Umbrella Ship enriches company culture and helps teams reimagine the relationship they have with their employees. We bring creativity and play to the workplace with integrated wellness and team building workshops with music and education. We help your team grow through experience.We have a unique background in entertainment, holistic wellness, and team building because our team comes from a very diverse background of practitioners and performers from renown wellness, circus, and improv institutions (Cirque Du Soleil, San Fransisco Circus Center, The Groundlings, The Mindful Leader, etc).

Our diagnostics platform was invented & patented in 2017 with the UCSD Lal Biomedical Engineering lab for it's novel diagnostic method that combines nanotechnology and lateral flow assays to produce rapid (20 Minute) test results for most viruses, diseases, or protein abnormalities. The method has been developed, functionalized, and demonstrated to accurately test for:-COVID-19 (Used on-field in Chicago)-Alzheimer's -COVID-19 -Breast Milk Screening (HIV)Ampera's diagnostic method uses GFET (Graphene Field Energy Transistor) technology and biomarker aptamers (SNP) to test for virus, disease, toxin, or protein abnormalities. This device has been demonstrated in clinical and lab settings to test using samples of all types, including saliva, blood, urine, and CSF(spinal fluid).Ampera will broaden the testing capabilities for disease clinics, with versatility to rapidly develop new tests for just about anything while bringing drastically lower turnaround times (20 minutes) for viral and disease testing. Our platform is being developed to test for HIV and eventually all at-risk STIs and eliminate the number of infected people that leave a clinic mis-prescribed or untreated.

Helping businesses to better engage with their customers. Finding the bottlenecks in their customer experience to increase their bottom line. My clients have come from past co-workers and word-of-mouth. Some of my projects have been: CatalystCreativ - (Curriculum Design for CatlystU online course)Thought-leader.com - (CRM & Sales Process Analytics Implementation)Aescape - (HubSpot CRM setup for New Customers & Partnerships)Outco - (Hubspot CRM setup & automating the customer lifecycle through software integrations)WithinHealth - (CRM & Sales Systems Implementation)Runway Health - (Website/Conversion Path Design)Mortgage 101 (CRM setup, Email Marketing, Sales Systems)StoneCutter Group (CRM & Sales Systems Implementation)

I led the production and co-led the construction of Sinister Trails, one of the highest rated haunted experiences in Southern California. -(4.8 stars on Yelp & Google)-1,300 ticket sales($20/each) During production month (October), I orchestrated this vision to life into a new halloween attraction in Encinitas. Over the 17 days of production my roles were: -Manage 15 employees for a curated scare experience, designing simple role play scare scenes and running rehearsal before opening each night-Be the host of the trail experience for guests, entering new groups through the first experience by telling them the wicked backstory of the haunted trail and managing the flow of groups moving through, always making sure our scare actors are in position-Growth market ticket sales - optimizing website CVR & review site listings, features in Encinitas Magazine, online ads, influencers, and flyering local spots-In-person marketing at other haunted attractions - this proved to be the most efficient CAC and time to close for all acquisition channels, meeting people at the perfect time in their buyer's journey, right after they just had another great experience at the haunted fair ground 7 minutes away from us.

In my role, I worked closely with our product team to advocate for the voice of the customer and remove friction in the app experience. My role also extended to managing our marketing, analytics, and sales systems while running growth experiments to acquire and retain customers better. My responsibilities included: - Analyze and improve upon our DTC acquisition funnel through monthly growth experiments with our website, shopping cart, and acquisition channels. The software systems we used were Webflow, Shopify, Google Analytics, LuckyOrange, and VWO for A/B testing.- Improve the LTV, retention, and referral rate of our subscribers through growth experiments with our messaging and app experience. The software systems we used were Klaviyo, Zendesk, AppsFlyer, and PushWoosh.- Responsible for reporting Revenue, Acquisition, and User Engagement metrics internally and through monthly investor reports. The analytics softwares that I used were Google Analytics, Firebase, Amplitude, Databox, and SourceMedium. - Managed setup and automations for all customer-related software systems, including Shopify, Klaviyo, Webflow, Amplitude, Firebase, HubSpot CRM, and Google Analytics- Implemented gamification mechanisms throughout our website and in-app user journey working with gamification firm, Octalysis, using their 8-core drive framework- Led CX & UX product feedback programs, recruiting and interviewing 200+ Vessel customers to:Identify points of friction in the user journey and work cross-functionally with customer support, manufacturing, and lab teams to solve issues and make product improvementsUnderstand & improve upon our product/market fit using Superhuman's PMF system, better identifying our power-user and user personasWrite clear user stories and determine highest priority items during product sprint planning

Vessel is a healthtech startup focused on at-home wellness testing to help people understand the levels of different nutrients in their body. Our team of 60 people raised over $14.5 Million in seed funding, reached over 20,000 monthly subscribers, and gained endorsements from Peter Daimandis, Dr. Mark Hymen, and Kelly Slater for our progress towards a reliable at-home wellness testing solution. My responsibilities at Vessel:Leading the acquisition, support, & management for all of Vessel's ambassador programs.Ambassadors are anyone that will distribute & use our test cards with their patients or audience. This includes but is not limited to Doctors, Nutritionists, Physical Trainers, etc.Currently I've had my product hat on, running usability testing as we prep for public launch of our Wellness cards. This product is a game changer, giving users insight to what they need to start feeling better and setting actionable changes to their habits to get there. It has been amazing working hands-on with users to build the features they want to see!

Leading Global Acquisition efforts to grow HubSpot Academy's Education Partner Program.

Manage all marketing, sales, and onboarding for the HubSpot Education Partner Program. With our program we are helping over 1100 business professors globally to update their courses with the current trends in digital marketing, sales, social media, and entrepreneurship.

This was a remote part-time internship with HubSpot during my senior year at UMass Amherst. This was a startup program within HubSpot, so the main goal of my job was to grow the program and show the value to our executive team so that we could get more funding & grow our team. We achieved this by growing the program over 200%.

Manage all sales software systems for a team of 8 sales representatives. Primary focus is to improve the efficiency & effectiveness of the sales team by helping to eliminate any bottlenecks in revenue-producing activities. Secondary focus is reporting on the effectiveness of sales activities, identifying missed opportunities, and providing solutions. This includes managing lead prioritization and nurturing for Sales Development team to maximize appointments set and revenue influenced.

Trained 60+ students on the structure of a sales call during the course of the following Sales competitions: NISC, NCSC, HubSpot, Isenberg Sales CombineTeam placed fourth in NISC competition out of 19 schools in first year of creation: qualified to compete in the National CompetitionManage a team of seven officers to run meetings, acquire sponsorships, and help connect members with sales jobs/internships

Worked with Creative Director to build our content marketing strategy and implement new marketing platform (HubSpot.)-Developed multiple forms of content such as blogs, social posts, presentations, email sequences, and an explainer video storyboard (outline, script, story.)-Strategized new ways for sales team to find, qualify, and reach prospects.

Working with customers to define a real strategy that will help them optimize their user acquisition to produce high quality users from their promotions.-Created blogs, webinar, and social sales activities to bring in new opportunities.

-Researching client inquiries-Responding to standard internal client requests-Identifying and researching problem transactions (i.e., data quality, processing, etc.) to assist in completing and documenting the resolution according to business unit standards. May also assist in communicating the resolution to appropriate parties-Adhering to established operating, risk, and compliance controls and standard operating procedures-During the course of normal day to day operation, be responsible for identifying any unusual or potentially suspicious transaction activity and must report and/or escalate in accordance with corporate policy and guidelines detailed in relevant operating procedures

-Worked with two other second year managers to recruit, train, and coach the New England Division (13 managers-$765,000 in total revenue)-Led a team of five to sell $368,000 in a four month preseason-Keynote speaker in a company seminar: spoke about "The power of having a why" to the Michigan, Ohio, New England, and Appalachian divisions-Managed five Branch Managers to run their own business: ($268,000 in total revenue)-Participated in and lead 25 class talks, 40 info sessions, over 400 lead calls, and 60 preliminary and final interviews for recruitment-Taught 12 classes on Marketing, Sales, Recruiting, Production, and Personal Development and lead a three day seminar on Marketing, Sales, and Estimating a painting job-Performed extensive field training in Marketing, Sales, and Production-Managed P & L and payroll biweekly for 5 businesses; 30-40 employees

-Branch Manager in New England Division; Recieved Preformance Under Pressure Award-Successfully ran a $103,000 (Revenue) exterior house painting business in 6 months & ended top 10 in Sales & Production out of over 500 managers across the country-Managed over 10-14 employees; I managed P & L and payroll biweekly, recruiting, interviewing, hiring, and employee painting trainings.-Planned & executed strategic marketing through targeted territory, newspaper articles, fliers, and cold calling-Called and performed estimates for over 150 leads; gained extensive sales experience out in the field-Personally managed all customer complaints, questions, and concerns to mutual satisfaction-Intricately planned 36 jobs for 2 crews; budgeted for supplies, worked around personnel issues & limited resources-Created The Paul Chuilli Memorial basketball court project in my town, and raised profits through my business to fund the construction. http://www.enterprisenews.com/article/20150730/news/150739729