Jordan Bonk Email & Phone Number

Grand Rapids, Mi, Us

Grand Rapids, Mi, Us

Celebrating more than 16 years of success, Jaymie Scotto & Associates (JSA) is the preeminent provider of Public Relations, Marketing and Event Planning services to the tech and telecom industries. Key responsibilities include:• Lead the quarterly reporting and analysis process for assigned accounts, delivering actionable insights to enhance digital marketing strategies.• Management of HubSpot email marketing campaigns, driving customer engagement and retention through targeted messaging.• Directing social media marketing efforts, including content creation, imagery design, platform management, and scheduling.• Digital project management for video production, collateral development, and website redesign and launch, ensuring projects met deadlines and business objectives.• End-to-end project management for website redesigns and digital initiatives, from initial concept and stakeholder alignment to final launch, ensuring projects were delivered on time and within budget.• Planning and management of paid media and advertising campaigns, optimizing ROI through strategic targeting and performance analysis.• Identifying key industry events and orchestrating the development of award submissions and speaking opportunities to elevate brand presence.• Implementation of SEO strategies in blogging, increasing organic traffic and improving search engine rankings.• Media pitching, press release writing, distribution, and coverage analysis, successfully securing media placements.• Securing and drafting thought leadership content, including industry byline articles, establishing the company as an authority in the field.• Delegating tasks and balanced team workloads, fostering a collaborative and productive environment.• Set and manage key performance indicators (KPIs) to track progress and optimize digital marketing initiatives.• Building comprehensive editorial and marketing calendars, integrating strategic objectives and KPIs to drive consistent growth.

San Antonio, Texas Area

Pilgrom Mortgage is a mortgage lender based in Texas with a mission to provide home financing options that fit all needs by providing the best guidance and professional advice in the industry. Key responsibilities included:• Maintain content calendar for company social media accounts• Work directly with sales staff to develop and maintain individual editorial calendars• Copywriting for all marketing materials, including websites, print collateral, digital campaigns, and internal communications. • Track marketing automation success by measuring KPIs such as delivery, open, click, and conversion rates for campaigns. • Average email open rate of 70% across all campaigns, specifically client milestone updates. • Increased community engagement via partnerships and events with local non-profit organizations.• Craft strategies for all Marketing efforts, including digital, advertising, communications, design, and creative• Maintenance of internal communications via emails, monthly newsletters, top producer report distribution, and miscellaneous company memos.• Liaison between creative, compliance, and sales teams for all marketing and advertising projects. • Conduct and oversee regular communication audits to keep company materials up to date with current compliance guidelines.• Responsible for the implementation, training, and management of company-wide CRM, Total Expert, including user maintenance, catalog management, and custom campaigns for the sales team.• Establish & develop branding via marketing strategies and the creation of branding guidelines• Identify opportunities to reach new market segments and expand market share.• Coordinate sales and marketing efforts to boost brand awareness through content creation for all channels, including social media, print, email, etc. • Event production and management.• Provide weekly company-wide marketing updates on new processes, available items, and upcoming events.

San Antonio, Texas Area

San Antonio, Texas Area

Reaching Neighbors is a direct mail marketing firm in Texas offering print & direct mail services with digital marketing integration, mail lists, custom graphic design, and marketing consultation.Key Responsibilities Included:• Management and alignment of operations and production tasks ensuring all resources are utilized effectively.• Assisted with research, selection, and implementation of various marketing software including Salesforce and SharpSpring. • Co-manage production team through development of analytics to ensure all tasks are performed efficiently.• Weekly review and presentation of production metrics to sales and production teams. • Assists with yearly performance reviews for production team. • Production liaison through managing project production communications and documentation of any issues, changes, and any other form of feedback and/or instruction between clients, vendors, and production team.• Account management including the development and execution of marketing efforts for top clients. • Works directly with marketing resources for strategy development, content creation, and analytics.

San Antonio, Texas Area

• Management of workflow of all print and mail jobs – from scheduling to print production to mail delivery verification and billing. • Researched and compiled mail lists based on geographic and demographic criteria.• Development and maintenance of marketing strategy for real estate clients including direct mail campaign creation and automation. • Management and execution of weekly print runs that include updated client files, exporting and attaching marketing materials, and tracking completion time for quality assurance. • Assisted with graphic design using Adobe Creative Suite.• Online ordering system maintenance including basic coding, catalog design, and order fulfillment.

San Antonio, Texas

• Development, direction and execution of re-branding strategies to include brand identity, web design and presence, content writing, and marketing material design.• Business expansion through development and implementation of integrated marketing strategies.• Customer relationship development through creation and maintenance of basic CRM.

San Antonio, Texas

• Creation and management of Social Media sites including Facebook, Twitter, Pinterest and LinkedIn.• Creation and execution of social marketing strategies aimed at follower engagement and establishment of brand messaging.• Management of company blog using WordPress including scheduling of editorial calendar, content creation, editing, and distribution via company social accounts.• Implementation of guest blogging program highlighting various charitable organizations in the community via direct communication with organization representatives.

Master Of Professional Studies - Organization And Professional Communications, Public Relations/Marketing

Bachelor Of Arts (B.A.), Public Relations

Diploma, 3.8/4.0

Activities and Societies: Early College High School Initiative