Jordan Upmalis Email & Phone Number

Milton, De, Us

Greater New York City Area

• Oversee the day-to-day management and execution of social media campaigns (including Facebook, Twitter, Instagram, Snapchat, as well as other newly emerging platforms).• Collaborate with the Sr. Director of Social Media to craft overarching strategies and goals.• Work with a cross discipline team to provide creative work (videos, graphics, GIFs) and strategy in line with the client’s vision; direct research and insight into trends pertinent to the campaign and beyond. • Maintain a deep understanding of the entertainment space from a social media perspective and the ability to make suggestions to clients based on such knowledge.• Manage ongoing communication with clients involving campaign status, strategies, and tactics.• Responsible for overseeing weekly campaign summary and status reports.• Track and engage online discussions, sentiment and buzz surrounding brand – including social media environments and message boards.• Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)• Write effective, concise copy for multiple platforms and social networks• Create and maintain a social media editorial calendar and posting schedule• Maintain ongoing knowledge of the ever changing Social Media landscape.• Incorporate optimization strategies, analyze data, and research best ways to increase traffic

Greater New York City Area

• Manage a team of community managers to ensure seamless social media execution across eight brands’ channels (Facebook, Instagram and Twitter)• Oversee content calendar development and execution (including writing post copy and providing creative direction)• Concept social media strategy and brainstorm long term campaigns• Monitor progress of social channels and provide updates to account and brand teams on client deliverables • Identify and pitch timely and opportunistic content as it occurs and is on-brand for clients• Collaborate with the media team to identify posts for promotion

Greater New York City Area

• Curate content across multiple platforms including AKC.org and all of the AKC’s social media accounts• Own brand voice and manage creation strategy and implementation • Write, edit, and manage all social post copy; monitor all social media accounts (primarily Facebook, with +3.4m likes)• Manage freelance writers, fact checkers, designers and content uploaders, as well as onboard additional freelancers• Keep up with all trends and all things viral, and find ways to make it unique to our brand• Actively monitor analytics and research products and tools to enhance our content• Manage content budget and spending• Brainstorm with sales and marketing teams on native content ideas• Create and oversee editorial content calendar• Collaborate across internal departments to support content needs• Provide content to support AKC products, ad campaigns, services in the form of: e- books; e-mail & other digital marketing campaigns; native editorial content; and podcast & video scripting

Greater New York City Area

• Discover and create relevant content for the Bravo TV audience (and beyond) on a daily basis• Write copy for all social media posts• Approve and edit social copy for other writers across all platforms• Manage writers for The Daily Dish and our other newly-launched verticals that include fashion and beauty, travel, food, and relationships • Successfully grow Bravo’s social media following: 1,013% across Facebook and Twitter • Assisted in the record breaking growth of Bravo TV’s social referrals: up 2,400% YoY YTD• Nominated for the Shorty Award’s Best in Entertainment finalist in the Best of Social Media• Write and edit attention-getting social media copy that will appeal to both loyal viewers and casual fans to grow our fan base• Utilize social media analytic platforms (Facebook insights, Chartbeat, Crowdtangle and more) to distinguish the success of posts and use that information to make future editorial plans

Telecommute/Nyc

• Research, pitch and write up to 10 compelling top-performing news posts and features daily• Brainstorm and execute ways to creatively expand on viral news and trending stories• Engage loyal fans of Bravo TV shows in a humorous and entertaining manner• Conduct intriguing interviews with talent via phone, email and from red carpet events• Field pitches, manage, edit and publish articles from other freelance contributors • Create SEO-focused and timely pieces relevant to Bravo and beyond

Philadelphia, Pa

• Manage and supervise special and catering events. • Oversee catering and special events staff during game day events. • Plan and execute set up and breakdown of all events. • Assist in managing premium court side services during Philadelphia 76ers games. • Successfully envision and develop planning in regards to game-day and non-game-day events. • Give direction and delegate responsibilities to catering and special events staff members. • Supervise premium suites and club boxes during game days and events. • Manage social media account for Aramark at Wells Fargo Center, including Twitter and Instagram.• Actively promote Aramark across multiple social media platforms, including interaction with fans and guests.

Greater Philadelphia Area

• Develop and implement new policies and procedures as we are reshaping our entire premium department on game days, worth over $9 Million dollars in revenue for the season. • Develop and implement new procedures for our non-event day catering which will be in excess of $1 Million in revenue for the season. • In charge of over 70 individual game day catered function throughout the stadium, ranging from feeding the players’ wives and coaches. • Foster and maintain relationships with clients. • Prepare contracts and design menus for special events. • Manage staff and actively problem solve on game-day and non-game day events. • Envision and execute visually pleasing special events.

Syracuse, New York Area

• Assist in game night operations, including in-arena promotions, customer service, and ticket sales.• Contribute to the execution and production of the youth hockey games, Crunch Experiences.• Responsible for organizing post-game parties. • Available to provide excellent customer service and a stellar fan experience to the Crunch fan base and general public of Syracuse. • Responsible for writing public service announcements and press releases. Assist in the implementation of marketing campaigns.

Greater Philadelphia Area

• Interview customers across the country regarding their businesses. • Identify parts of businesses that require additional attention. • Write customer-focused copy to aid in an increase of sales for the customer.• Create online presence aspect involving listings on search engines and various social media sites.• Adjust copywriting style based on desired customer or clientele.

Philadelphia, Pa

Prospected valuable potential clients • Designed creative campaigns to drive new business • Assisted in creating and organizing events • Wrote and voiced attention getting on-air commercials • Distinguished and executed worthy leads

Telecommute

Partook in various phone interviews with hip-hop artists • Transcribed interviews • Wrote news items to be posted on Rap-up.com • Formed thought-provoking questions

Syracuse, New York Area

Responsible for writing all previews and recaps for Syracuse University basketball games • Attended multiple press conferences and practices • Conducted numerous interviews with SU athletes • Wrote feature articles across all SU athletic platforms

Greater New York City Area

Assisted on various talent shoots • Collaborated with the Hip Hop department daily • Wrote numerous feature and blog articles for mtv.com • Researched locations • Attended concerts and events on assignment

Greater New York City Area

Helped to edit and encode video for affiliates of ABC News • Responsible for answering phones and fulfilling requests • Assisted with errands for multiple bureaus

Master'S Degree, Sport Venue And Event Management

Bs, Broadcast Journalism, Political Science

Activities and Societies: Alpha Phi (Vice President of Chapter Operations) - Supervised and organized chapter events and managed all.