Jorge Hoffmann Email & Phone Number

State Of Rio Grande Do Sul, Brazil

Home Office

- Developed the company's e-commerce using WordPress, WooCommerce, Meta Box, Yoast SEO, Contact Form 7, among several others, as well as custom theme and custom plugins. Always emphasizing organization (file structure and comments), maintenance (native hooks and actions), performance (web vitals), and code reusability. In the last year, this e-commerce platform achieved over 500,000 sessions.- Developed several landing pages for lead generation. All of them scored high on web vitals. In the past year, we had over 400,000 sessions on these LPs, and lead generation numbers increased by more than 30% compared to the previous year.- In collaboration with the marketing and sales teams, I built an internal-use system for sales representatives to generate personalized quotes with specific rules. I used the structural base of the e-commerce (mainly the Composite Products plugin), where I extract information from composite products, save them in exclusive database tables, and generate quotes. I also created a Google Analytics-like area with tables and charts where managers can consult this data.- Built integrations between tools and WordPress, including Hubspot, Zapier, Becon, Google Analytics, and Google Ads. I used both Zapier as an intermediary and the WordPress Rest API.- Web Scraping with Python, selenium, time and a few other libs.

- Developing everything from simple institutional websites to complex e-commerce platforms with intricate business rules, as well as various web applications (small systems) for clients' internal use.- In most of the over 20 projects I've delivered, I've used WordPress, WooCommerce, Meta Box, Contact Form 7, Gravity Forms, Wordfence, Yoast SEO, Cloudflare, and various other popular plugins. Always reading documentations, reusing functions, and maintaining structure for better performance and security.- Using ready-made themes and plugins, but I can also create everything from scratch, both the theme and plugins, according to the client's needs.- Expertise in Figma and Adobe to work with extracting layouts.

Passo Fundo, Rio Grande Do Sul, Brazil

- Was involved in more than 50 different projects in all levels, from management to developing.- Worked in a role that merged Project Management, Support Management, Product Owner and software engineer responsibilities. From conducting meetings with stakeholders, to maintaining project backlogs, removing constraints for developers and giving support to more than 50 clients.- Meetings with clients and strategic decision-making for their businesses.- Prioritization of tasks and time management for both myself and the team.- Development of new solutions and improvement of existing ones with Wordpress, custom-built plugins and third-party plugins like Woocommerce, Contact Form 7, Gravity Forms, WP Forms, Yoast SEO, WP Rocket, Loco Translate, Imagify, etc.

Passo Fundo E Região, Brasil

Passo Fundo E Região, Brazil

Passo Fundo Area, Brazil

- Building websites using HTML, Javascript, PHP, CSS, and Bootstrap.

Master Of Business Administration - Mba, Project Management

- Overview of project management at its core. Studying the step-by-step process according to the PMBOK.

Bachelor'S, Bussiness Administration

Covers fundamental aspects of organizational management, finance, marketing, and strategy. Gaining insights into decision-making.