Jordan B.

Jordan B. Email and Phone Number

President - Salt Media @ Salt XC
Toronto, ON, CA
Jordan B.'s Location
Toronto, Ontario, Canada, Canada
About Jordan B.

Jordan Bortolotti is the co-founder and CEO of Nectar First, a media services and technology company. Nectar was created with the vision to help brands bring audiences home and provide augmenting technology to deliver more valuable relationships with consumers.Before founding Nectar, Jordan co-founded and led Studio 71 Canada in 2015, a top creator, distributor, and advertising network of premium online video. During his tenure, Jordan built an all-star team who grew the company to one of Canada’s leading providers of brand-safe video, reaching over 18 million dedicated Canadian users.Jordan was responsible for scaling S71's revenue in Canada, building a team of agency partners, as well as expanding relationships with all major advertising holding companies. The company has worked with most of Canada’s Fortune 50 brands and their agencies with billions of brand-safe impressions served. Prior to Studio 71, Bortolotti helped start and build the Digital Solutions team at Blue Ant Media. Including, building the company’s award-winning custom content division, leading all digital advertising efforts, and brand partnerships. During this time, he was best known for monetizing Blue Ant's newly acquired ad-network, Omnia Media. Bortolotti also oversaw major partnerships with agency partners and their clients like Canon, Samsung, Anheuser-Busch, YUM Brands and TD Bank on YouTube. Before that, Bortolotti helped grow the ANDPOP network that operates the popular Canadian destinations ANDPOP and Chart Attack. As Director of Content, his leadership helped increase traffic by +460% YOY across video and publishing verticals.

Jordan B.'s Current Company Details
Salt XC

Salt Xc

View
President - Salt Media
Toronto, ON, CA
Website:
SaltXC.com
Employees:
294
Jordan B. Work Experience Details
  • Salt Xc
    President - Salt Media
    Salt Xc
    Toronto, On, Ca
  • Nectar First
    Chief Executive Officer
    Nectar First May 2022 - Present
    Toronto, Ontario, Canada
    Nectar First is a Media Performance Interface (MPI) that provides media services and advertising technology to help brands grow. We build in-house solutions that empower partners to take control of their digital media, social, and data activation strategy.Our unique model provides the people, technology, and tools needed to reclaim customer relationships, buy more effective media, capture value, and bring audiences home.
  • Salt Xc
    Advisor
    Salt Xc Jan 2020 - Present
    Toronto, Canada Area
    Advisory role helping one of Canada's fastest-growing agencies build the experiential commerce platform(TM) which includes: digital products, Salt Studios and a full-stack development team.
  • Camber Ventures
    Managing Partner
    Camber Ventures 2015 - Present
    Toronto, Canada Area
    Helping early stage companies build direct relationships with consumers.Portfolio companies include THREE of the fastest growing companies in Canada Clutch.ca, Maple (Getmaple.ca), R-Media House, and several angel investments.
  • Studio71, Lp
    Executive Vice President, Country Manager, Canada 🇨🇦
    Studio71, Lp Apr 2015 - Apr 2022
    Toronto, Ontario
    Co-founder of Studio 71 Canada. Full P&L responsibility leading the Canadian business for Studio71. As the first employee, I was tasked with creating an entrepreneurial culture, building a team of business leaders and strategists to drive exponential domestic revenue. Since then, the Canadian office has sustained steady YOY growth, developed long-term, upfront partnerships with enterprise clients and created new products that scale globally. Studio71 (S71), a subsidiary of Red Arrow… Show more Co-founder of Studio 71 Canada. Full P&L responsibility leading the Canadian business for Studio71. As the first employee, I was tasked with creating an entrepreneurial culture, building a team of business leaders and strategists to drive exponential domestic revenue. Since then, the Canadian office has sustained steady YOY growth, developed long-term, upfront partnerships with enterprise clients and created new products that scale globally. Studio71 (S71), a subsidiary of Red Arrow Studios, is the studio behind your favorite shows on the internet with billions of views on YouTube, Snapchat, Instagram, and Facebook. We create and distribute content with Dwayne 'The Rock' Johnson, Lilly Singh, Grace Helbig, Mamrie Hart, Hannah Hart, Matthew Santoro, Epic Meal Time, 5 Minute Crafts, Jacksepticeye, Matt Steffanina, Tyler Oakley, Primitive Technology, Corridor Digital, and hundreds of other top digital creators. Show less
  • Blue Ant Media
    Director, Digital Solutions
    Blue Ant Media Jan 2013 - Apr 2015
    Toronto, Canada Area
    Responsible for leading the award-winning digital solutions and creative studio team, managing the group P&L and brand partnerships. Oversaw all digital ad revenue, YouTube MCN, and branded content production divisions for Canada.
  • Andpop
    Head Of Content, Partner
    Andpop Oct 2006 - Dec 2012
    Toronto, Canada Area
    Head of audience growth, responsible for developing, producing and overseeing all content at ANDPOP. Specialist in branded content and creating sponsorship opportunities for major brands (Toshiba Canada, Steam Whistle and more). Expert content curator for a digital audience (both print and video) with special focus on short form entertainment. Creator and Producer of ANDPOP's flagship shows and television properties. ANDPOP operated the leading music and pop culture properties of… Show more Head of audience growth, responsible for developing, producing and overseeing all content at ANDPOP. Specialist in branded content and creating sponsorship opportunities for major brands (Toshiba Canada, Steam Whistle and more). Expert content curator for a digital audience (both print and video) with special focus on short form entertainment. Creator and Producer of ANDPOP's flagship shows and television properties. ANDPOP operated the leading music and pop culture properties of andpop.com and chartattack.com The company has emerged as one of Canada’s premiere multiplatform sources for music news and interviews, with breaking stories appearing on outlets like Entertainment Tonight Canada, MSNBC and The National Post. Show less

Jordan B. Education Details

Frequently Asked Questions about Jordan B.

What company does Jordan B. work for?

Jordan B. works for Salt Xc

What is Jordan B.'s role at the current company?

Jordan B.'s current role is President - Salt Media.

What schools did Jordan B. attend?

Jordan B. attended Ryerson University, Albert College.

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