Leading an iconic brand into its next chapter.

Regional GM responsible for growth & operations of Capsule in South & Midwest. Manage P&L of $50M. Responsible for initial expansion of Capsule and go-to market strategy. Hired and managed team of 100+ employees across operations, logistics, and growth. Hired net new sales teams and sales managers. Grew Capsule to be the largest zero-to-one digital health pharmacy in the southern US. Piloted channel strategies including SaaS product and enterprise strategies.

Fractional Chief Commercial Officer, pivoted a pure-play e-commerce business to subscription & peer-to-peer selling model. Channel strategy switch grew revenue 8x in the first year. Helped setup the company for future successful international growth.

Commercial leader who scale the brand from a single-language, US-based company to a global organization serving markets in Europe, Latin America, and Asia. Hired local commercial teams in 10 countries. -Lean startup style expansion and go-to market strategy-Strategic relationships and partnerships-International product management and localization-Consumer goods & technology

Grew international markets to 40% of company revenue, including $100s of millions in yearly net-new revenue. I owned full market entry process: from strategy to execution, including go-to market strategy, hiring strategy, international operations, office build-out, international product management and localization, budget, P&L, and cross-border activation. Created new analytical framework for market selection that has been featured at trade industry events. Hired local teams, including country managers and support staff.

First international hire at Younique. Managed international growth, including global expansion strategy and international operations. Built-out international market-management structure. Created proprietary market grading tool to analyze market potential and aid in market selection.

• Responsible for market development and expansion strategies of a $80M territory for Forbes Global 2000 med-tech company• Closed the largest partnership in Utah history ($2M VA Salt Lake City)

Had roles in field sales and with the corporate direct to consumer team. Launched 3 products/new indications. Designed messaging and marketing strategy for Cymbalta's pain indication.Responsibilities included executing designing local market growth strategy and partnerships with clinics, pharmacies, hospitals, and thought leaders. Grew territory 31% in 2 years. First multi-award winner in division history; 2012 Top Performer Award Winner (4 awarded nationally of 561) and Director’s Award Winner.

• Performed market research and data analysis from which created investor presentation materials and presented findings to firm principals; they did not invest up to $3M based on my findings• Wrote comprehensive intern manual detailing the firm’s analytical methodologies, financial analyses, and investment strategies

• Created full feasibility studies including extensive valuation and operating statement modeling; presented findings to managing partners; they transacted based on my findings• Contacted all special assets divisions of Nevada banks, performed financial analyses on the assets, and presented findings to managing partners

• Performed a full securities analysis, company valuation, and forecast for medical devices firm Orthofix (OFIX) • Created industry report, company report, and gave investment recommendations to senior management

The most formative, instructive, and course-setting period of my life. Taught life skills, values, and church teachings to previously unknown individuals in Portuguese. Spent two years working 90+ hours per week with limited family contact and no vacations.