-Develops and implements the overall sales strategy and vision, aligned with the company's goals and objectives. Identifies key growth opportunities, market trends, and potential partnerships to drive revenue growth. -Leads and manages the sales team, including hiring, training, mentoring, and performance management. Sets clear sales targets and motivate the team to achieve and exceed them. --Drives revenue generation by establishing and nurturing relationships with key clients, partners, and stakeholders. -Identifies new business opportunities and negotiate contracts and pricing to maximize profitability. Conducts market research and analysis to identify customer needs, market trends, and competitive positioning. Utilizes insights to develop effective sales strategies, product/service positioning, and pricing strategies. -Collaborates with marketing and product teams to align sales efforts with overall business objectives. Develops accurate sales forecasts and track key sales metrics. Prepares regular sales reports, analyze performance against targets, and present findings to senior management. Uses data-driven insights to optimize sales processes and drive continuous improvement. -Cultivates and maintain strong relationships with key customers and stakeholders. Ensures high levels of customer satisfaction and address any concerns or issues in a timely manner. Identify opportunities for upselling and cross-selling to maximize customer lifetime value. Collaborates with cross-functional teams to establish competitive pricing strategies and negotiate contracts with clients. Balances profitability objectives with customer needs to achieve win-win agreements. -Equips the sales team with the necessary knowledge, skills, and materials to effectively sell products/services and exceed targets. Develops and manage the sales and commercial department's budget, ensuring efficient allocation of resources. Monitor expenses, control costs, and drive profitability.

Training and tools design and development for the project, obtained an 85% of quality adherence in 3 weeks (75% was expected within 3 months).• In charge of scheduling and reporting of every phase of the project.• Developed and mentored new personnel.• Group and one-on-one coaching to all parties involved in the project.• Sales team management based on metrics (10% year to month growthachieved).• Company wide sales strategy planner.

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