Jorge Martinez Email and Phone Number
Hello! I'm currently serving as Sales Coordinator for the Director of Sales Analysis and Operations, focusing on business intelligence research and data analytics. I drive enterprise-wide sales analytics and business intelligence initiatives, specializing in LLMs, predictive modeling, and neural network implementations. I also leverage anthropological insights to create human-centered AI solutions, ensuring ethical and inclusive approaches to data science challenges.Key Achievements:• Champion of Simon & Schuster's inaugural AI Shark Tank competition with PriceQuest - an innovative ML-driven eBook Price Optimizer, currently leading implementation and scaling• Established the Book Club Pick Analytics Initiative, delivering crucial market intelligence to C-suite executives on celebrity and account book club performance metrics• Spearheaded data warehouse optimization through documentation of IBM Cognos best practices and data annotation standards• Pioneering the integration of data visualization platforms with enterprise data warehouse systems• Managing comprehensive business intelligence reporting for bestselling authors, driving data-informed publishing strategiesTechnical Expertise:• Languages & Tools: Python, SQL, TensorFlow, PyTorch, IBM Cognos, Airtable, • AI/ML Stack: Large Language Models, Deep Learning, Neural Networks, A/B Testing, Media Mix Modeling (MMM)• Business Intelligence: Predictive Analytics, Market Intelligence, Performance Metrics, Sales Forecasting• Data Infrastructure: ETL Pipeline Architecture, Data Warehouse Management, Cloud ComputingInnovation Focus:• Creating production-ready MVPs for AI-driven decision making• Implementing user-centered design principles in ML solutions• Leading ethical AI development initiatives in publishing• Championing inclusive data practices and technological accessibility• Bridging the gap between technical capabilities and business objectivesBeyond Analytics:I combine my literary passion and my passion as a musician with my technical expertise, bringing creative perspectives to data solutions.🔗 Let's Connect:Passionate about revolutionizing publishing through AI innovation. Let's explore collaborations in machine learning, predictive analytics, or media technology. Particularly interested in connecting with professionals at the intersection of media, technology, and data science.📧 jorge.martinez@simonandschuster.com | 💼https://www.linkedin.com/in/jorge-martinez128/
Simon & Schuster
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Data Science FellowNew York City Data Science Academy Jul 2024 - PresentNew York City Metropolitan AreaI'm currently enrolled in an intensive Data Science Bootcamp focused on hands-on project development. It focuses on mastering industry-standard tools and technologies including Python, MySQL, R, Git/GitHub, Jupyter Notebooks, and Applied Machine Learning and AI. We also dive into linear algebra and statistics.The projects involve building on statistical analysis and machine learning through the practical implementation of:Regression techniques (linear, multiple, logistic, Ridge/Lasso)Tree-based methods (decision trees, random forests, gradient boosting)Classification algorithms (SVM, neural networks, KNN)Unsupervised learning (clustering)Deep Learning and Neural NetworksSo far, I've developed an interactive Shiny dashboard that visualizes key customer persona features and how they correlate to shopping habits.Currently working on Machine Learning and LLM Projects. More to come!
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Sales CoordinatorSimon & Schuster Mar 2024 - PresentNew York City Metropolitan Area• Led development and won company-wide AI Shark Tank competition for PriceQuest, an ML-powered eBook pricing optimizer, currently managing implementation to drive revenue optimization across digital catalog• Engineered Book Club Pick analytics system delivering critical market intelligence to C-suite, providing data-driven insights on sales impact from major account and celebrity book club selections• Spearheading documentation initiative for IBM Cognos data warehouse, creating comprehensive best practices and data annotation standards to improve cross-departmental data accuracy and accessibility• Designing and implementing predictive modeling solutions using neural networks and large language models to enhance sales forecasting and author performance analytics
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Sales AssociateSimon & Schuster Jul 2023 - Jun 2024New York City Metropolitan Area• Curated multiple Young Adult genre line reviews and PowerPoint decks for Target buyer presentations using sales analytics tools• Evaluated and approved multiple Target in-store promotions and planograms• Used Excel data analytics tools to compare children’s title performance in different seasons to optimize title list curation for Walmart
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Publicity And Marketing Associate At Gallery Books, Simon & SchusterSimon & Schuster Dec 2022 - Jul 2023• Managed publicity outreach to media outlets for the Simon & Schuster Gallery Books Imprint, including A Life with Ghosts, TV star and “ghosthunter” Steve Gonsalves’s debut nonfiction title, and The Trial of the Century, a nonfiction title chronicling 1925 Scopes Trial• Conducted extensive research for advertising platforms, potential reviewers, and ideal media outlets for Gallery titles, like award nominated horror titles The Black Guy Dies First and Don’t Fear the Reaper by acclaimed horror writer Stephen Graham Jones, and bestselling YA author Chloe Gong’s adult debut Immortal Longings
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Academic Marketing AssociateSimon & Schuster May 2022 - Dec 2022New York, New York, United States• Processed and distributed dozens of book requests a week from college and university professors across the United States• Assisted in curation and production of our annual book catalogue the “Freshman Year Experience” for colleges and universities across North America. • Create monthly academic newsletters marketing our new titles.
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Digital Marketing InternIdeamix Aug 2020 - May 2021New York, New York, United States● Improved the SEO of the company website by copywriting branded content and product descriptions, creating backlinks, editing photos, and tagging content● Managed a Google Adwords marketing campaign and wrote copy for text ads● Co-wrote an article comparing social media platforms requiring 3 months-worth of research and leading a team of three -
Social Media ManagerFordham University Jun 2020 - Aug 2020Bronx, New York, United States● Managed Instagram and Facebook accounts to market our classes and promote the Fordham CESL Program● Analyzed post metrics using Instagram and Facebook analytics tools to understand what engages our audience● Designed advertisements and announcements for Fordham CESL -
Marketing Director At Fordham Business Development CollaboratoryFordham University Jun 2020 - Aug 2020Bronx, New York, United States● Co-directed the FBDC's marketing team to deliver strategic advice to small businesses in the Bronx● Implemented project management skills to ensure digital marketing research reports were accomplished on time● Explained several of the reports created by the team to our clients to help them improve their digital marketing
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Legal InternNew York State Department Of Human Rights-Housing Investigations Unit Sep 2019 - Dec 2019Bronx, New York, United States● Interviewed tenants to investigate discrimination claims against their landlord● Co-wrote legal memos in which I paid special attention to detail while working under deadlines● Advised several dozen tenants in the Bronx on their housing complaints on a livestream sponsored by Telemundo
Jorge Martinez Education Details
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Fordham University, Master Of Science, Ms - Media ManagementArts, Entertainment, And Media Management -
Anthropology
Frequently Asked Questions about Jorge Martinez
What company does Jorge Martinez work for?
Jorge Martinez works for Simon & Schuster
What is Jorge Martinez's role at the current company?
Jorge Martinez's current role is Data Science Leader | AI/ML Innovation Strategist | Publishing Technology Pioneer.
What schools did Jorge Martinez attend?
Jorge Martinez attended Fordham University, Master Of Science, Ms - Media Management, Fordham University, Fordham University.
Who are Jorge Martinez's colleagues?
Jorge Martinez's colleagues are Alex Del Negro, Debbie Ohi, Tom Daly, Christy Ellingsworth, Ana Krista Johnson, Stacy Dekeyser, Nicky Luckie.
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