Jorge Castellanos

Jorge Castellanos Email and Phone Number

International Managing Director in Business Development @
Jorge Castellanos's Location
Xuhui District, Shanghai, China, China
About Jorge Castellanos

Since 2011, I have had the pleasure of being in the rapidly growing city of Shanghai. Living in a fast paced, exciting city, I have had the pleasure of working on some innovative projects that have helped develop the blueprints to being an international community leader working with people from all over the world. My goal since coming to Shanghai has been to find "diamonds in the rough" and work on developing existing projects to guide programs with a fool proof system of growth and development. I had the pleasure of taking a small, but mighty program and recognizing its great potential. It served an underrepresented portion of the community, an early education center devoted to the principles of learning through experience for international students at an affordable price. During my tenure at Miyi, we grew it from a campus of 24 students to currently more than 200 students across 2 campuses. In that time, I have been responsible for building and expanding in to four progressively larger campuses as we expanded. I completely overhauled the school’s marketing and media presence creating high quality marketing, videos, social media and reached out to the community to create citywide events to increase the school’s profile without spending a lot of money. We have recently expanded outside of the education sector in to the Food & Beverage industry with a physical location of the recently renovated and revamped BNC Neighborhood Sports Bar which has been an excellent success thus far and is positioned to continue on to be a leader in its sector.I am hungry for a new challenge, finding new challenges along the way and working on continuing my development of exciting new businesses in Shanghai and abroad.

Jorge Castellanos's Current Company Details
Shanghai Miyi Group

Shanghai Miyi Group

International Managing Director in Business Development
Jorge Castellanos Work Experience Details
  • Shanghai Miyi Group
    Managing Partner
    Shanghai Miyi Group Aug 2018 - Present
    Shanghai, China
    Director of a holding company in Shanghai, manage all business development for 3 commercial locations. Oversee the company’s business operations, financial performance, marketing and branding objectives. Provide strategic leadership to a staff of 35+ and ensure open and constructive dialogue with staff and clients alike. Key accomplishments:Exceeded 2021 financial targets by 20% while opening a second, larger location in a competitive location and mitigated risks in the first half of 2020 due to Covid-19 shutdowns ensuring long term sustainabilityRebranded multiple company’s images to reflect a more modern sensibility to enhance the brands’ public profileDeveloped important partners to assist in the execution of large scale events. Working with Sam’s Club/Walmart to develop events for 1000+ visitorsExpanded into new sectors with the acquisition of BNC, a neighborhood staple in the F&B community in ShanghaiRebranded, demolished and remodeled BNC with a fresh, new marketing plan, full relaunch with new offerings and a repositioning in the city as a family establishment with an increase of sales of 15% since launch, year to date
  • Hellochinese
    Social Media Marketing Manager
    Hellochinese Jun 2016 - Aug 2018
    Shanghai, China
    Researched, created and evolved social media strategies to reflect a more modern and upscale approachCollaborated with Business Development team to develop online strategies to attract new users to the app which helped make HelloChinese the #1 app in its field on the App StoreEvaluated ongoing social media campaigns and adjusted based on target criteriaCreated new online programs for low cost, effective marketing to engage the APPs user base
  • Xiehe Education Group
    Department Supervisor
    Xiehe Education Group May 2011 - Aug 2018
    Shanghai City, China
    -Middle Leader for Year 6 group responsible with keeping track of the educational needs of more than 80 pupils and a staff of six. -Successfully incorporate the United Kingdom National Curriculum standards in a multi-cultural setting. -Initiate new measures to streamline learning by incorporating new programs and strategies. -Lead professional development training for a staff of 90
  • World Foreign Language Middle School
    English International Baccalaureate (Ib) Teacher
    World Foreign Language Middle School Oct 2011 - Jul 2013
    Shanghai, China
    -Implemented the IB curriculum by developing engaging, daily lessons with set objectives to meet the needs of a wide range of learners. -Tracked data daily to maintain and track strategies using the IB curriculum.
  • Century 21
    Realtor/Client Relations
    Century 21 Mar 2007 - Aug 2011
    Chesapeake, Virginia
    -Successfully completed sales transactions and cultivated sales leads working with multiple clients throughout the entire home buying cycle.-Gained experience in Real Estate law by overseeing legal transactions between parties effectively while managing relations between lawyers, title services and other real estate professionals. -Cultivated and retained leads by implementing creative and cost effective marketing strategies. -Accurately kept track of sales figures to better understand the market and follow market trends.
  • Saga Communications
    Marketing/On Air Personality
    Saga Communications Nov 2005 - Aug 2011
    Chesapeake, Va
    -Effectively worked with clients and Account Executives for promotional events, radio station promotion, interacting with listeners and clients in a team environment.-On-Air Personality on FM99 WNOR; Board operator and duty engineer for 106.9 The Fox, 98.7 FM99, and AM 1230 WJOI-Gained valuable marketing and sales experience in a fast paced environment under time constraints and with minimal supervision. Motivated to work independently or with a team.

Jorge Castellanos Skills

Public Speaking Microsoft Office Radio Microsoft Excel Microsoft Word Time Management Marketing Strategy Spanish Project Management Adobe Creative Suite Multi Tasking Customer Acquisition Customer Analysis Account Management Management Leadership Social Media Marketing

Jorge Castellanos Education Details

Frequently Asked Questions about Jorge Castellanos

What company does Jorge Castellanos work for?

Jorge Castellanos works for Shanghai Miyi Group

What is Jorge Castellanos's role at the current company?

Jorge Castellanos's current role is International Managing Director in Business Development.

What schools did Jorge Castellanos attend?

Jorge Castellanos attended University Of Sunderland, Old Dominion University.

What are some of Jorge Castellanos's interests?

Jorge Castellanos has interest in Children, Economic Empowerment, Civil Rights And Social Action, Politics, Environment, Education, Poverty Alleviation, Science And Technology, Human Rights.

What skills is Jorge Castellanos known for?

Jorge Castellanos has skills like Public Speaking, Microsoft Office, Radio, Microsoft Excel, Microsoft Word, Time Management, Marketing Strategy, Spanish, Project Management, Adobe Creative Suite, Multi Tasking, Customer Acquisition.

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