Jordan Goodwin Email & Phone Number

Auckland, New Zealand

Auckland, New Zealand

During my time at Harvey Furnishings and Millers Home, I led the marketing and brand management for both businesses, driving strategic initiatives that brought ideas to life and delivered real results. From crafting dynamic marketing strategies to overseeing multi-channel campaigns, I was at the forefront of every project, ensuring maximum impact and brand alignment.I owned the full campaign lifecycle—planning, creating, and executing digital and traditional marketing efforts while tracking performance with data-driven insights in quarterly reports. My role also involved leading the charge on retail promotions, in-store activations, and e-commerce updates, including coordinating high-impact events like Home & Lifestyle Shows.Working closely with external agencies, I successfully delivered SEO and SEM objectives, hitting targets within budget. I also took full control of social media management and website content for both brands, growing engagement, amplifying brand presence, and creating authentic connections with audiences.

Auckland, New Zealand

At Fertility Associates, I was responsible for coordinating campaign projects with external partners, including advertising agencies, photographers, media buyers, and web developers. I created and directed engaging content across film, digital, and print, driving brand awareness and enhancing client retention.I led the analysis of campaign performance, scoped audiences, and kept a close eye on market trends to ensure we were always adapting to the evolving landscape. During the challenging times of COVID, I navigated the trials and tribulations of operating healthcare services, ensuring our messaging remained relevant and sensitive to client needs. I also assisted with the development and rollout of a patient care app, enhancing the support we provided to clients.My work included developing proposals for media partnerships and sponsorships, fostering successful collaborations that amplified brand visibility. Additionally, I managed advertising calendars to ensure smooth project execution and provided strategic support to the Malaysian marketing team (Sunfert Group) to help drive their marketing efforts.

Auckland, New Zealand

British Columbia, Canada

Auckland, New Zealand

Auckland, New Zealand

Bachelor'S Degree, Marketing And Advertising

Bachelor'S Degree, Business, Management, Marketing, And Related Support Services

Twelve-Week Course, Foundations Of Advertising And Media Course | Comms Council & Aut

The Comms Council / AUT Foundations of Advertising and Media Programme is a comprehensive course which covers the fundamentals.