Leading, direct and manage the commercial activities of the organization and develop and implement effective commercial strategies and programs. Assignment of budgetary resources, formulating policies, coordinating business operations, monitoring and motivating staff, managing operational costs, ensuring good customer service, improving administration processes, engaging with vendors, hiring and training employees, identifying business opportunities, and monitoring financial activities. With a high entrepreneurial spirit and a vision to direct the functions of the business, maintaining relationships with customers, generation of new business, increasing staff productivity, improving service, ensuring sustainability, and meeting business objectives outlined by the Board.

Leading the commercial area with the aim of achieving the goals set by the board of the Company, through the development and implementation of strategies, plans and commercial actions, defining the marketing mix, contacting, negotiating and creating strategic alliances with foreign and local suppliers. In conjunction with the technical area, I have the responsibility to seek new product lines and potential business in the international market through foreign visits and international fairs and suppliers. Responsible for maintaining the contact and negotiate directly with the customers in Chile and in other countries of Latin American market, making long lasting relationships, that allow us to negotiate individual contracts or purchase orders directly with clients in public and private tenders. I have extensive knowledge and management of centralized negotiations purchase systems, price fixing objectives, national and international. I led the sales team and technical area, working with the engineering. Also I am responsible in the costs management control.During the last years I have obtained several professional achievements, the most important has been going beyond the goals set by the company, doubling sales of the company with high profitability over the past three years, what we have done together with all the team work through the negotiation and award of various public and private tenders, responsible for negotiating and management of multiple contracts with different companies in the telecommunications, mining, energy industrial market.

In charge of the complete administration of the building, management of the building personnel, maintenance contracts of the different equipment´s, facilities maintenance, hiring building staff internal and external, cost management to minimize the common expenses and make the internal system more efficient of the building.

In charge of developing marketing strategies for the industrial market of Argentina, Peru, and Ecuador; the medical market for gases and equipment in Chile, and the Indura Technical Center. . Development and implementation of the Welder Club project.Dealing with advertising agencies, especially in the area of marketing the products and market sectors under my responsibility. Creation, development, implementation, analysis, and recommendations of actions to take by segment, niche, and time period for a national level quantitative and qualitative industrial market study.

Creation and implementation, along with sales managers, of a system for the analysis of data obtained by salespersons and other systems, so as to be able to realize a follow up of customers and salespersons. Development and implementation of diverse business and marketing strategies to capture a larger number of subscribers (customer loyalty) prior to the launching of the multi-carrier.