Jorge Hernández Pinzón Email & Phone Number

Community Of Madrid, Spain

In my role as a Senior Consultant at BFA Global, I had the privilege of leading FinnSalud, a program focused on enhancing the financial well-being of the Mexican population. During this tenure, I spearheaded portfolio and business case analyses for five partner financial institutions. Additionally, I co-authored a technical note on the future of Mobile Money providers. Recently, I assumed the responsibility of being the lead financial modeler for significant projects, including the development of target product profiles (TPP) for pro-poor retail payment systems on a global scale. Notably, I also played a key role in driving the Optimizing Performance Through Improved cross(X)-sell (OPTIX) initiative, which aimed to expand and strengthen the range of top-quality financial offerings for low-income clients across multiple countries. Within BFA, I hold the position of a senior technical specialist, specializing in financial modeling. About FinnSalud:FinnSalud was a 3.5-year project (2019-2022) funded by the MetLife Foundation, fiscally sponsored by Rockefeller Philanthropy Advisors, and managed by BFA Global in Mexico. During the program, a set of financial health standards and a corresponding measurement tool were developed to provide insights into the financial health status of the Mexican population and support initiatives aimed at improving it. We worked in collaboration with savings and loan cooperatives and fintech companies to help them offer products and services that promoted the financial health of their customers in a cost-effective manner. Several analyses and reports were produced, among which we would like to highlight "Opportunities for Digital Transformation for Savings and Loan Cooperatives in a Disruptive World," where a methodology for assessing the level of digitization of Savings and Loan Cooperatives in Mexico was designed and implemented.

Responsible for the finance planning and finance operations in NOLAC Region. Designed a set of analytical resources, meaningful reporting, KPI system and methodologies to enhance the company revenue as well as maximizing operating Income within five countries. Assisting with the development of accounting procedures. Giving advice, guidance and support on all financial matter to the company directors. Excellence Award in 2015

Colombia

Carrying out financial and valuation modeling, then developing and presenting appropriate financial solutions. Undertaking due diligence on firms - Structuring a crude oil export project. Total barrels: 3.960. Total Revenue = 380M USD- Conducting due diligence involving $900K acquisition

Colombia

Ferretería El Punto del Color (Total revenue for 2011: 1,2 million USD)3M, Henkel and BASF Coatings Distributor of top names such as Loctite, 3M, Glasurit Automotive and Salcomix Industrial Coatings. PDC has been servicing the Automotive Repair Industry on the nationwide basis since 1984, and provides the Automotive Refinishing Industry worldwide quality product solutions and technical support to its clients. in 2009 PDC main challenge stemmed from deep-rooted problems in the working capital performance and with its Profit and Loss Statement under the break-even point.- Structuring and implementing a business strategy focused on market share growth by means of a strongly differentiated portfolio and with very limited resources.- Leading the construction of a Business Plan and preparing a Key Performance Indicator system serving to control, monitor and adapt the strategy.- Responsible for maintaining relations with financial institutions, important international suppliers (BASF, 3M, Henkel) and with clients at a national level.- Responsibilities in the following business areas: Planning, Administration, Accounting (SAP), Management Control, Budgets, Accounts Payable, Procurement, Treasury, Investments, Billing and Accounts Receivable, line manager of 20 staff members.Important Achievements: - Consolidated a competitive strategy through a clear differentiation in facing the market. Achievement verifiable through a 44% growth in sales from 2009 to 2011. Geographic business expansion into other national territories representing 20% of the total income.- Lead the successful implementation of the SAP-BO.Increased work capital in 99 days, eliminated accounts receivable overdue for over 60 days by means of triangulation figures, renegotiated with suppliers and improved inventory performance.- Decreased financial costs in ten percentage points. Increased the company’s debt capacity in 211%.

Colombia/Guatemala

Founding member of a consultancy firm which main objective is to provide strategic solutions to family businesses and Small & Intermediate Size Businesses in Colombia and Guatemala, basing our work in a thorough knowledge of the market, the means and the clients in aiming to integrate the Commercial Strategy, the Supply Chain and the Financial area.- Perform an structural analysis of the market sector where the business competes- Understand determining market components- Diagnose the business situation- Analyze situation causes and implications- Establish strategies- Define perspectives- Create monitoring, control and action plans Achievements:- NCP (Guatemala) Consultancy process began with NCP (Billing in 2009 USD $44 million / year). A carton recycling business with limited financial resources and restricted access to credit loans. The pillars of this proposal were successfully gearing family/property/business, operative efficiency, growth and consolidation.- Ferretería El Punto del Color (Colombia) (Billing in 2009: USD $0.7 million / year; in 2011 USD $1.2 million / year) Restructuring and standardizing commercial, financial and operative processes. Structuring the business development strategy oriented towards service differentiation with regards to the market. Designing financial strategies to increase the company’s working capital (focused on inventory efficiency and on reducing overdue days in accounts receivable).

Colombia

- Monitoring strategic and market actions of competitors at a global level- Structuring the group’s competitive strategy- Exploring expansion opportunities of routes network towards new and existent markets- Preparing the company’s yearly income budget- Structuring and assessing scenarios to add 70 aircrafts to the fleet- Assessing the operational and strategic feasibility within the Due Diligence process for the acquisition of the South American AirlineAchievements:- Due Diligence process with a fully supported recommendation by the Board of Directors- Suggested and assessed the routes in aiming to contribute to the group’s growth- Participated in the team responsible for the greatest and most complex project lead by the group- Successful Negotiation Accompaniment with the different company areas regarding the company’s yearly budget

Master Of Business Administration (M.B.A.), Business Administration And Management, General

Bachelor Of Industrial Engineering, Industrial Engineering

Activities and Societies: Actividades de voluntariado social. Miembro del equipo de baloncesto de la universidad. Tutor de becarios..