Provide integrated bilingual communication, translation services and strategic advice; as well as social media content for more than 10 diverse consumer brands and agencies from Puerto Rico and Central Florida.

Provide strategic advice, integrated bilingual communication, and translation services; serve as a community ambassador for communication, event planning, and marketing for ~10 diverse consumer brands and agencies from Puerto Rico and Florida. Clients include:Florida Dairy Farmers: Develop and implement product activation's and educational campaigns to promote dairy products online, at schools, and at special events (of 1,000+ attendees) and small and large retailers.Communicate… Show more Provide strategic advice, integrated bilingual communication, and translation services; serve as a community ambassador for communication, event planning, and marketing for ~10 diverse consumer brands and agencies from Puerto Rico and Florida. Clients include:Florida Dairy Farmers: Develop and implement product activation's and educational campaigns to promote dairy products online, at schools, and at special events (of 1,000+ attendees) and small and large retailers.Communicate 360: Design and produce multimedia bilingual communication and strategic campaigns including press releases, social media content, and media pitches, serving as the onsite PR contact. Secured 2 prominent restaurateur clients in Orlando Metro, anticipating $50k revenue.Complete Immigration Solutions: Provide consultative services on in-house creative materials including promotional videos, annual report, and company outreach materials. Show less

Managed public and media relations for a notable Congressperson, serving as the point of contact with the news media. Developed communication strategies and outreach, promoting the candidate and educating the public. Coordinated media interviews.Supervised the campaign's outreach to national and local Hispanic media outlets, managing 50+ state-wide relationships.Prepared more than 60 bi-lingual volunteers as well as campaign leadership for interviews; wrote ~100 of press… Show more Managed public and media relations for a notable Congressperson, serving as the point of contact with the news media. Developed communication strategies and outreach, promoting the candidate and educating the public. Coordinated media interviews.Supervised the campaign's outreach to national and local Hispanic media outlets, managing 50+ state-wide relationships.Prepared more than 60 bi-lingual volunteers as well as campaign leadership for interviews; wrote ~100 of press releases while supporting the Communications Director in day-to-day press assignments; attended ~30 political events in under 6 months, including “Meet the Chief” and “Never Tired Bus Tour” and numerous public appearances.Ensured proper communication with more than 200 Hispanic press outlets and reporters, guaranteeing appropriate and up-to-the-minute coverage.Organized, pitched, and executed earned media events targeted at Hispanic media outlets, securing 10+ of Hispanic news outlets at the Florida State Primary night. Show less

Conceived and implemented strategic direction and managed community and media relations as well as multimedia content (print, website, and social) initiatives in Central Florida. Developed and cultivated a wide array of community, private, and public relationships to promote Alianza’s mission.Established strategic community partnerships and leveraged internal and external resources to achieve the organization’s community engagement goals at the state and local levels… Show more Conceived and implemented strategic direction and managed community and media relations as well as multimedia content (print, website, and social) initiatives in Central Florida. Developed and cultivated a wide array of community, private, and public relationships to promote Alianza’s mission.Established strategic community partnerships and leveraged internal and external resources to achieve the organization’s community engagement goals at the state and local levels. Communicated and collaborated with staff, volunteers, and partners on 2 major grassroots campaigns, promoting Orlando’s new redistricting initiative.Developed action plans with partner organizations such as Sachamama, advocating for their environmental programs while implementing strategies and goals.Researched and wrote ~2/weekly news releases and media pitches highlighting Latinx community impact. Created interest in positive stories about the organization.Executed canvassing initiatives via multiple communication channels for a field team of 10+. Show less

Manage public affairs, external communications (print, website, social), strategic partnerships, and volunteer services. Advised and collaborated with Executive Leadership on the development, implementation, and execution of bi-lingual internal and external communications, community engagement strategies, marketing plans, special events, and public relations strategies, resulting in enhanced media interest and elevating the organization’s presence; increased social media followership by… Show more Manage public affairs, external communications (print, website, social), strategic partnerships, and volunteer services. Advised and collaborated with Executive Leadership on the development, implementation, and execution of bi-lingual internal and external communications, community engagement strategies, marketing plans, special events, and public relations strategies, resulting in enhanced media interest and elevating the organization’s presence; increased social media followership by 30% and published the 1st LGBTQ+ advertising for the organization.Established a presence for the organization in targeted communities by engaging multicultural audiences, developing community partnerships, building volunteer capacity, and designing and executing engaging community programs and events. Show less

Collaborated with management to identify opportunities to streamline processes and to develop new procedures that support new businesses.Liaison to Hispanic businesses by serving as the lead for conceiving and drafting communications and PR for Spanish accounts.Integrated and promoted Hispanic businesses for a $100k account, increasing client revenues by 70%.Secured 3 advertising Hispanic accounts valued at a total of ~125k.Ensured and maintained effective social… Show more Collaborated with management to identify opportunities to streamline processes and to develop new procedures that support new businesses.Liaison to Hispanic businesses by serving as the lead for conceiving and drafting communications and PR for Spanish accounts.Integrated and promoted Hispanic businesses for a $100k account, increasing client revenues by 70%.Secured 3 advertising Hispanic accounts valued at a total of ~125k.Ensured and maintained effective social media and website content in Spanish for ~4 accounts. Show less

Positioned the university as a leader in bi-lingual higher education. Developed communication and marketing strategies and content while actively managing ~20 public and private partners, including Busch Gardens, Tampa Hispanic Chamber of Commerce, and Hispanic Professional Women’s Association (HPWA).Developed and implemented collaborative partnerships that enhanced the presence of AGMU'S in the Greater Orlando and Tampa Bay Areas.Designed, developed, and delivered… Show more Positioned the university as a leader in bi-lingual higher education. Developed communication and marketing strategies and content while actively managing ~20 public and private partners, including Busch Gardens, Tampa Hispanic Chamber of Commerce, and Hispanic Professional Women’s Association (HPWA).Developed and implemented collaborative partnerships that enhanced the presence of AGMU'S in the Greater Orlando and Tampa Bay Areas.Designed, developed, and delivered communication and marketing plans and presentations for academic programs and services to potential students, exceeding admission goals by 40%+ in under 1 year while managing an external advertising agency to bolster university presence.Provided communications advice and counsel to the Senior Leadership Team regarding editorial content and client prospects Show less

• Provided consulting services regarding public relations and all related communication efforts primarily with general market companies who sought to tap into the rapidly growing Hispanic market in the region. Clients included Florida Dairy Farmers and Connecticut Light and Power.• Drafted news releases; coordinated media tours and promotional events, and press kits. Responsible for media planning and relations.• Oversaw social media strategy and supervised day-to-day Facebook and… Show more • Provided consulting services regarding public relations and all related communication efforts primarily with general market companies who sought to tap into the rapidly growing Hispanic market in the region. Clients included Florida Dairy Farmers and Connecticut Light and Power.• Drafted news releases; coordinated media tours and promotional events, and press kits. Responsible for media planning and relations.• Oversaw social media strategy and supervised day-to-day Facebook and Twitter online platforms.• Analyzed client needs, provided recommendations and prepared assessments, proposals and work plans. • Prepared fact sheets, reports and related documentation.• Actively participated in client meetings, presentations, innovation sessions and new business efforts. Show less