Jordan Leberman Email & Phone Number

New York, NY, US

• Led performance scaling that resulted in a 370% increase in e-commerce shop spend YoY, a 157% increase in total revenue, and an 80% increase in subscription spend YoY; all while maintaining CPA & ROI targets.
• Developed and implemented a new growth marketing strategy for the Google & Affiliates channels that resulted in a 50% increase in conversions while decreasing CPA by 19%.
• Managed 7 of the top 10 revenue-driving channels YoY generating $3.5M+ in 2022 & $5M+ in 2023.
• Partnered with the creative team to ideate and execute new concepts and A/B tests

New York, NY, US

• Create and manage online paid advertising campaigns with a monthly budget of $1M-$5M across multiple channels.
• Maintain critical relationships and negotiations of agreements with publishers and external partners.
• Optimize available levers within a bided marketing platform, analyzing data, and testing different strategies to improve campaign performance and hit profit KPIs.
• Utilize advanced targeting methods using offline uploads.
• Achieved over $83 million dollars in gross profit at a 63% margin.

Tuscaloosa, Alabama, US

• Created, executed, and managed paid search and display campaigns across multiple engines and geographies to ensure the client’s set goals were met.
• Provided routine detailed reports on campaign performance metrics.
• Developed pay-per-click account strategies and executed day-to-day tactics that increased site traffic and conversions.

Punta Gorda, Florida, US

• Worked with a team of 7 students at the University of Alabama to research, organize, and coordinate fundraising opportunities
• Fund-raised $100,000 in order to build a new house and assisted with generating awareness
• Called prospective donors to motivate them to give charitably and politically
• Created marketing campaign with flyers, banners, and videos

Master'S Degree, Digital And Social Media Marketing

Bachelor Of Business Administration (B.B.A.), Services Marketing

Education record