José Luis Ramírez Robles
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José Luis Ramírez Robles Email & Phone Number

Cluster Sales Manager Spain at Leonardo Hotels | Lecturer for Hospitality and Tourism at Leonardo Hotels
Location: Barcelona, Catalonia, Spain 7 work roles 5 schools
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✓ Verified August 2026 3 data sources Profile completeness 86%

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Role
Cluster Sales Manager Spain at Leonardo Hotels | Lecturer for Hospitality and Tourism
Location
Barcelona, Catalonia, Spain
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José Luis Ramírez Robles is listed as Cluster Sales Manager Spain at Leonardo Hotels | Lecturer for Hospitality and Tourism at Leonardo Hotels, a with 756 employees, based in Barcelona, Catalonia, Spain. AeroLeads shows a matched LinkedIn profile for José Luis Ramírez Robles.

José Luis Ramírez Robles previously worked as Cluster Sales Manager Spain at Leonardo Hotels and Sales & Yield-Revenue Manager at H10 Hotels. José Luis Ramírez Robles holds Master'S Degree In Occupational Risk Prevention from Universidad De Córdoba.

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Leonardo Hotels

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About José Luis Ramírez Robles

Professional skills, analytical and multidisciplinary with sales and distribution, revenue management, team bealding and project management. Over eight years of continuous development in Sales in the Hospitality Industry based in the United Kingdom and Spain. With strong background in contracting, channel implementations, business strategies and MICE.Specialities: Sales & Marketing, Revenue Management, Yield Management, Pricing, E-Commerce, Forecasting, Business Analytics, Project Management, Key Accounts, Business Strategies, Distribution, Optimisation, Meetings & Events, Hotels.

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José Luis Ramírez Robles's current company

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Leonardo Hotels
Leonardo Hotels
Cluster Sales Manager Spain at Leonardo Hotels | Lecturer for Hospitality and Tourism
berlin, berlin, germany
Employees
756
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7 roles

José Luis Ramírez Robles work experience

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Cluster Sales Manager Spain

Current

The main objective of position is maximize hotel revenue of the key accounts of Barcelona and north Spain by strategic planning and a very efficient management and maximaze the guest satisfaction with other departments in accordance with the sales business plan. The job incumbent should be active, proactive and achieve results.- Develop an in-depth understanding of the local hotels markets based on intelligence and knowledge of competitor activity and rates, resulting in increased revenue generation through focused sales activities for local and national accounts.- Ensure maintain and grow revenue and market share via existing and new customers, developing a network of contacts to help to cross sell the group. - Build and maintain strong, long-lasting client relationships.- Negotiate contracts and close agreements to maximize profits. - Forecast and track key account metrics (monthly sales results and annual forecasts).- Produce accurate and timely, weekly, monthly and annual reporting that meets the needs of Director of Sales.- Participate in the annual budgeting process for the corporate and MICE segments, using appropriate business tools.- Complete and execute hotels sales plan, review and update in line with strategy and hotel business needs.- Overall accountability for hotels RFP´s both local and national ensuring all stakeholders are consulted during negotiations. - Managing portfolio of local accounts and territory accounts whilst supporting the delivery of national accounts in the hotel. - Using data and market research conduct telesales and campaigns to identify opportunities for hotels.- Support the conversion of key business group and MICE enquiries. - Maintain an up to date Pipeline of target accounts, directly, through the sales department and via the hotels.- Ensure the use of the CRM system daily.

Apr 2023 - Present

Sales & Yield-Revenue Manager

H10 Palacio Colomera

The main objective of position is maximize hotel revenue by strategic planning and a very efficient management and maximaze the guest satisfaction with other departments in accordance with the sales business plan. The job incumbent should be active, proactive and achieve results. All work is in line with the Regional Sales Director and H10 Hotels corporate guidelines and service concepts.- New opening and implementation of the Sales Department of the Hotel. - Creation and management of client base. - Organisation and planning a business meeting and conduct show rounds.- Attention and personalised advice to each client. - Presentation and offer of available services and spaces. - Develop and communicate an adapted budget to the requirements of the client. - Follow up and loyalty of clients.- Contracting and dinamic management of operators (B2B, B2C).- Channel implementations (XML interfaces) between major OTAs, channel manager and GDS.- Daily Forecasting, analysis report and actions to achieve the objectives set.- Benchmarking and monitoring of the compset, studying the market evolution and approach of new settings.- Dinamic prices strategies and knowledge of Yield Management techniques. - Analytic and report skills to measure element impacting revenues.- Monitore of implementation and development of the strategies.- Implementation of projectsand creation of processes to optimaze the RevPar. - Creation and contracter of FIT rates for the traditional touroperation. - Advanced Excel and tools related to position. - Online reputation management and strategies for improvement the position. - Produce monthly sales report and Revenue Management.- Representing the Sales Department both externally and internally.

Apr 2019 - Mar 2023

Groups & Mice Executive

H10 London Waterloo

The main objective of position was maximize hotel revenue and guest satisfaction by negotiating group business and coordinating the execution of group business with other departments in accordance with the sales business plan. The job incumbent should be active, proactive and achieve results. All work was in line with the Sales Manager and H10 Hotels corporate guidelines and service concepts. - Along with the Sales Manager develop and manage a close working relationship to local corporate and leisure companies in London both new accounts and current smaller existing accounts. - Research new companies for targeting, including cold calling and make sales visits to potentional clients. - Update and distribute local competitor analysis. - Identify key opportunities for the group for marketing and sales in the four star market. Identify market trends and industry trends. - Work closely with the Sales Manager to implement new initiatives.- Conduct show rounds when necessary.- Build customer datavases for the various markets. - Produce weekly sales reports including the figures and names of contacted companies. - Produce monthly sales report. - Attends networking events and exhibitions when required.- Good understanding of London market, strong product knowledge of Hotel, meetings, events and food and beverage. - Good understanding corporate market requirements and corporate agents. - Good understanding of online channels, including GDS, consortia, websites and third party.- Basic knowledge of the leisure market.- Good working relation with all Hotel departments.

Jun 2017 - Mar 2019

Front Office Assistant

H10 London Waterloo

The main objective of position was increase customer satisfaction by providing efficient, prompt, trouble free and courteous Front Office service connected with arriving and in-house guests. All work was in line with the Front Office Manager and H10 Hoteles corporate guidelines and service concepts. - Welcome customers to the Hotel: being available to register, process and greet them promptly in a courteous and friendly manner at all times. - Check-out guests ensuring that biling address was completed, travel agent vouchers covered the services and were being billed and credit card vouchers was imprinted correctly and signed. - Respond to customer request for information about the Hotel and its surroundings. - Ensure all guest´s complaints ware handled appropriately usingthe adequate approach to respond to negative comments and complaints and handle difficult situations effectively.- Understand and follow up mail ensuring that are delivered promptly, package and message handling procedures.- Utilise Yield Management to maximise room revenue being aware of current room status and room availability - Increase Hotel revenue by promoting food and beverage alternatives within the Hotel. - Fully aware of, and know hot to handle, all current and future Hotel promotions or packages. - Minimise loss of revenue by adhering to all established credit procedures. - Monitor customer accounts to insure adherence to hotel credit limits by completing high balance reports and verifies accuracy of registration information. - Identify and record special billing instructions and notify properly. - Demonstrate team work by co-operating and assisting colleagues as needed. Communication efectively.- Fully conversant with the Hotel reservation system. - Complete shift closing accurately by getting appopiate approval signatures and authorisation codes.

Jan 2017 - May 2017

Front Office Assistant - Night Auditor

H10 Corregidor Boutique Hotel

The main objective of position was increase customer satisfaction by providing efficient, prompt, trouble free and courteous Front Office service connected with arriving and in-house guests. All work was in line with the Front Office Manager and H10 Hoteles corporate guidelines and service concepts.- Welcome customers to the Hotel: being available to register, process and greet them promptly in a courteous and friendly manner at all times.- Check-out guests ensuring that biling address was completed, travel agent vouchers covered the services and were being billed and credit card vouchers was imprinted correctly and signed.- Respond to customer request for information about the Hotel and its surroundings.- Ensure all guest´s complaints ware handled appropriately usingthe adequate approach to respond to negative comments and complaints and handle difficult situations effectively.- Understand and follow up mail ensuring that are delivered promptly, package and message handling procedures.- Utilise Yield Management to maximise room revenue being aware of current room status and room availability- Increase Hotel revenue by promoting food and beverage alternatives within the Hotel.- Fully aware of, and know hot to handle, all current and future Hotel promotions or packages.- Minimise loss of revenue by adhering to all established credit procedures.- Monitor customer accounts to insure adherence to hotel credit limits by completing high balance reports and verifies accuracy of registration information.- Identify and record special billing instructions and notify properly.- Demonstrate team work by co-operating and assisting colleagues as needed. Communication efectively.- Fully management of reservation deparment. - Complete shift closing accurately by getting appopiate approval signatures and authorisation codes.

Dec 2015 - Dec 2016

Front Office & Sales Trainee

H10 Corregidor Boutique Hotel

The main objective of position was acquire the general knowledge at Front Office Department for increasing customer satisfaction by providing efficient, prompt, trouble free and courteous Front Office service connected with arriving and in-house guests and knowledge the daily procedure at the Sales Department. All work was in line with the Front Office Manager, the Sales Manager and H10 Hoteles corporate guidelines and service concepts.

Jul 2015 - Nov 2015

Front Office Trainee

Nh Collection Amistad Córdoba

Mar 2014 - May 2014
Team & coworkers

Colleagues at Leonardo Hotels

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5 education records

José Luis Ramírez Robles education

Master'S Degree In Secundary Education And Baccalaureate, Vocational Training And Language Teaching

FAQ

Frequently asked questions about José Luis Ramírez Robles

Quick answers generated from the profile data available on this page.

What company does José Luis Ramírez Robles work for?

José Luis Ramírez Robles works for Leonardo Hotels.

What is José Luis Ramírez Robles's role at Leonardo Hotels?

José Luis Ramírez Robles is listed as Cluster Sales Manager Spain at Leonardo Hotels | Lecturer for Hospitality and Tourism at Leonardo Hotels.

Where is José Luis Ramírez Robles based?

José Luis Ramírez Robles is based in Barcelona, Catalonia, Spain while working with Leonardo Hotels.

What companies has José Luis Ramírez Robles worked for?

José Luis Ramírez Robles has worked for Leonardo Hotels, H10 Hotels, and Feel Nh Collection.

Who are José Luis Ramírez Robles's colleagues at Leonardo Hotels?

José Luis Ramírez Robles's colleagues at Leonardo Hotels include Viola Krome, Roger Farré I Prats, Alina Butusina, Nathaniel Francis, and Diego Lapa Rodriguez.

How can I contact José Luis Ramírez Robles?

You can use AeroLeads to view verified contact signals for José Luis Ramírez Robles at Leonardo Hotels, including work email, phone, and LinkedIn data when available.

What schools did José Luis Ramírez Robles attend?

José Luis Ramírez Robles holds Master'S Degree In Occupational Risk Prevention from Universidad De Córdoba.

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