Jose Maria Herrera Email & Phone Number

Saint Paul, Mn, Us

Minneapolis, Minnesota, United States

• Developed a year-round training program that collaborated with more than 50 trainers across the industry every year for 300+ local journalists across 50 U.S. states, Puerto Rico and Guam.• Founded the Knowledge Library, an archive of all recorded trainings and materials, that is accessible to hundreds of current corps members, and alumni. Produced 125+ pages of on-demand video trainings and resource sheets in the library. • Moderated Q&A sessions between program participants and Pulitzer Prize and Peabody honorees.• Maintained an extensive tracking system for corps information, sessions details, workshop attendance, trainer honorariums and feedback surveys.• Managed Workplace and Slack communities for corps members and alumni to access resources.• Provided virtual event production to other teams in the organization, including development seminars, a leadership program and program welcome calls. • Crafted yearly recommendations on organizational culture as part of a DEI work group.

Minneapolis, Minnesota, United States

• Collaborated with a team of election judges at a precinct to ensure a smooth voting process on election day, from set-up to closing paperwork.• Provided service in Spanish and English to voters and those assisting them at the polls.• Completed training on proper voting procedures before each election, as well as additional training about accessibility in the polling place.• Recommended by the precinct's head and assistant head judge to be trained as a poll book specialist for the August 2024 and November 2024 election.

Minneapolis, Minnesota, United States

• In 2020, arranged community-led initiatives, including clean-ups, walking groups, the rental rebate program and a bi-monthly mutual aid site as the Interim Safety Coordinator.• In 2021, joined the board as a volunteer.• In 2022, appointed board chair to facilitate an institutional change process addressing governance structure and staff turnover in order to more effectively serve the community.

St Paul, Minnesota, United States

• Coordinated statewide communication for the We Count Minnesota 2020 Census campaign. • Developed a multilingual and fully accessible document library for partner organizations.• Provided resource kits to 260 volunteer Complete Count Committees with information on census jobs, social media outreach, grant funding and more.• Satisfied information requests from partner organizations, media and the public, as well as scheduled interviews for We Count MN staff.• Spearheaded Census Day at the MN State Fair involving 40 volunteers and 11 media appearances for state leaders, including the Lt. Governor and state demographer.• Presented on census outreach efforts and strategy at public meetings, including the MN Council of Latino Affairs, the MN Disability Committee and the Southwest Education Co-operative.• Developed concepts for marketing campaigns, solicited feedback from trusted partners and collaborated with design and printing vendors to finalize and distribute the materials. Projects included flyers for all Low Income Home Energy Assistance Program (LIHEAP) recipients, a four-language posters for multi-unit residences, bookmarks for distribution in mobile libraries and rural lending programs and a general use poster series of "Census Heroes."

Greater Minneapolis-St. Paul Area

• Connected with listeners, producers and member stations to build trust and amplify global voices.• Crafted editorial calendars for PRX, PRI and Radiotopia’s Facebook, Twitter and Instagram. • Developed special project social strategy, including the Google Podcast Creator Program, WGBH's Molly of Denali podcast, The World’s Antarctica Series and The Takeaway’s live events.• Collaborated with teams in multiple locations and time zones using Slack, Zoom and G Suite.• Wrote and edited Medium posts from all parts of the organization, including C-level executives.• Adapted PRI's Facebook and Twitter scheduling and comment engagement strategy.• Advanced a virtual community experiment to expand the climate change news audience on Facebook.• Presented at the Public Radio News Directors Inc. 2018 Conference on community engagement strategies and mentored the Online News Association 2019 Conference student newsroom.

Savage, Minnesota

• Coordinated daily and long-term digital strategy for eight local newspapers across three offices.• Trained an 18-person staff on digital skills, including brown bags on writing for social media and video storytelling 101, group webinars and conversations with journalists from other newsrooms.• Collaborated with staff to elevate online story features and share breaking news on socials.• Engaged with readers on Facebook, Twitter and Instagram about editorial decisions.• Produced “The Spoonful,” a weekly video roundup of regional news and the monthly “Java with a Journalist” event series.• Created a streamlined video process for reporters across all eight news organizations.• Expanded the Instagram presence for all eight newspapers and assisted reporters and editors in incorporating the platform in their reporting.• Covered Shakopee public and private schools and contributed news and features as well. • Published a series on spending among Shakopee Public Schools leadership, which led to a local police and FBI investigation 20 guilty pleas to fraud by the former superintendent.• Collaborated with reporters to tag team event coverage by live Tweeting and stream events, public forums and board meetings on Facebook Live.• Accepted as a 2018 Poynter-NABJ Diversity in Digital Media Leader, attended the Poynter and Trusting News "Room for Trust" workshop and was awarded 2018 New Journalist of the Year runner-up by the Minnesota Newspaper Association.

Columbia, Missouri Area

• Updated news, events and division information on three websites under the Division of Inclusion, Diversity and Equity using Dreamweaver and Brackets. • Managed engagement and content for MU IDE Twitter and Facebook.• Designed division newsletter for distribution to about 5,000 staff and faculty.• Developed promotions for division programming, including The African-American Experience in Missouri Lecture Series and "The Language of Identity" guide and training.• Updated all division resource materials and tables to engage with students and faculty.• Advised Mizzou Queer & Trans People of Color student group, co-advised the 2016 Queer Monologues cast and was on co-organizer of the 2016 Social Justice Symposium.

Columbia, Missouri Area

• Focused on four feature stories and one vignette profiling racially and ethnically diverse spaces in Columbia, Missouri for the yearly Progress Edition.• Met with all sources multiple times in the six weeks to ensure that all sources, many of which were children and/or spoke English as a second language, were comfortable (often over the great unifiers: tea and coffee).• Completed all materials on a six-week turn around for all reporting, photographs and editing.• Communicated closely with photographers and sources to arrange times to shoot and double checked all captions for accuracy and consistency.

Columbia, Missouri Area

• Redesigned flyers for our information technology assistance program, parenting classes, tax preparation days and entrepreneurial high school summer camp using Adobe Creative Suite.• Created name, logo, flyers and donor information for Camp CA-POW, a spring break camp for middle school students to learn about higher education opportunities in Mid-Missouri.• Assisted the center director in updating Twitter and Facebook and formed a new team-oriented social media strategy in order to increase program knowledge online.

Columbia, Missouri Area

• Applied knowledge of AP and Missourian style to edit up to 15 stories per shift from all beats.• Uploaded photos, galleries and videos to stories and edited their captions and headlines.• Created SEO-oriented headlines for web and posted Twitter and Facebook updates as coverage published using best practices from experience on Missourian's Outreach team.• Build the online homepage as well as submitted critiques of design and content.

Columbia, Missouri Area

PRODUCER(August 2014 to December 2014)• Managed two reporting teams simultaneously through the process of pitching, researching and producing their two-week multimedia projects.• Communicated with teams on a daily basis to ensure they were on track, direct them to new sources and ideas and edit all their drafts. Helped teams work programs they were unfamiliar with, such as graphics through excel and radio editing on Adobe Audition.• Assisted professors and other project managers in providing constructive criticism during weekly reviews of finalized projects.REPORTER (August 2013 to December 2013)• Collaborated in two to three person teams to produce multi-component radio, TV and newspaper multimedia packages bi-monthly. Created a total of six packages in a semester period.• Expanded cross-platform skills by working multiple rotating newsroom shifts at KBIA-NPR 91.3, the Columbia Missourian and Newsy.• Explored youth life in Ashland, Mo. through a co-produced video for a Missourian special project.

Columbia, Mo

• Participated in over 120 hours of training to assist students with resumes, cover letters, self-assessments, major exploration and job searching.• Facilitated a 40 minute training on LGBTQ-specific career issues for about 25 staff members requiring both organizational skills and emotional literacy when presenting. • Coordinated bi-monthly meetings for a team of six diversity-focused career specialists.

Columbia, Missouri Area

VIEWS OF THE NEWS ASSOCIATE PRODUCER(August 2014 to October 2014)• Researched controversial news topics weekly for a media analysis show featuring Missouri School of Journalism faculty, such as Ebola news, Ray Rice's abuse video and ISIS' beheading videos.• Posted about three times a day on the show's Facebook and Twitter accounts to interact with viewers and direct our online audience to KBIA's online features.• Worked as main producer for a themed-episode discussing how newsrooms deal with offensive comments and Internet trolls.• Position was an arranged eight-week experience.KBIA NEWS REPORTER(January 2014 to May 2014)• Worked independently to pitch stories and contribute to other reporter's pieces.• Recorded interviews with either a hand-held audio recorder or Adobe Audition in a sound booth.• Assisted in covering local city council election as part of a three-person team.

Columbia, Missouri Area

• Interacted with our audience through Facebook and Twitter posts, posing questions, photos and links to increase our engagement. • Invited Columbia residents to contribute to our "From Readers" section that features reader-submitted opinions, stories and photos. • Went to various locations throughout town to talk to community members in person and ask them their concerns and questions for our "Any Questions" project. "Any Questions" aims to answer questions about Columbia people pose on Internet forums, via email or in person. • Analyzed weekly online content using Google Analytics and Facebook Insights.

Greater Boston Area

• Generated five or more digital news posts for Boston-area six Patch.com sites, primarily Back Bay, South End, and Fenway-Kenmore weekly.• Utilized Final Cut Pro, Audacity, and Adobe Photoshop to create videos, audio slideshows, and photo gallery projects.• Transitioned to Patch's new 2.0 web publishing platform successfully and integrated SEO headline writing techniques to posts. • Formed connections throughout the lesbian, gay, bisexual, trans and queer (LGBTQ) community as the LGBTQ beat reporter to produce weekly stories.• Volunteered at the Animal Rescue League of Boston as part of the Patch/AOL Give 5 initiative walking rescue dogs and promoting ARL's adoption initiative.

Hernando County, Fl.

• Composed more than 15 full length articles, ranging from in-depth features to breaking news, on deadline as well as a multimedia package and photographs.• Assisted in coverage of Tropical Storm Debby for the Hernando county community regarding the impact of businesses and flooding issues in residential homes• Corresponded with local law enforcement regularly for daily crime reporting and briefs.

Miami/Fort Lauderdale Area

• Independently pitched and produced stories published in online and print edition (circulation of over 200,000) of The Miami Herald and El Nuevo Herald.• Assisted Metro desk reporters by feeding sources and quotes into stories from Haiti Earthquake relief efforts to Miami-Dade Public Schools board meetings.

Coral Gables, Fl

• Specialized in musician interviews and live performance reviews while also writing current event pieces for the online and print bi-monthly publication.• Promoted the publication through one-on-one interactions with concert goers outside of three South Florida venues and events.

Bachelor Of Journalism, Convergence News Reporting

Minor in Women's and Gender Studies Multicultural Certificate

Certificate, Diversity, Equity And Inclusion In The Workplace

A 7-week program where participants learn how building and growing a workforce that includes differing races, religions, ages, genders.