Jordan Willi Email & Phone Number

Edwardsville, IL, US

Edwardsville, Illinois, United States

Edwardsville, Illinois, United States

• Established as pre-requisite for America's Seed Fund NSF SBIR (National Science Foundation)
• Building AI enabled web apps using Python, Django & MERN.

Remote

I collaborate with a team of developers to build modern and responsive web apps using efficient, modern practices. I'm building semantically structured full-stack web apps with my team while applying agile methodologies like SCRUM

Daphne, Alabama, United States

• Built and led Original Gaming Network, a company specializing in marketing and promotion, live gaming production, esports marketing, and content creation.
• Spearheaded core strategies, live productions, marketing initiatives, and client relationships, securing partnerships with industry giants like NFL, EA Sports Madden NFL, Draft Kings, and American Heart Association.
• Prepared well-structured drafts using digital word processing and publishing for both the design and development end of marketing, content creation, and streaming.
• Developed and executed data-driven social media marketing strategies, managing website SEO and content creation across blog, press, and resource pages.
• Managed all business operations, ensuring efficient company orchestration and adherence to budget constraints.

Seattle, Washington

• Execution, measurement and optimization of Marketing execution and KPIs to ensure impact and efficiency across tactical channels and through cultural advertising
• Controlled the state management for field sales portfolio of industry leading brands such as Fireball, bourbons from Buffalo Trace Distillery, and world-famous Pappy Van Winkle.
• Acted as State Manager in the development position responsible for statewide marketing and development of brands, training and development for distributor sales force, and public speaking events at local and bourbon.
• Creation of Brand identity systems on short and long-term cycles that personify brand pillars and inspire target audiences
• Directed volume, sales, and profitability statements using IBM Cognos Analytics to build sophisticated, multiple-page, multiple-query SQL reports against multiple databases.
• Management of Brand Marketing and Brand Partnership teams, including indirect management of cross functional teams, ensuring singular insights and objectives translate to inspiring and remarkable experiences.

New Baden, IL

• Controlled and implemented the required training and development for the Sales Representatives team.
• Headed company meetings to establish market and brand goals, KPI’s, and execution of sales promotional programs.
• Demonstrated responsibility for the creation and development of iPad Sales Training Program for sales team for the operation of new POS system.
• Designed, produced, and advanced a company wide sales team market protocol to effectively improve sales operations and marketing.
• Developed a territory management protocol, focusing data tracking systems by territory, and management expectations while partnering closely with sales force.
• Delivered innovative profit formulas to demonstrate brand growth while presenting to customers in a professional manner.

Southern Illinois

• Wine and Spirits Sales Manager
• Direct report for 12 employee's

Edwardsville, IL

• Off Premise Sales Consultant
• E&J Gallo Division

Carbondale, Illinois

Redondo Beach, CA

• Gained insightful knowledge regarding marketing management and implementation of marketing campaigns. Worked directly with management, athletes and staff to ensure successful branding, public relations and the overall.
• Managed content on most social mediums including Facebook, Twitter, Blogger.net, and email marketing campaigns.
• Followed and studied analytical derivatives from the top analytical sites while implementing a bi-weekly publication that focused on changes within the social marketing realm.
• Implemented a Facebook marketing plan that incorporated unique fan additions through a non-budgetaryinteractive campaign that produced a 160% success rating.
• Served as a Body Glove contact at events such as Vans Pier Classic and Salsa Surf Classic.
• Contributed to Body Glove Productions - Slick City premieres.

• Responsible for coaching a team of pole vaulters to ensure their overall success in the program.
• Created and implemented workout programs which resulted in personal record breaking performances by all pole vaulters.
• Coached 1 athlete to regional qualifier with 3 athletes earning All-Conference accolades.

Responsible for in-house replay for National Hockey League Team, Florida Panthers.

• Produced, edited, and published video clips for the university.
• Produced clips for local networks such as NBC, FOX and ABC. Created layouts and visual graphics for the university.
• Entrusted with FTP file upload and transfers with networks such as ESPN, ABC, NBC and FOX.

Bachelor'S Degree, Information Technology, 4.0 Gpa

Activities and Societies: 4x Deans List

Masters Of Science, Recreation, Parks, And Tourism Administration, 3.67 Gpa

Activities and Societies: Western Illinois University Cycle Club President

B.S., Mass Communications