I lead strategic paid advertising efforts on Google, Meta, and LinkedIn, optimizing campaigns for maximum impact. My role extends to comprehensive data and analytics reporting, ensuring our decisions are data-driven. Additionally, I spearhead the agency's social media management and contributing creatively to copy creation.

● The largest independent Detroit Tigers podcast in the world.● Maintain a related personal Twitter account with over 14,000 followers.● Responsible for all show preparation, humorous and relevant sports and popular culture content, booking guests, and audio recording and editing.● Maintains the podcast’s presence on iTunes, Soundcloud, Stitcher, and TuneIn.● Interviewed former Tigers players, current media members, and authors.

● In charge of all social media, web content creation and management, advertising, digital media, online and review site reputation management and event promotion for one of the largest and most profitable campgrounds in Michigan.● Responsible for the creation and maintenance of a dynamic Facebook page that reached over 350,000 people in 2017, Instagram account, Twitter feed, and Snapchat profile.● The author and creator of Holiday Park’s monthly promotional email, which maintains a… Show more ● In charge of all social media, web content creation and management, advertising, digital media, online and review site reputation management and event promotion for one of the largest and most profitable campgrounds in Michigan.● Responsible for the creation and maintenance of a dynamic Facebook page that reached over 350,000 people in 2017, Instagram account, Twitter feed, and Snapchat profile.● The author and creator of Holiday Park’s monthly promotional email, which maintains a 46.72% open rate over 31 different campaigns. It reaches over 1,000 people each month.● Campground revenue has boosted an estimated 20 percent since taking this position. Show less

● Assisted with the creation and distribution of marketing materials for 4Front Credit Union.● Responsible for the creation of newspaper and radio advertisements. ● Other responsibilities included the transferring of bills and coinage from one credit union branch to another.

I interned with WSBT in South Bend, Indiana. I worked with two divisions of the sports department.Weekday Sports Beat: I prepared sports audio, bumpers, attended Notre Dame football press conferences to gather insight and record audio, and observed the day-to-day operations of the show.Martin’s Spotlight High School Football Game of the Week: I gave an on-air statistical report at halftime and postgame of each game. I also prepared game notes for the announcers each week.

Student Radio Station at Bethel CollegeI dealt with the everyday maintenance of the station. I also prepared liners, promos, and daily content. I coordinated all programing and did all of the audio editing for the station.

I wrote for Bethel College’s Student Newspaper, the Bethel Beacon. I was responsible for season previews, features, and reactionary pieces about Bethel’s NAIA sports programs.