Dynamic, goal oriented and accomplished professional with over 30 years experience in the fast-paced and highly competitive Strategic Communication - Marketing / Advertising field. Extensive knowledge of development and overseeing divisional marketing communications, strategies and promotional activities across multiple media channels for Publix Marketing. Well-rounded individual with in-depth experience working with cross-functional teams and all levels of management. Skilled in negotiations, development of strategic marketing communications, and execution of sponsorship opportunities. Vast knowledge of print, broadcast, social media, advertising agencies (general market, 
African-American, Hispanic), and profit and non-profit organization. Shared responsibly in the company strategic planning of the overall corporate budget of $250+ million while responsible for $11+ million divisional budget. Cultivated, engaged and build relationships with consumers to increase brand loyalty and market share. Excellent project management, leadership, organizational and analytical skills. Strong communicator with internal and external clients to achieve positive results and foster strong long-lasting relationships. Calm, collected leader in high-pressure situation and work effectively under extremely aggressive deadlines.