Diving into something Magical - NLP Master Practitioner at NLP Instituut

About: Media.Monks is a digital-first marketing and advertising services company that connects content, data and digital media and technology services. Key achievements:My role requires a diverse set of hats, from high level business understanding and operational leadership to coaching a team, demonstrating hands-on experience in film production and a passion for pushing boundaries and innovation. I’m part of the EMEA Films & Content Leadership team. • Leading the 40+ person production team that bids, plots and produces an array of smart content to ensure timely-and-terrific production approaches and delivery. • Setting up the intake process of new briefs, checking feasibility and casting the best teams to deliver the best answer together with the Ops manager and the six Executive Producers.• People: lead, manage, and develop a team of executive producers, senior producers and production managers providing them with clear responsibilities, goals, and career development. • Process: design and implement operational frameworks and ways for working and continuously improve them within a rapidly changing tech and data driven global content production ecosystem. Aligned with the other Films production hubs, MM offices and capabilities such as virtual events and end-to-end social. • Uniformity & Integration at Scale: build Film production teams, tools and production set-ups across different offices in EMEA and the region as a whole. • One of the driving forces behind developing and implementing The Focus Areas Program: Offering 12x teams from Films & Content the opportunity to strategize, develop and take action on translating Values and/or Business goals to our daily operation. Ranging from Sustainability, DE&I, Photography, Awards, Education & Talks to Virtual Production. Clients: A range of clients including Heineken, Nestle, Uber, Allianz, Toyota.

It is essential for creative companies and brand leaders to have experienced leadership for their marketing and communications teams to maximize potential and growth. I help creative brands to develop, activate and realize integrated marketing projects, both at strategic level and in implementation. Offering multidisciplinary teams a simple but highly effective framework for cross collaboration, that leverages the power of talent, key information and knowledge that you need for success. www.joostpeper.nl

Strategic operations consultancy to help creative businesses optimize to a solid and scalable framework for Workflow. Based on my extensive experience and learnings on-the-job I have developed the training module “Maximize Potential” that consists of: • 5x workshop sessions covering the core Operational modules; Analysis & advice, Powerteams, Workflow tactics, Team in Action and Implementation Now. • Interactive Q&A sessions with Joost Peper • Access to proven templates, case studies and (software) tooling. • Flexible learning• Custom step-by-step operations guide to Workflow Key achievements:• Developed, led and implemented the training module “Maximize Potential” for tailored workflow & team strategies for 10+ agencies and brands in 2020. • Results: margin growth average of 15%, overall efficiency of 35%, stronger and happier teams and clients, sustainable and scalable framework for workflow and more fun.Clients: Provoke, Storyboard Media, DSN Agency, Wellwood Agency, et al

Leading the Agency of the Free to future-proof your brand. Clients: A range of clients including KPMG/ Smart tech, Young Africa, Payper, Hästens, Esso and many others..

About: VICE was launched in 1994 as a 'punk zine' and has since expanded into a leading global youth media company with bureaus in over 37 countries. Since 2006, we’ve used our entertainment DNA launching VIRTUE - The Agency by VICE - to help brands capture the attention of their audiences with work that speaks to our most primal instincts of pleasure, attraction and delight.Achievements:• Results: revenue growth of double digit numbers to an annual turnover of 5.5 mio (2016). • P&O responsible for a team of 15 FTEs directly, and managing a multi-disciplinary team of 60 thinkers and doers. Responsible for the development and implementation of operational strategy. • Supervising the business pipeline (continuously 30 - 40 projects), leading the development and production of all marketing projects including sales (media), marketing and brand strategy, (branded) content, brand activation and experiential, digital development and media/traffic (SEO, SEA, display, affiliate and e-mail marketing). Clients: A range of clients including Heineken, Microsoft, Sonos, Nike, Johnny Walker, Adidas and many others.

About: Fitzroy is a boutique agency that develops and nurtures distinctive brands. We empower them to challenge the market and set their path for business successKey achievements:• Led, implemented and optimized the development of the operational strategy. • Responsible for the key-account and production of the digital and experiential marketing activities in the Benelux for Bacardi, Heineken, Ben & Jerry’s and Accenture. • Managed and coordinated a total of 7 staff members and occasional stakeholders/freelancers (up to 15) • Execution of marketing-communication strategies & promotional activities in the Netherlands & Belgium.Clients: A range of clients including Accenture, Bacardi, Ben & Jerrys, Desperados and Heineken

About: Socionext is a peer-to-peer talent development community aimed at raising funds for scholarships for thousands of talented young people (aged 17-28) in Africa by mobilizing students in Europe and elsewhere to participate in Social Entrepreneurship Challenges. The Challenges are action-learning programs that allow students to gain practical marketing, networking, presentation and cross-cultural communication skills while they raise funds for scholarships for talented young people in Africa.Key achievements:• Managed and coordinated a total of 3 staff members and occasional stakeholders/freelancers (up to 15) • Co-developed the businesscase, concept development, business modeling, media strategy, partner & stakeholder management• Developed the social media fundraising model (fund-race)• Sales to attract sponsors & funds including KPMG, Deloitte and Stichting DOEN

About: The Garage Creations merged with IDTV and became IDTV Live360 in June 2009. IDTV Live360 specializes in activating brands through crossmedia storytelling - especially the synergy-generating combination of events and TV.Key achievements:• Led, implemented and optimized the development of the operational strategy. • Managed and coordinated a total of 5 staff members & occasional freelancers (35+) .• Responsible for the key-account and realisation of marketing activities (brand activation and live-event strategies across (inter) national markets for Staatsloterij, Tommy Hilfiger and Sony Playstation. Clients:A range of clients including ABN AMRO, Philips, Tommy Hilfiger, Sony Playstation, Staatsloterij NYE and Guerrilla games

About: Media Republic was a pioneer in the playing field of interactive communication and specialized in developing formats, content and campaigns for international brands.Achievements • Responsible for the development and implementation of operational strategy (process, digital tooling, resource management)• Responsible for the key-account of integrated marketing activities for KPN/Samsung Pink Ribbon, Philips Senseo and Nuon. Clients:A range of clients including KPN, Samsung, Philips, Heineken and Nuon

About: The Talpa Media Group has its focus on several parts of the international media industry. With Talpa Content the group operates its own creative development unit aimed at formats for television and multimedia concepts.My assignment: In the context of my graduation, radiostation Noordzee FM asked me to conduct research on online sales of digital music for "the Music Experience", a music service to be set up by Noordzee FM and MSN Netherlands.Achievements • Graduated with a 9 (out of 10) and landed and my dream job in two weeks via my graduation coordinator.

About: The Live House is a leading conference and live communications agency that creates innovative concepts, formats and produces strategic live communication solutions. Key Achievements: • Junior Event Manager for large b2b events following clients: Van Oord, Siemens and Gemeente Amsterdam. • Developed the marketing strategy for the artist collective "The Unforgetables".

DISKO organised club nights at legendary Club MAZZO. I was the lead producer, but was also responsible for press & PR and programming.