Property Editor
CurrentAs Property Editor at walesonline (Media Wales / Reach plc) I am responsible for producing engaging, SEO content via features and articles to increase the number of digital readers visiting the dedicated property section.One of my most important and measured objectives is to entice visitors to become regular and loyal readers by ensuring content produced is of high quality and irresistible to read, across a variety of topics including property, homes, interiors, trends, house prices, area guides, gardens, and celebrities.Since joining Media Wales I have grown the property and homes audience from a very low level to over 1.2 million page views (Feb 2020).I also regularly produce property and interiors articles and features for print including for the Western Mail (national newspaper of Wales) and South Wales Echo (Cardiff).I have an insatiable passion for property, homes and interiors and very much enjoy meeting and interviewing people from directors of high-end companies, a variety of home owners, property professionals and celebrities to produce award-winning content.My extensive experience and qualifications in marketing and pr have enabled me to generate creative ideas within the commercial area of the business including lead-generation, content for clients and video production (storyboarding and directing).I am solely responsible for the organisation and writing the editorial content for the walesonline property awards, a reader focused online project that not only generates captivating content about our amazing readers but also generates commercial revenue via sponsorship. I have won a company award for my leadership, organisation and content creation for the walesonline property awards.I am a prolific presence on social media and until joining Media Wales / walesonline ran my own award-winning blog.