At Keswick, I lead strategic initiatives to enhance the aging experience through workforce development, external relations, brand awareness, and project management. My work focuses on creating meaningful connections among residents, team members, and the broader community, aligning with Keswick’s mission to foster healthy and joyful aging. I am committed to driving cultural transformation, promoting person-centered care, and ensuring our values of accountability, teamwork, and continuous growth are central to everything we do.My key responsibilities include: • Overseeing engagement strategies to build strong relationships with residents, families, and staff. • Enhancing internal and external communications to elevate Keswick’s brand and mission. • Leading project management efforts to support initiatives that promote vibrant aging experiences. • Collaborating with cross-functional teams to align marketing, community outreach, and workforce development programs with organizational goals. • Facilitating culture change through education, creative engagement, and innovative communication methods.

• Led organizational operations with co-founder including establishment of organization as501(c)(3) to raise awareness and combat ageism through artistic endeavors and activism.• Collaborated development efforts to raise +$75,000 in philanthropic support, in-kind support,and financial partnerships with key stakeholders to facilitate organizational mission.• Managed consultants and organizational partnerships within aging services and age inclusionadvocates.• Directed trade shows and artistic events within community to fulfill desired organizationaloutcomes.• Conducted social media and marketing endeavors to grow organization.

• Worked with CEO and leadership team to advance KARE’s mission and growth.• Developed strategic partnerships with key organizations like NAHCA, Radical Sabbatical,Jettison, Lyft, and Stride Health to promote KARE’s brand as a leader in advocacy for seniorliving workforces.• Collaborated with NAHCA on growth strategies.• Hosted webinars, created social media content, developed and launched new UserAmbassador and Loyalty Rewards programs.• Trained offshore customer support staff.• Coordinated product improvements on KARE Heroes app

• Successfully led capital campaign, accomplishing funding targets within 3 months.• Upgraded organizational website to enhance visibility and user experiences.• Managed logistics for important visits and stakeholder events.• Collaborated with Board of Directors on strategic planning activities.• Consulted with organization on development strategies and assisted in implementingfundraising initiatives.

• Coordinated and coached Greater Than One hiring managers on Talent Acquisitionprocesses.• Sourced applicants through online channels, developed job descriptions and interviewquestions.• Interviewed and tracked candidate pipelines, worked with outside agencies, conductedrecruitment events, and managed recruitment records and activity

• Managed high activity recruitment campaigns across multiple regions.• Coordinated interviews and candidate pipelines internally.• Tracked and measured campaign outcomes and provided consultation on processimprovements.