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A proven creator, operator, and strategist in both traditional and new media, Levin has been instrumental in launching and managing numerous entertainment franchises that have left a lasting impact on popular culture over three and a half decades as an enterprising network and studio executive, Emmy-award winning producer, director, and digital entrepreneur. Acknowledged for his insightful understanding of youthful audiences, Levin’s experience spans a broad range of content genres in both long and short-form series and film, including scripted comedy and drama, unscripted formats, reality, documentary, news, podcasting, animation, branded entertainment, and live events. Considered a prominent thought leader, innovative builder, and collaborative partner, Levin has been recognized by many publications and organizations for his forward-thinking influence across the entertainment, sports, advertising, and technology communities. A full-time Professor of Practice in the RTF department at the University of Texas at Austin’s Moody College of Communication, Levin also leverages his professional experience as a strategic advisor and business consultant for select entertainment and sports enterprises. A frequent keynote speaker, moderator, panelist, and presenter, as well as a published author, he has lent his strategic acumen to a variety of boards, including non-profit organizations, industry associations, academic institutions, political advocacy groups, and early-stage media companies.
The University Of Texas At Austin
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Professor Of Practice - Com 314: Intro To Sports Production And Broadcasting IiThe University Of Texas At AustinAustin, Tx, Us -
Professor Of Practice - Rtf 367K: Producing For Film And TelevisionThe University Of Texas At Austin Aug 2024 - PresentAustin, Texas, United States -
Professor Of Practice - Rtf 366K: Social Media ProductionThe University Of Texas At Austin Sep 2020 - PresentAustin, Texas, United States -
Professor Of Practice - Rtf 380N: Advanced Narrative | Writers Room WorkshopThe University Of Texas At Austin Jan 2022 - May 2023 -
Strategic Advisor And Business ConsultantGrand Slam Track, Religion Of Sports, Watertower Advisors, Sdi, Fullscreen Media, Ebay, Moderati 2004 - PresentGreater Los Angeles Area, AustinServe as a strategic consultant and advisor to companies focused on growth, innovation and consumer engagement. Clients include both early stage and established organizations at the intersection of content, digital media, entertainment, sports, advertising and technology. Clients:- Grand Slam Track (2024 - present)- Religion of Sports (2015 - present)- Watertower Advisors (2013 - present)- Structured Data Intelligence: SDI - The Video Genome Project (2014-2016, acquired by Hulu in 2016)- Fullscreen/Otter Media (2015)- eBay (2004 - 2005)- Moderati: formerly Faith West Inc. (2004 - 2005)
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General ManagerRooster Teeth Sep 2019 - Aug 2024Austin, Los AngelesLevin was recruited by WarnerMedia leadership and the company’s founders to stabilize and restructure Rooster Teeth after years of aggressive investment fueled speculative growth initiatives. Under his leadership, the company implemented operational rigor, introduced best practices around culture, and explored strategic alternatives for integration and sales options. In addition to tactical changes, he also accelerated key growth areas, including podcasting and third-party studio production, ensured value preservation of its core businesses and revenue streams, and created the celebrated Rooster Teeth Digital Content Creators program in partnership with Warner Bros. Discovery’s Access team. A dynamic media and entertainment company, Rooster Teeth built a rabidly passionate community of engaged fans around the world with original content that drove a diversified business model of direct subscription membership, advertising sales and sponsorships, content production, licensing and distribution, events, and e-commerce revenue, all which Levin oversaw. Ongoing corporate ownership and management churn, along with the challenging economics underpinning the contracting entertainment and digital media landscape, culminated in Levin leading the company’s eventual wind-down and both the meaningful corporate integration and external sale of the company’s premium proprietary assets, including The Roost, the company’s top 10 podcast network to Night Media, and RWBY, the company’s global anime franchise to VIZ Media. -
Adjunct Professor - Cmgt (Comm Mgmt) 552 - Visual Storytelling: Production, Management And CultureUniversity Of Southern California Annenberg School For Communication And Journalism Jan 2019 - Aug 2019Greater Los Angeles Area -
CeoAwesomeness May 2017 - Aug 2018Los Angeles, New York City, LondonComcast NBCUniversal recruited Levin to evaluate the majority stake in Awesomeness it acquired following its purchase of DreamWorks Animation and oversee the growth of the multiplatform media company’s leading digital networks serving the Gen-Z audience - AwesomenessTV, DreamWorksTV, and Awestruck - its world-class film and television studio, responsible for hits like the Netflix feature film “To All the Boys I’ve Loved Before,” Hulu's critically-acclaimed "PEN15" and the Emmy-award winning series “Zac & Mia,” its full-fledged creative agency, Wildness, and the Awesomeness Creator Network, a global talent community. After successfully initiating and facilitating the sale of Awesomeness to Viacom, Levin departed the company due to its dissolution as a standalone entity and subsequent integration into the Viacom Digital Studios division as a premier entertainment brand in the corporation’s broader portfolio. -
Chief Content OfficerNational Football League (Nfl) Jun 2015 - May 2017Los Angeles, New York City, Mount Laurel NjIn this newly created role, Levin managed the league’s content portfolio across the NFL Network, its digital properties, NFL.com and NFL Mobile, newsroom, social media channels, NFL Films, event programming such as the Super Bowl Halftime Show and NFL Honors, and external partnerships. During this period, Levin launched numerous critically-acclaimed and award-winning series including, “Good Morning Football” on the NFL Network, and “All or Nothing” on Amazon Prime, along with supervising the “Hard Knocks” franchise for HBO, and the league’s multimedia coverage of Super Bowl’s 50 and LI. -
Adjunct Professor - Cmgt 550: Entertainment Industry In The Convergence AgeUniversity Of Southern California Annenberg School For Communication And Journalism Jan 2014 - May 2015Greater Los Angeles Area -
Executive Vice President; General ManagerMicrosoft - Xbox Entertainment Studios Feb 2014 - Nov 2014Santa Monica, California, United StatesMicrosoft recruited Levin in early 2014 to join its nascent Xbox Entertainment Studios division as Executive Vice President, General Manager tasked with coordinating the launch of an interactive, video-on-demand programming service creating original premium content for the global, over-the-top Xbox platform. Soon thereafter, newly installed Microsoft CEO, Satya Nadella, announced strategic plans to reorient the company around its core capabilities resulting in the wind down of XES activities. -
PresidentAlloy Digital (Later Defy Media) Jan 2012 - Feb 2014Los Angeles, New York City, ChicagoAlloy Digital acquired Generate in December 2011 to form a first-of-its-kind, multiplatform media company. Levin served as President of the new entity, combining Generate’s assets with Alloy Digital’s top-ranked channels and proprietary networks. Alloy Digital subsequently merged with Break Media in Fall 2013 to form Defy Media, a vertically-integrated enterprise consolidating content development, talent management, production, marketing, sales and distribution.
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Founder & CeoGenerate 2005 - Feb 2014Santa Monica, New York CityLevin partnered with leading media executives in 2005 to build Generate, a pioneering, full-service studio and talent management company that successfully developed and produced fiction and factual entertainment, in addition to customized branded content, becoming a leading connector for advertising, technology and entertainment companies across traditional and digital platforms.
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Television Director - "Everwood: The Tipping Point" [Season 3, Ep. 8]Warner Bros. Television Sep 2004 - Nov 2004Greater Salt Lake City Area, Burbank -
CeoThe Wb Television Network (Now The Cw) 2003 - Jun 2004BurbankJoining The WB in 1994 as part of its founding executive team, Levin spent a decade helping to launch, build and brand America’s most successful broadcast network to target young adult audiences through hit programs like “Dawson’s Creek,” “Buffy the Vampire Slayer,” “Felicity,” “Smallville,” “Gilmore Girls,” “The Surreal Life,” “One Tree Hill,” and many others. Rising through the ranks, he became sole president of entertainment in 2001 and, two years later, became the youngest CEO in broadcast television history. 18 months after his departure, The WB merged with UPN to create The CW Network.
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President, ProgrammingThe Wb Television Network 2001 - 2003Burbank
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Co-President, ProgrammingThe Wb Television Network 2000 - 2001Burbank
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Executive Vice President, ProgrammingThe Wb Television Network 1998 - 2000Burbank
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Senior Vice President, Development And Current ProgrammingThe Wb Television Network 1996 - 1998Burbank
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Vice President, Development And Current ProgrammingThe Wb Television Network Aug 1994 - 1996Burbank
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Director, DevelopmentWalt Disney And Touchstone Television 1992 - Aug 1994BurbankLevin spent five years as a member of the creative team that revitalized the Disney brand in network television having developed shows including “Home Improvement,” “Ellen,” and “Boy Meets World.” While at the studio, Levin was one of the founders of the Walt Disney Writers Fellowship Program (now the Walt Disney Television Writing Program) created to discover, nurture and provide opportunities to underrepresented writers and facilitate greater diversity in the staffing of writers on television series.
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Manager, Current ProgrammingWalt Disney And Touchstone Television 1990 - 1992Burbank
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Program AssociateWalt Disney And Touchstone Television Jul 1989 - 1990Burbank
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Development InternHill/Obst Productions May 1988 - Aug 1988Burbank
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Unit Publicist - "D.O.A."Walt Disney & Touchstone Pictures May 1987 - Aug 1987Austin, Texas Area
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Production InternThe Walt Disney Studios May 1986 - Aug 1986Burbank
Jordan Levin Education Details
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Radio-Television-Film -
New Trier High School
Frequently Asked Questions about Jordan Levin
What company does Jordan Levin work for?
Jordan Levin works for The University Of Texas At Austin
What is Jordan Levin's role at the current company?
Jordan Levin's current role is Professor of Practice - COM 314: Intro to Sports Production and Broadcasting II.
What is Jordan Levin's email address?
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What is Jordan Levin's direct phone number?
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What schools did Jordan Levin attend?
Jordan Levin attended The University Of Texas At Austin, New Trier High School.
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