José Miguel Aguiló Osorio Email & Phone Number

Alcúdia, Ib, Es

Palma, Balearic Islands, Spain

In this new role, I'm thrilled to be part of Sembo, a prominent and rapidly growing company in the Nordic markets. I am currently working on AI-driven projects that aim to elevate user interactions and create a more personalized experience across each stage of the purchasing journey.

Alcúdia, Balearic Islands, Spain

Since the pandemic changed the world of work, I was forced to telework from home. However, I soon realized that it was not ideal for me. I missed the contact with other people and the motivation of the professional environment.That's why I decided to look for a solution that would adapt to my needs and those of other professionals in my situation.At CoCowork Alcudia Beach I have not only found a place to work, but I have also met incredible people, learned new things and grown my own business.

As a project manager at Nativics, I have been involved in creating innovative solutions for the tourism industry.I have successfully licensed and adapted our software to other tour operators and travel agencies, delivering customized products that address their main challenges.This stage has helped me learn new programming languages and architectures, in addition to expanding my knowledge about B2B environments and business models for tour operators and incoming companies.I developed integrations with Amadeus, CDV, Restel, Hotel Beds, Guest Incoming and WebBeds to build a flight+hotel booking engine.

Taking advantage of everything I have learned in my last 11 years of experience, once again uniting my passion for technology and travel, I decided to take the leap and start my own travel agency, Nativics, specialized in vacation experiences, with a strong product customization component and special attention to customer service.Nativics works with our self developed software that includes an innovative brand and entity management system through a self developed back system, several multifunctional APIs and a transactional website optimized for SEO. The system is also integrated with Facebook Ads and Google Ads so that we can generate ads for our products automatically.

I was lucky enough to lead several great teams during this professional stage and thanks to them we performed authentic technical feats: several technological migrations and complete redesign of the website on at least 3 occasions, we designed bidding and pricing algorithms, we created automatic systems of offers, we opened markets, we established relations with new collaborators...We also made great strides in the marketing area, improving communication, personalizing the experience on the web and showing a greater bond with our customers.I maintained a close and daily relationship with the fantastic product and contracting teams of the group which led us to be able to apply all their knowledge about destinations and accommodations to the web and from there directly to our clients.These links between the development, marketing and product teams meant that in the last stage, in the middle of 2021 post-pandemic, we were already doubling the sales figures of 2019.I left the company in my best professional moment to rest and recharge for the new challenges that I knew would be to come.

In 2012 I took on the challenge of completely redoing the ferry business for Logitravel.com.In this exciting stage, I learned a lot in programming, analysis and optimization but also acquired new skills in marketing, team management, decision making, planning and execution.It took me two years to analyze the business from its bases, establish new contacts to expand our product portfolio, define a communication line and a marketing plan, automate processes and develop a completely new website. In fact, during this period, I took advantage of the migration of the Ferries site to lead the change to the responsive website for all of Logitravel.com, establishing the group's mobile website standards.At the end of this stage, I developed the innovative Ferry + Hotel packaged product that positioned us as a benchmark for our suppliers.As a result, we multiplied the results x1000 and the ferry product line was consolidated within the company.

In 2011 I had the great opportunity to jump into business. I learned how to define a marketing plan, execute campaigns, data driven analysis and results optimization.During this period I started developing online campaigns, became a SEO and SEM optimization enthusiast and redesigned part of Logitravel's cruises website UX functionallity.

I started my career at Logitravel.com as a developer learning the basics of .Net Framework, REST APIs, web services, process automation, functional analysis and implementation of changes.Among others, I developed automatic mailing systems, the cruise offers system and was part of the migration from Subversion to TFS.

During my last three years in Logitravel Group I also got the task of managing Roomdi.comHere I went deeper not only into Metasearch marketing, pricing and bidding algorithms but also into brand reputation, outsourcing and management.At this stage, together with the financial area, I had the opportunity to learn how a company works from top to bottom, having to make strategic decisions that significantly affected the company's general accounts.As in the entire tourism sector, 2020 was a challenge for Roomdi that we faced by automating claims management, negotiating cancellation conditions with suppliers and establishing a bonus system to avoid massive refunds to clients. This cash management and protection policy allowed us to successfully overcome the pandemic and face the subsequent opening stage in a very advantageous position.After redefining the foundations of this company, establishing connections with new platforms and starting to operate in the US, in 2021 Roomdi was exceeding by 5x the turnover of 2019.

University Expert, University Expert In E-Tourism: Online Marketing And Marketing, Special Award For The Best Project

Digital Environment and Tourism Project Management Digital Strategy Legal aspects of marketing and digital contracting in tourism Social.

Engineering Degree In Computer Management, Computer Science

For personal and professional reasons I had to leave my engineering degree in 2010. I have been working as such for years, continually.