Joop Rutte Email & Phone Number

Almere Stad Area, Netherlands

Consumer/shopper:We run various online consumer studies. We have own panels and use most reliable consumer sources from field-work organizations all over the world. Specialist in quantifying market potential, success, the right persona’s, shopper journeys etc.We offer a successful annual multi-client project on health, selfcare and supplements offering the best value for money and an update of all brand marketing KPI’s as well the evolution of journey’s , retail health and lifestyle development.Big retail data:These days, the promotion engine is running on full capacity. It is vital to plan this by category with the best available data. We use Nielsen, IRI or IQVIA data and link this with AtL promotional data and our own leaflet (folder) data. 35 years of copy and pasting in Windows is replaced by the best Qlik Sense app I have ever seen which we offer to food and non-food suppliers and retailers. Successful promotion strategy, planning and evaluation is easier than buying books at Amazon now! Check it with me.Projects:To exchange energy, knowledge with people in organizations and to energize vital business processes I am specialized in as an experienced manager, coach, marketer, salesman, trade marketer or any function where you can use my experience, passion, network or skills. Bring it on!www.info2action.nl

Almere

Various positions in 25 years (summary): - Sales and Marketing Director/General Manager with experience in B2B in the Netherlands, Brussels, and London;- Final responsibility and vast experience from start to end in (local & international) joint ventures, Benelux organizations, reorganizations, change management, multi-country management- People- performance & development management to built and establish strong performing teams- High level of cultural understanding, develop and lead high performing teams- Fact-based- and people manager using Peoplesoft ™, Salesforce.com™, Covey 7 habits™ in the day to day practice- (over) achieved set targets, created $mln businesses/ organizations during spanning careers, main positive & motivating(!) focus on the performance of organizations and teams

London, United Kingdom

The Hague Area, Netherlands

Interactive salescall management system with 700 reps from pharmaceutical industry

My inspiration for evidence based marketing & management started during my traineeship and disertation period of almost 2 years ('81, '82) at V.N.U (Sanoma) publishers in Amsterdam working at Admedia BV. on consumer research, mediaplanning, publishing and database management.

Education record

Bachelor General Business Studies, Business Studies

Business administration and a long traineeship at VNU in year 3 and 4, advertising, consumer media research and the creation.

Nima C -, Full Certified, Rm/Emp Marketeer (2014)

Disertation was a very succesful and predictive roadmap for the launch of a new business division for my employer based on a new.

Marketing Communication Masterclasses

Activities and Societies: sept-oct 2018

Masterclass, Master Class 2019, Permanent Education

Activities and Societies: Feb 2019

Digital Marketing Masterclasses

Activities and Societies: Juni-august 2018