Jordan Mclaughlin Email & Phone Number

Columbus, Ohio Area

Creator of Don't Get Stabbed, The Unseen, Full of It, and Zombies Want Pizza.

Columbus, Ohio

• Develop annual marketing plans and budget to meet company goals. Oversee the development and execution of all marketing initiatives. Develop and review monthly/quarterly ROI reports for strategic and tactical insights.
• Oversee all brand messaging, development, and production, as well as creative execution through various channels such as print, digital, collateral, and trade show events.
• Led new branding implementation for North America, including website refresh, updating of marketing collateral, trade show materials and development of new brand tone.
• Work with creative agency to ensure digital strategy is being executed to desired KPIs. Includes social media, SEM/PPC, display, and SEO. Review monthly KPIs and provide recommendations on strategic and tactical changes.

Columbus, Ohio

• Built strong relationships with clients by becoming their primary point of contact, providing accurate and thorough project status updates, report regularly on scope houses used, and provide strategic and tactical.
• Managed and led cross-functional project team in all aspects of development, including preproduction, production and postmortems to ensure client and business needs were met and exceeded.
• Collaborated with the client brand team and marketing research teams to develop strategies, project scopes, timelines, and budgets for marketing campaigns and product launches.
• Worked with the project team on the development of client marketing materials including websites, sales presentations, display ads, and PPC campaigns.

Columbus, Ohio Area

• Conceptualized, created, and launched new B2C brand based on target market research.
• Managed day-to-day operations of the Marketing Department and set quarterly and yearly goals.
• Implemented digital strategy that doubled traffic and sales leads in the first quarter
• Developed and executed social media plan that acquired over 15,000 Facebook likes in three months.

Columbus, Ohio Area

Create promoters by activity listening to customer concerns and communicating resolutions. Developed strategies in conjunction with supervisor to increase team Average Calls Per Day.Recommend and demonstrate the value of Verizon Wireless products and services.Understand, analyze, and resolve billing inquires.Troubleshoot service equipment.

Implemented marketing strategies for new releases, including publicity events and customer targeting.Coordinated targeted direct mail campaigns.Drafted press releases, marketing literature, and office memorandum.Designed marketing materials, press kits, pamphlets, and seasonal catalogs.Reinvigorated seasonal catalog with full-colored design and esthetic.