Jordan Rumsey Email & Phone Number

Santa Fe, New Mexico, United States

Santa Fe, New Mexico, United States

I am responsible for managing content across Meow Wolf’s various non-social platforms, including email, website and blog.Job Responsibilities:• Oversee all Meow Wolf newsletters and email communications pre- and post-visit to Meow Wolf’s exhibitions• Monitor SEO and user engagement and implement content optimization• Maintain copy and design integrity across Meow Wolf web properties.• Analyze and optimize the performance of products in the role’s portfolio, for example… Show more I am responsible for managing content across Meow Wolf’s various non-social platforms, including email, website and blog.Job Responsibilities:• Oversee all Meow Wolf newsletters and email communications pre- and post-visit to Meow Wolf’s exhibitions• Monitor SEO and user engagement and implement content optimization• Maintain copy and design integrity across Meow Wolf web properties.• Analyze and optimize the performance of products in the role’s portfolio, for example byadjusting newsletter subject lines to drive open rates, improving web copy to increaselanding page value, etc. Show less

Penrose, Colorado, United States

I managed all email and social media campaigns for website promotions, specifically:• Increased Instagram reach by 203% in one year (2021)• Developing and implementing marketing plans, including promotional calendars on Airtable, new product introductions, and other marketing projects.• Ensuring all marketing programs are goal-oriented, metrics-driven, and present progress reports and data that attribute sales to marketing efforts to leadership.• Communicating marketing plans… Show more I managed all email and social media campaigns for website promotions, specifically:• Increased Instagram reach by 203% in one year (2021)• Developing and implementing marketing plans, including promotional calendars on Airtable, new product introductions, and other marketing projects.• Ensuring all marketing programs are goal-oriented, metrics-driven, and present progress reports and data that attribute sales to marketing efforts to leadership.• Communicating marketing plans and results to team, peers, supervisor, and ownership.• Crafting messaging and positioning in the market; conducting competitive and market analysis to determine and highlight Estes’s key differentiators.• Working closely with the leadership team to define, implement, and manage Estes’s marketing strategy for optimal performance and results that achieve Estes’s revenue targets.• Increased email subscribers by 2,500 per month during 2021 through email segmentation and strategy Show less

Greenville, South Carolina Area

I develop and implement social media/email campaigns and content plans for clients to help expand their customer bases, as well as increase audience engagement and brand awareness.Industries included: Retail, Travel, Food/Beverage, Entertainment, Military/Defense, Real Estate, and Nonprofit.Other responsibilities include:• Experience using HubSpot, WordPress, Webflow, ColorStory, InShot, Canva, Adobe Creative Suite, Asana, Slack, Buffer, SproutSocial, MailChimp• Keeping… Show more I develop and implement social media/email campaigns and content plans for clients to help expand their customer bases, as well as increase audience engagement and brand awareness.Industries included: Retail, Travel, Food/Beverage, Entertainment, Military/Defense, Real Estate, and Nonprofit.Other responsibilities include:• Experience using HubSpot, WordPress, Webflow, ColorStory, InShot, Canva, Adobe Creative Suite, Asana, Slack, Buffer, SproutSocial, MailChimp• Keeping up-to-date with new technologies and social media best practices• Designing social media strategies to achieve marketing targets• Managing, creating and publishing high quality content across different industries• Becoming an advocate for each client in social media to create dialogue• Using Social Customer Service techniques such as empathy, patience, advocacy and conflict resolution Show less

Greenville, South Carolina Area

• Strategized, developed, implemented and analyzed content for daily email newsletter, social media platforms + website• Managed 15+ advertising partner relationships• Developed content calendar, story angles and curation/commentary for newsletter and social media daily• Supported user acquisition and growth of social media platforms• Led editorial and social content strategy• Copyedited daily email newsletter product

Greenville, South Carolina Area

• Tracked trends in the financial industry to create and manage content for two news websites (www.cuinsight.com and www.cbinsight.com) including current news, press releases, jobs, and events.• Worked with a team to complete multiple projects with varying deadlines• Developed and implemented social media plans to effectively distribute website content to target audiences

Bachelor Of Arts (B.A.), Communications

Bachelor Of Arts (B.A.), Communication And Media Studies - Study Abroad

Activities and Societies: International Amnesty Club Student Union Media Society