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Jorge Barraza, Phd Email & Phone Number
Director
at
University of Southern California
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✓ Verified May 2026
3 data sources
Profile completeness 86%
Current company
Role
Director
Location
Los Angeles Metropolitan Area, United States, United States
Who is Jorge Barraza, Phd? Overview
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Quick answer
Jorge Barraza, Phd is listed as Director at University of Southern California, based in Los Angeles Metropolitan Area, United States, United States. AeroLeads shows a matched LinkedIn profile for Jorge Barraza, Phd.
Jorge Barraza, Phd previously worked as Associate Professor at University Of Southern California and Co-Founder at Immersion. Jorge Barraza, Phd holds Phd, Applied Psychology from Claremont Graduate University.
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Email format at University of Southern California
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University of Southern California
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Profile bio
About Jorge Barraza, Phd
I am the Director of the Master of Science in Applied Psychology (MAPP) and professor of Consumer Psychology at the University of Southern California (USC). My specialty is in applying psychology and neuroscience to consumer behavior and experience design. I have given many press interviews, talks, and published articles on emotion, decision-making, consumer behavior, storytelling, and entertainment.I am also the co-founder of Immersion, which provides an agile neuroscience tool that predicts what content people will love. Decades of peer-reviewed research and industry work went into creating our technology which is used by companies that want to create awesome content and experiences. I also consult on consumer behavior (e.g., entertainment, food, brand experience), experience design, volunteerism, environmental behavior, and charitable giving.
Current workplace
Jorge Barraza, Phd's current company
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7 roles · 13 years
Jorge Barraza, Phd work experience
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Director
Current
Jul 2022 - Present
Associate Professor
CurrentI teach graduate- level courses in applied consumer psychology and serve as a mentor to student-led consulting teams that provide data-driven consumer insights.
Aug 2017 - Present
Co-Founder
CurrentImmersion measures what the world loves.Our distributed neuroscience SaaS directly measures, second-by-second, what an audiences’ brain values using the smartwatch they already own.Customers in Entertainment, Training, Agencies, and CX use our platform to predict buying, sharing, downloads, and information recall with over 80% accuracy.Learn more at.
Jan 2014 - Present
Advisor
2019 - 2022
~3 yrs
Assistant Director
Center For Neuroeconomics Studies
Managed and mentored 100+ graduate and undergraduate students from diverse disciplines.Interdisciplinary experimental design and collaboration.
Jun 2011 - Jun 2018
Research Professor
Obtained and managed 1.4 million budget from DARPA, IARPA, NIH for applied neuroscience research projects. Led graduate level courses in neuroscience, psychology, and research methods
2013 - Jul 2017
1 education record
Jorge Barraza, Phd education
FAQ
Frequently asked questions about Jorge Barraza, Phd
Quick answers generated from the profile data available on this page.
What company does Jorge Barraza, Phd work for?
Jorge Barraza, Phd works for University of Southern California.
What is Jorge Barraza, Phd's role at University of Southern California?
Jorge Barraza, Phd is listed as Director at University of Southern California.
Where is Jorge Barraza, Phd based?
Jorge Barraza, Phd is based in Los Angeles Metropolitan Area, United States, United States while working with University of Southern California.
What companies has Jorge Barraza, Phd worked for?
Jorge Barraza, Phd has worked for University Of Southern California, Immersion, Sesh, Center For Neuroeconomics Studies, and Claremont Graduate University.
How can I contact Jorge Barraza, Phd?
You can use AeroLeads to view verified contact signals for Jorge Barraza, Phd at University of Southern California, including work email, phone, and LinkedIn data when available.
What schools did Jorge Barraza, Phd attend?
Jorge Barraza, Phd holds Phd, Applied Psychology from Claremont Graduate University.
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