Jordan Fraser Email and Phone Number
Jordan Fraser work email
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Jordan Fraser personal email
Welcome to my LinkedIn profile! With the ever-growing community of over 200 million professionals worldwide, LinkedIn has emerged as a pivotal platform for fostering connections and collaborations within the business realm. As you navigate through my profile, allow me to provide you with a glimpse into my professional journey and the unique blend of skills and experiences that define my professional identity.Currently serving as the Digital Marketing Specialist at Tourism Kamloops, I thrive in the dynamic world of digital advertising. In my role, I am entrusted with the end-to-end management of our digital and social advertising campaigns – from conceptualization to implementation, monitoring, and meticulous analysis. Through strategic initiatives, I contribute to enhancing the online presence and visibility of Tourism Kamloops in the ever-evolving digital landscape.Beyond my primary role, I am deeply passionate about the outdoors, which has manifested in my side project - Hike Kamloops. Rooted in the belief that exploring nature should be accessible to all, Hike Kamloops is a blog dedicated to showcasing our favorite local hiking trails within a day trip from Kamloops. This project is not just a hobby; it is an embodiment of my commitment to promoting the joy of outdoor adventures and encouraging others to embrace the beauty of the natural world.My educational foundation includes a Bachelor of Business Administration with a major in Marketing, obtained from Thompson Rivers University in 2017. This academic background has equipped me with a solid understanding of marketing principles, which I seamlessly integrate into my professional endeavors.I invite you to explore the entirety of my profile to gain a comprehensive understanding of my skills, achievements, and aspirations. If the synergy between our professional journeys resonates with you, I would be delighted to connect. Let's explore the possibilities of collaboration and mutual growth in this interconnected professional landscape. Thank you for visiting, and I look forward to connecting with like-minded professionals who share a passion for digital marketing, outdoor exploration, and the endless possibilities that networking on LinkedIn offers.
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Marketing And Communications CoordinatorThompson-Nicola Regional LibraryKamloops, Bc, Ca
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Marketing & Communications CoordinatorThompson-Nicola Regional Library May 2024 - PresentKamloops, British Columbia, Canada
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Second Shooter & Photography AssistantMoments By Cailey Sep 2021 - PresentKamloops, British Columbia, CanadaMoments by Cailey is a local wedding photographer who specializes in capturing special moments. I work exclusively as her second photographer at weddings.-Meticulously attend to details, ensuring precision in every shot, such as capturing intimate moments and intricate details, contributing to the overall visual storytelling of each wedding.-Maintain effective communication with the primary photographer, clients, and vendors, facilitating seamless coordination and enhancing the overall client experience.-Navigate the time-sensitive nature of weddings with efficiency, demonstrating adaptability and resourcefulness in managing unexpected situations, such as swiftly adjusting to changing lighting conditions or resolving logistical challenges.
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Owner, Content Creator & PhotographerHike Kamloops May 2015 - PresentKamloops, BcHike Kamloops was created in 2015 to develop my passion for the outdoors, content creation and social media marketing. What started as a class project has become a valuable and respected community resource.-Drive engagement and traffic to the blog through visual content and strategic messagingthat is accurate, detailed, and easy to follow.-Worked with Tourism Kamloops on occasion to develop content, blog posts, or assistwith familiarization tours.-Increased Facebook likes by 20%, Instagram follows by 69%, and #hikekamloops uses by85% since January through increased engagement, consistency, and strategic messaging.-Wrote 40+ engaging hiking and snowshoeing blog posts resulting in over 161,000 views(increase of 60% over 2017) for 2018 of which nearly 45% are not from Kamloops.-Analyze Google Analytics data to improve digital marketing and promotion tactics.-Through the use of proactive communication, online engagement, and best practices incontent marketing, Hike Kamloops has now become a go-to site for those looking forhiking and snowshoeing trail information in our area.-Implementation of SEO tactics have resulted in 1st page ranking on Google.
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Digital Marketing SpecialistTourism Kamloops Feb 2019 - May 2024KamloopsTourism Kamloops is the destination marketing organization for the city of Kamloops, supporting stakeholders, and driving tourism during needs periods.-Collaborated on the ideation and execution of innovative seasonal campaigns that showcased Kamloops as a sought-after tourism destination. This involved brainstorming creative concepts, contributing to campaign strategy development, and ensuring alignment with organizational goals.-Managed various aspects of website operations, including the creation of conversion-focused landing pages, content writing, image updates, and continuous review of website analytics. Implemented a mobile-first approach to enhance overall accessibility and user experience.-Managed the project for the Kamloops Wine Trail partnership, involving the crafting of impactful creative briefs and the definition of KPIs that served as benchmarks for success. These KPIs were instrumental in achieving increased visitation and brand awareness for the Kamloops Wine Trail.-Drove the creative development of social ads for Golf Kamloops, aiming to boost golf package bookings. The efforts resulted in a remarkable achievement, with over $900,000 in golf package sales in 2023.-Worked cohesively with cross-functional teams to develop visually appealing marketing materials. Ensured effective communication and teamwork, contributing to increased brand visibility and engagement. -
Marketing & Visitor Services CoordinatorDestination Osoyoos Apr 2018 - Jan 2019Osoyoos, BcLocated in Canada’s desert, Destination Osoyoos (DO) is a marketing organization mandated to increase visitation and encourage guests to stay longer and experience more.• Proactively planned and executed a social media campaign with a focus on real timecontent and live updates for visitors in response to flooding and fire concerns.• Developed a comprehensive fall Snowbird marketing plan with a focus on Facebookadvertising which resulted in over 3,900 website visits (increase of 336% over last year).• Create quality content for social media that drives traffic to the DO website andengagement with our digital content.• Track performance of campaigns and report results in monthly Board reports.• Produced written content for media inquiries, traditional media ads, blogs, and social.• Collaborated with stakeholders to develop packages, increase their online exposure andpresence, and promote their products or services. -
Community BuilderKamloops Innovation Jan 2018 - Mar 2018KamloopsKamloops Innovation is a non-profit society that offers affordable programs that guide, coach and mentor early stage ventures, collaborative and shared office spaces, and hosts, facilitates, initiates, partners, sponsors, and generally supports all sorts of events that help to grow the tech community in Kamloops and region. -
Administrative Services AssistantInterior Health Authority Dec 2014 - Mar 2018Kamloops, BcAs an Administrative Services Assistant, I have perfected juggling a variety of tasks, projects, and customer service requests while simultaneously being flexible enough to deal with situations and tasks that arise.• Maintains data management software programs by performing data entry, gathering, organizing, collecting, collating and verifying information.• Schedules and confirms client appointments using a variety of methods; obtains client information and completes documentation as required.• Performs reception duties such as answering telephones, receiving and relaying messages, receiving and directing visitors. Responds to general inquiries from staff, public and others, exercising discretion in the release of information. • Performs records management duties including setting up and maintaining filing systems, indexing files and materials to be filed, preparing and archiving material. -
Visitor Experience Product Development Administrative AssistantParks Canada May 2014 - Aug 2014Waterton Lakes National ParkMy summer co-op opportunity with Parks Canada was life-changing. It increased my appreciation of nature, our National Parks, and the tourism industry. This position allowed me to develop my bilingual communication skills, and increase my experience of the tourism industry.• Designed content for special events and promotional materials in Adobe Creative Suites while following strict national branding guidelines and maintaining brand imagery.• Researched viability and logistics of new program opportunities within the park and across the country. One of which was introduced within the park the following summer.• Restructured and managed the family-friendly Geocaching Program within the park to educate families on various sustainable, cultural and historical aspects of the park.• Represented Parks Canada at various events both in and out of the Park while remaining professional and friendly. -
Vice President Of MarketingEnactus Thompson Rivers May 2013 - May 2014KamloopsMy year of volunteering as an executive of the student run club, Enactus, allowed me develop professionally in a number of ways. First, I worked closely with local business professionals to achieve club goals. • Designed all promotional materials and online content using Adobe Creative Suites, including a nationally recognized Member Recruitment Campaign, while following national branding guidelines.• Developed both a Marketing Strategy to raise brand awareness and ensure consistency, and a Strategic Plan to track progress and reach marketing goals.• Coached a team of 5 students throughout the year to produce all club promotional materials and create high quality national-level presentations that resulted in finishing as a National Semi-Finalist.• Improved and maintained Enactus TRU’s social media channels (Facebook, Twitter, Instagram, LinkedIn) and website by posting consistently and providing relative information. -
Marketing CoordinatorEnactus Thompson Rivers Sep 2012 - May 2013Kamloops, Bc•Design posters, flyers, tickets and banners for various events using Adobe Creative Suite. •Managed club’s Social Media networks through Facebook, Twitter and LinkedIn. Assist in the implementation of club’s marketing strategies by closely working with the VP of Marketing to increase the impact of our programs. •Capture unique photographs and video for promotional use.•Responsible for effectively creating presentations at National and Regional level competitions as well as for the club’s current projects.
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Marketing & Sales Support SpecialistVs Visual Statement Inc. May 2013 - Dec 2013KamloopsMy first and second Co-op opportunities were with a local technology company specializing in Accident Reconstruction Software. My role varied between content creation for magazines, newsletters, and social media, to organizing training sessions for consumers to become familiar with the software, to customer service and reception duties.• Designed, created and submitted full, half-page or banner advertisements to the top industry magazines and websites.• Produced, managed and distributed monthly e-newsletters to 9,000+ subscribers.• Managed over 25 online training courses from start to finish, coordinating with various trainers, students and staff resulting over a hundred trained accident reconstruction software professionals.• Improved online social media presence (Facebook, Twitter, LinkedIn) by posting consistently, engaging with consumers, answering questions, and listening.• Gathered all relevant info to create a Magazine Calendar which included all 2014 magazine deadlines, contact information, pricing, sizing, topics, and previous submissions to improve magazine publishing efficiency.• Provided excellent customer service by handling all incoming calls, providing answers, and directing calls when necessary.
Jordan Fraser Skills
Jordan Fraser Education Details
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Marketing -
Marketing
Frequently Asked Questions about Jordan Fraser
What company does Jordan Fraser work for?
Jordan Fraser works for Thompson-Nicola Regional Library
What is Jordan Fraser's role at the current company?
Jordan Fraser's current role is Marketing and Communications Coordinator.
What is Jordan Fraser's email address?
Jordan Fraser's email address is jo****@****alth.ca
What schools did Jordan Fraser attend?
Jordan Fraser attended Thompson Rivers University, Università Cattolica Del Sacro Cuore.
What are some of Jordan Fraser's interests?
Jordan Fraser has interest in Social Services, Children, Economic Empowerment, Education, Environment, Poverty Alleviation, Health.
What skills is Jordan Fraser known for?
Jordan Fraser has skills like Social Media, Facebook, Marketing, Time Management, Advertising, Social Media Marketing, Public Speaking, Marketing Communications, Social Networking, Marketing Strategy, Photoshop, Sales.
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Jordan Fraser
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Jordan Fraser
Changing The Lives Of Families And Business Owners With Compassion, Advice, Determination And Inspiration.Calgary, Ab1edwardjones.com
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