From 2002 until 2021 I’ve been the CEO, founder, and business development leader at Naranjus, where I've spearheaded projects for top-tier clients like UEFA, La Caixa, Grupo Intercom, eMagister, IESE, Vallnord, Caixa Girona, and UOC. Over the past 17 years, I’ve driven growth and innovation across a diverse range of industries, consistently delivering strategic results.I have collaborated in the early stages of projects like Infojobs, Softonic, Neurona, Salir.com, and Emagister, participating as an equity partner in some of them.Prior to my shift into the digital world, I worked as a correspondent for Catalunya Radio in the Basque Country and Navarra, freelanced as a war journalist during the Croatian conflict, and led PR projects, specializing in crisis management, pharma, and tech sectors.Additionally, my experience as a director of documentaries, commercials, music videos, and institutional films has taken me across the globe, shooting in countries such as El Salvador, Japan, the U.S., Venezuela, Ecuador, Morocco, and Mexico, giving me a truly global perspective on storytelling and communication strategies. This combination of leadership, entrepreneurial expertise, and creative vision positions me to drive results in dynamic and fast-paced environments.