Jose Laguado

Jose Laguado Email and Phone Number

Consultor Senior para Fortalecimiento Empresarial @ Cámara de Comercio de Santa Marta para el Magdalena
Cartagena, Bolivar, CO
Jose Laguado's Location
Cartagena De Indias, Bolívar, Colombia, Colombia
Jose Laguado's Contact Details

Jose Laguado personal email

About Jose Laguado

Experimentado estratega y ejecutivo de marketing, desarrollo de negocios y ventas de alto nivel; consultor en desarrollo organizacional, gestión del cambio y transformación productiva. MBA, Especialista en Gerencia de Mercadeo, más de 23 años de experiencia en diversos cargos directivos en Colombia, la Región Andina y América Latina reinventando la forma de hacer negocios con equipos de alto desempeño y nuevos modelos de valor; emprendedor futurista por pasión y Consultor Máster para Fábricas de Productividad y Aceleramiento de Emprendimientos Regionales (Innpulsa). Gerente-Socio de Synergy del Caribe S.A.S. Futurist Thinking Coach e inventor de Smartfutures. Conferencista y docente universitario en pregrado y posgrado.PROFILEExperienced Executive & Strategist; Servile human for the world, futurist mind and soul, experienced manager, and youthful reinventor; loving father of two master angels. Also, dynamic and creative MBA with a marketing management specialization, a BSc degree, and a building future coaching certification; over 23 years of experience rising revenues and profits by leading cross-functional teams as business, sales, and/or marketing management; strategist, entrepreneur, futurist, and high-level corporate consultant; What I love, value-adding marketing strategies, innovative sales programs, and talent transformation. Climbing roles and responsibilities in small-mid-sized companies, as well as multinational environments in the Andean Region (Latin America). Currently, Organizational Development and strategy Consultant; business analyst, and team trainer.Professional background includes brand managing, sales & financial forecasting, strategic planning, OKR framework, sales training, change management and marketing innovation. Experienced starting-up distribution companies and management consulting.Specialties: I am able to integrate coaching competencies with transformational leadership, sales, marketing, financial, and business tasks and strategies. I have skills such as Competitive Analysis, Business Intelligence, Positioning Strategies, Niche Marketing, Customer Service, Marketing Communications, Public Relations, Public Speaking, Sales budgeting and forecasting, Marketing Strategy, Organizational Development.

Jose Laguado's Current Company Details
Cámara de Comercio de Santa Marta para el Magdalena

Cámara De Comercio De Santa Marta Para El Magdalena

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Consultor Senior para Fortalecimiento Empresarial
Cartagena, Bolivar, CO
Website:
ccsm.org.co
Employees:
137
Jose Laguado Work Experience Details
  • Cámara De Comercio De Santa Marta Para El Magdalena
    Consultor Senior Para Fortalecimiento Empresarial
    Cámara De Comercio De Santa Marta Para El Magdalena
    Cartagena, Bolivar, Co
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  • Hubemar Trade Agency
    Líder De Estrategia E Internacionalización
    Hubemar Trade Agency Aug 2024 - Present
    Cartagena, Bolívar, Colombia
    Como Gerente Interino de Estrategia e Internacionalización, mi rol principal está en: - Maximizar el crecimiento rentable y el fortalecimiento del liderazgo del Grupo Hubemar (Hubemar y Serpomar) en el mercado logístico de LATAM.- Consolidar equipos multifuncionales en distintas regiones, asegurando una ejecución coherente de las estrategias corporativas y alineando los objetivos de la empresa con las metas de internacionalización.- Diseñar e implementar estrategias de expansión regional que alineen la visión de la empresa con las tendencias del mercado global, maximizando el impacto de nuestras operaciones en nuevas geografías.- Facilitar la integración cultural y organizacional en las nuevas regiones, asegurando que las operaciones internacionales se desarrollen sin problemas y contribuyan al crecimiento sostenible de la empresa.
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  • Grupo Empresarial Synergy Del Caribe
    Managing Director
    Grupo Empresarial Synergy Del Caribe Oct 2014 - Present
    Cartagena De Indias, Colombia
    Asegurar que la empresa opere de manera rentable, sostenible y de forma ética cumpliendo con los objetivos de los socios, clientes, colaboradores y grupos de interés mediante alianzas y redes empresariales. Logros:- Crecimiento en ventas +62% (2017-2019) superando la meta de rentabilidad con metodologías ágiles, modelos de aceleración comercial y la articulación a los ODS.- Excedimos en +50% los indicadoes de desempeño de 8 empresas caribeñas en la iniciativa “Fábricas de Productividad” (MinCIT, 2019-2021), impactando la generación de empleo y el desarrollo económico regional.- Incremento de +15% los NPS entrenando a +1,000 colaboradores en creación de experiencias de servicio en una cadena hotelera internacional- Aceleramiento de +50% las capacidades de entrenamiento de adultos y redujimos -30% los costos de programas de up-skilling y re-skilling co-creando la plataforma www.Smartfutures.com.co y la metodología Human Communication Design (HCD).Más que una empresa, somos un ECOSISTEMA de Transformación, Innovación, Diseño y Educación comprometidos con diseñar y construir futuro sostenible. Para lograrlo, inspiramos, movilizamos y conectamos IDEAS, ESTRATEGIAS, TALENTO y TECNOLOGÍA. En particular, nuestros servicios se enmarcan en: 1) Ayudar a la organización y el negocio a DISEÑAR su ADN en línea con lo que representa la MARCA, conectándolo con PERSONAS, MODELOS y PROCESOS para crear una conversación/FORMA DE SER alineada EN TODOS LOS ASPECTOS de la compañía. 2) Trabajamos con los LÍDERES de los negocios acompañándolos en FOCALIZAR sus retos de LIDERAZGO y construir estrategias que los apoyen a llevar a sus equipos a la consecución de los resultados. Diseñamos programas enfocados “CREAR RESULTADOS EXTRAORDINARIOS CON RECURSOS ORDINARIOS”.
  • Surtiferreterías
    Board Member
    Surtiferreterías Mar 2024 - Oct 2024
    Santa Marta, Magdalena, Colombia
    Contribuir al legado transgeneracional manteniendo un delicado equilibrio entre familia-empresa-patrimonio mediante apoyo en el direccionamiento estratégico de la empresa, consejería en la toma de decisiones gerenciales y acompañamiento en la evaluación imparcial de desafíos y oportunidades.
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  • Trensas Consultores
    Interim Manager
    Trensas Consultores May 2021 - Oct 2021
    Cartagena De Indias, Bolivar, Colombia
    Workplace From Facebook es más que una herramienta de transformación digital. Es la posibilidad de revolucionar el trabajo híbrido, el futuro de los ambientes laborales y el poder de las comunidades mediante el diseño y despliegue de ágiles estrategias de conexión, comunicación y colaboración que generen poderosas propuestas de valor para los empleados y promuevan la reputación corporativa; Es la oportunidad de resolver desafíos de "engagement" para impulsar la competitividad y las apuestas productivas de los ecosistemas empresariales, asociativos y de clusters regionales.Como Interim Manager en Desarrollo de Negocios de Workplace From Facebook, las prioridades son:1. Idear, desarrollar y escalar innovadoras soluciones, prácticas y modelos de transformación cultural de Workplace From Facebook2. Acelerar la gestión comercial y la entrada al mercado de Workplace From Facebook desarrollando habilidades directivas en la fuerza de trabajo conjunta (Task Force)3. Incrementar la penetración de mercado de Workplace From Facebook mediante un Modelo de Negocio acorde al Plan Estratégico.4. Ayudar a comprender, visualizar y fabricar futuros para Workplace From Facebook en LATAM mediante casos de negocios, relacionamiento ejecutivo y estrategias comerciales.
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  • Biokultura Products
    Co-Founder & Managing Partner
    Biokultura Products Oct 2013 - Sep 2016
    Colombia
    bioKulture offers an unique business model with exciting new lifestyle medicine technologies applying them to unmet healthcare needs, biodegradable daily-use products, and high value-conscious wellness and eco-friendly innovations. We want to act as a catalyst of preventive medicine for getting people engaged in their health. In a nutshell, solutions that look after your health and the environment.Initial contractual negotiations, creating tailor made business solution packages; reinforcement of environments that value and promote healthy living; connecting medicine, health, sustainable development and culture; understanding consumers’ risk-benefit perceptions; knowledge and information funnel to provide meaningful data about nutrigenomics and nutrigeneticsbioKultura ofrece un modelo de negocios único que combina productos alternativos sostenibles de uso diario con tecnologías que impactan positivamente en la salud o que mejoran sustancialmente la calidad de vida de los consumidores. Queremos servir como catalizadores de la medicina preventiva y el desarrollo sostenible al informar, concientizar y generar cambios y comportamientos para un desarrollo humano saludable. Es una propuesta de transformación de Gestión en Salud, Evaluación de Riesgos y Prevención de Enfermedades mediante el uso o el consumo de productos naturales y/o amigables con el medio ambiente.
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  • Negozia
    Senior Business Consultant
    Negozia Sep 2013 - May 2015
    Bogota
    To develop comprehensive business analysis, market development strategies and value-adding thinking to customers in pharmaceuticals, medical devices and the healthcare sector.Advising new business opportunities, joint ventures and merging and acquisitions for healthcare companies. Also, I participate in due diligence, sector analysis, key negotiations.
  • Roche
    Molecular, Tissue Diagnostics & Applied Science Manager
    Roche Mar 2011 - Jun 2013
    Bogota,D.C., Capital District, Colombia
    Roche is a multinational company involved with innovative pharmaceutical drugs and state-of-the-art diagnostic technology to address unmet medical needs through excellence in science – from early detection and prevention of diseases to diagnosis, treatment and treatment monitoring. As Business Unit Manager with a sales budget of USD 6 million and 4 staff leader, I was accountable for P&L, for developing, implementing and managing marketing programs and products that maximize penetration and profitability of relevant molecular diagnostic products.Achievements:• Reached double-digit growth by leading a cross-functional team for Molecular diagnostics, blood banking, tissue diagnostics and applied science and an innovative “go-to-market” strategy.• Improved customer retention rate by 20% by incorporating a holistic vision of molecular testing including IT solutions, service and added value programs.• Opened a potential market opportunity of USD 50 million in 5 years by segmenting HPV market and generating market access to public health leveraging one of the most important molecular tests in Colombia for Women's Health.• Expanded Tissue diagnostics in 2012 +40% versus 2011 including an innovative business model for biomarker testing (HER2) aligning a Personalized Healthcare task force with pharma’s division senior leaders pharma (Personalized HealthCare Testing Centers).• Multiplied HIV molecular monitoring business above market conditions (+30% as May 2013 vs 7% IVD market growth) by developing a portfolio of key opinion leaders (KOL) to defend product positioning.
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  • Universidad De Los Andes
    Mba Degree
    Universidad De Los Andes Sep 2009 - Dec 2010
    Improve strategic thinking, acquiring financial skills and enhancing communications, team building and experiencing diversity.
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  • Bd Biosciences
    Marketing Manager Bd Biosciences Colombia, Venezuela And Ecuador
    Bd Biosciences Oct 2008 - Sep 2009
    Bogota,D.C., Capital District, Colombia
    Sales & Marketing Manager BD Biosciences Colombia, Venezuela y Ecuador BD is a USD 7,7 Billion (2012) medical technology company that serves healthcare institutions, life science researchers, clinical laboratories, industry and the general public. BD manufactures and sells a broad range of medical supplies, devices, laboratory equipment and diagnostic products. BD has offices in 50 countries and over 30.000 associates. As Sales and Marketing Manager for BD Biosciences in Colombia, Venezuela and Ecuador (HUB Colombia) I was accountable for global business P&L, strategic planning, marketing activities (launches, events) and sales of key products to penetrate the market and develop product portfolio in customers and distributors.Achievements:• Achieved in only six months a new market strategy including an international distribution scheme for Venezuela’s key local distributors providing business continuity in a country with great political and economic risk.• Increased over 30% sales in Colombia, Venezuela and Ecuador versus prior year achieving integration of supply and demand forecasts between USA distribution center and local country requirements.• Won a USD 400.000 major public tender in Venezuela for State of the Art Flow Cytometry Instruments.
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  • Becton, Dickinson And Company
    Sales & Marketing Manager Bd Biosciences Colombia
    Becton, Dickinson And Company Sep 2005 - Sep 2008
    Bogota,D.C., Capital District, Colombia
    Marketing Manager BD Biosciences Colombia • Obtained a 25% growth rate (CAGR, FY05-FY09), surpassing budget goals in 2 years by focusing on portfolio and geographic market development.• Launched successfully state-of-the-art Flow Cytometers (BD FACSAria™) instruments by selling 2 high-end technology instruments in the academia segment.• Supported a positive +40% sales turnover in 2006 from 2005 in Venezuela and local business strategy with the National Institute of Health, the main HIV monitoring customer.• Retained 2 major accounts by presenting BD as one-HIV solution supplier and negotiating large volume portfolio solutions from three business segments.
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  • Biogenix
    Sales Manager
    Biogenix Jan 2001 - Aug 2004
    Biogenix was a small-business venture company with over USD 700.000 sales representingexclusive diagnostic brand products in Colombia for Infectious Diseases, Allergy andImmunology and laboratory capital equipment.As a co-founder and stockholder responsibilities encompassed Business Plan Definition,Investor Capital budgeting and raising, product portfolio launch and market penetration.Duties and Responsabilities: Financial Planning and Strategy, sales & profit forecasting and quotas, brand positioning, Competitive Analysis, Product Development, Client Relationships, Creative Services, worked with major market niches: Immunology (autoimmunity with Aesku Diagnostics, Infectious Diseases & Allergy diagnostics with R-Biopharm), Biotechnology (Molecular Biology of Infectious Diseases) and laboratory equipment.Accomplishments:• Grew sales over +40% annually from 2001-2004 by means of defining and selling to newmarket niches with innovative technologies and scientific applications for the clinical andresearch laboratory.• Obtained a leading position in anti-phospholipids (autoimmunity), dengue and malariarapid assays market with key national accounts and Government Tenders.Desarrollar el negocio corporativo mediante la investigación y logro de oportunidades del mercado y planes de negocio; identificar tendencias del mercado, clientes y negocios; preparar el presupuesto anual por rubros de inversión y objetivos anuales de márgenes brutos y netos.• Establecí nuevos nichos de mercados con nuevas tecnologías y aplicaciones para el laboratorio clínico y de investigación logrando un crecimiento corporativo del 40% anual en el período 2001 a 2004.
  • Inmunolab Colombia Ltda
    Sales & Marketing Manager
    Inmunolab Colombia Ltda Jan 2000 - Dec 2000
    Management, development and control of the commercial area, human talent and marketing strategies. Searched for new corporate business and clients for the Immunology, Biotechnology, Molecular Biology and Clinical Diagnostics business units offering excellent pre-sale, sale and post-sale services. Also I developed the Marketing Plan as well as the Strategic Planning of the commercial area.
  • Inmunolab Colombia Ltda
    Biotechnology Product Manager
    Inmunolab Colombia Ltda Jan 1997 - Dec 2000
    Responsible for sales, marketing and management of Biotechnology products specifically those products focused in areas such as Molecular Biology, chromatrography, Immunology and their applications (PCR, Electrophoresis, DNA sequencing, ELISA tests, monoclonal antibodies, RPC, chromatography and its application to Biotechnology processes, protein purification among others. Inmunolab, a private owned company, represents major international biomedic, diagnosticand biotechnology brands.Starting as a sales rep, increasing responsibilities were attained as Biotechnology ProductManager in order to develop Marketing plans as well as the strategic planning of thecommercial area for immunology, biotechnology and clinical diagnostics.Accomplishments:• Achieved a greater market share in the flow cytometry segment with 80% of the marketfor HIV monitoring and 85% market for leukemia and cancer analysis.• Increased market share from 0% up to 30% in 1999 and surpassing budget in over 25%by introducing a specialized product line for DNA sequencers from GE HealthCare.

Jose Laguado Skills

Medical Diagnostics Marketing Management Solution Selling Team Building Medical Writing Elisa Hardware Diagnostics Genomics Infectious Diseases Forecasting Biotechnology Market Research Immunology Dna Team Management Competitive Analysis Digital Marketing Healthcare Strategic Planning Medical Devices Scientific Writing Strategy Sales Management Sales Presentation Skills Management Consulting Profit Center Management Molecular Biology Business Planning Microsoft Office Lifesciences Sales Effectiveness Oncology Marketing Healthcare Information Technology Business Intelligence Budget Process Market Analysis Microbiology Management Product Launch Marketing Communications Pharmaceutical Industry Marketing Strategy Technology Transfer Flow Cytometry People Skills Market Development Commercialization Healthcare Consulting Biopharmaceuticals

Jose Laguado Education Details

Frequently Asked Questions about Jose Laguado

What company does Jose Laguado work for?

Jose Laguado works for Cámara De Comercio De Santa Marta Para El Magdalena

What is Jose Laguado's role at the current company?

Jose Laguado's current role is Consultor Senior para Fortalecimiento Empresarial.

What is Jose Laguado's email address?

Jose Laguado's email address is jg****@****ail.com

What schools did Jose Laguado attend?

Jose Laguado attended Universidad De Los Andes, Avanza Líderes Sas, Universidad De Los Andes, Fundación Universidad De Bogotá 'jorgetadeo Lozano', Universidad De Los Andes, South Robeson High School.

What are some of Jose Laguado's interests?

Jose Laguado has interest in Children, Education, Basketball, Poverty Alleviation, Science And Technology, Soccer And Board Games, To Write Scientific Articles, Health.

What skills is Jose Laguado known for?

Jose Laguado has skills like Medical Diagnostics, Marketing Management, Solution Selling, Team Building, Medical Writing, Elisa, Hardware Diagnostics, Genomics, Infectious Diseases, Forecasting, Biotechnology, Market Research.

Who are Jose Laguado's colleagues?

Jose Laguado's colleagues are Yeferson Peñaranda Cortes, Cindy Cabrales Ballesteros, Andrés Francisco J. Rodríguez Caballero, Ludys Cenith Orozco Silvera, Valeria Sofia Acosta Arrieta, Adeylis Russo De Avila, Mari Lafaurie.

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