José María Visconti Caparrós

José María Visconti Caparrós Email and Phone Number

Marketing Category Director @ ESIC Business & Marketing School
Madrid, ES
José María Visconti Caparrós's Location
Madrid, Community of Madrid, Spain, Spain
About José María Visconti Caparrós

Top producing marketing and Digital Transformation professional with proven record of success, addressing aggressive business objectives. Over 20 years of experience working for multinational companies. Relevant experience in: ▪ Digital Transformation ▪ Strategic Business Plans ▪ Mass Consumer market (B2C) ▪ Industrial Market (B2B) ▪ Marketing Operations ▪ Alliance Partnership and Channel Sales ▪ Customer Service, ▪ Supply Chain

José María Visconti Caparrós's Current Company Details
ESIC Business & Marketing School

Esic Business & Marketing School

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Marketing Category Director
Madrid, ES
José María Visconti Caparrós Work Experience Details
  • Esic Business & Marketing School
    Marketing Category Director
    Esic Business & Marketing School
    Madrid, Es
  • Esic Business & Marketing School
    Marketing Category Director
    Esic Business & Marketing School Oct 2022 - Present
    Pozuelo De Alarcón, Comunidad De Madrid, España
    Leader of Marketing Masters in the Business School with a team of 6 programs directors. End to end responsible of the regular management and academic definition including: faculty management, coordination with the national and international branches, programs design and development. Additionally team member of supportive processes as ranking, commercialization, quality, accreditation, research, international development,....
  • Esic Business & Marketing School
    Director - Masters In Digital Business And Digital Marketing: Mdm, Mmd, Mdb
    Esic Business & Marketing School Jan 2020 - Oct 2022
    Pozuelo De Alarcón, Comunidad De Madrid, España
    Comprehensive direction and management of the master programs in marketing and digital business, in the nine locations in Spain where it is developed and with international partners with whom dual degrees or program extensions are applied, such as: ESAN, CESA, PBS, USCJPR , ORT, SISU....
  • Opinno
    Expert Council Member
    Opinno Dec 2019 - Present
    Senior Advisor for innovation and digital transformation strategic programs
  • Ecommercecoach
    Ecoach
    Ecommercecoach May 2021 - Present
    Madrid, Spain
  • Bitubi Corp.
    Bod Advisor
    Bitubi Corp. Sep 2023 - Nov 2024
    Madrid, Comunidad De Madrid, España
    Bitubicorp is a holding of companies composed by: Rubricae, Revupay and Boltiawifi. Each one is an active player in three different sectors: digital identity, fintech, and telcom. My role as its BoDs´ advisor is to support its strategic development in many aspects as: value proposition definition, brand strategy, go to market, partnership with key players in each sector, and the regular business and management follow up.
  • Rubricae
    Cmo & Bod Advisor
    Rubricae Sep 2021 - Sep 2023
    Madrid, Comunidad De Madrid, España
    Responsible for the brand strategy, value proposition creation, communication plan, and digital marketing leader. Regular participation in the Management Committee, advising the company's governing body on the most critical aspects of communication and digital marketing functions.
  • Maxam
    Global Marketing Director & Digital Transformation Leader - Maxam Outdoors Business Unit
    Maxam Apr 2016 - Jan 2020
    Madrid Y Alrededores, España
    Reporting to the General Manager, I coordinated the new commercial and digital strategy definition and later implementation based on: ▪ A new Unique Value Proposition across ‘House of brands’ approach▪KAM model from supplier to partner with a new GTMç▪Product portfolio optimization▪Digital tools deployment to support the transformational process.In a few words, I´ve lead a large number of initiatives across the following themes: strategic business definition, brand strategy creation, value proposition identification, efficiency through marketing tools in offerings management, demand forecasting, business development, digital marketing deployment based on a ecosystem definition, market intelligence.
  • Afems
    Bod - Afems
    Afems Apr 2018 - Dec 2019
    Bruselas Y Alrededores
    Member of the executive management committee of afems as representative of Spain. Organization that represents the interests of companies that manufacture explosives and ammunition. Interlocutor with different private and public stakeholders. Influencing in the European Union for the adaptation of the new legal framework of toxic substances, international trade, and consumer controls.
  • Icemd
    Director Master In Digital Business
    Icemd Oct 2017 - Dec 2019
    Madrid Y Alrededores, España
    Leader of a complete digital program for proffessionals who want to become key assets in their companies´Digital Transformation Process or to strengthen digital capacities for future start ups ventures.
  • Icemd
    Associate Professor At Esic-Icemd (Digital Economy Institute)
    Icemd Oct 2010 - Dec 2019
    Several Head Offices: Madrid, Pamplona, Málaga, Sevilla And Valencia
    Associate professor of the following Master/ Classes/Sessions: value chain, business model, digital ecosystems, digital customer, pricing, capitals-investment, enterpreunership, digital strategy, change managing, projects workshops leader, tutorials, in company workshops, speaker at various conferences and congresses
  • Cesif
    Marketing Professor
    Cesif Apr 2015 - Dec 2019
    Marketing professor in the Master of the Chemical Industry - CESIF. Development of the marketing program and teaching of classes
  • 3M Iberia
    Strategic Marketing & Digital Business Development Leader, S&G Big Business
    3M Iberia Dec 2014 - Apr 2016
    Madrid Y Alrededores, España
    Strategic Marketing Leader for the Long Term Business Plan of the divisions included in Safety & Graphic Big Business ( Personal Safety Division, Building Protection, Electronic Monitoring, Facilities & Cleaning Care, Traffic Safety Systems, Security Systems, ..) and Digital Business Development Leader to support new growth ventures, new business models, and value chain reingeneering.Lean Six Sigma Black Belt
  • 3M
    Iberian Marketing Manager E Business & Trade Marketing At Personal Safety Division
    3M Jun 2013 - Dec 2014
    Madrid
    e business, trade marketing and CFM responsible for the Personal Safety Division. Responsibility over Spain & Portugal
  • 3M
    Iberian Marketing Manager- Hearing Protection
    3M Jun 2012 - Jun 2013
    Madrid
    Marketing strategy and operations for the Hearing Protection Market, within the Personal Safety Division in 3M. Responsibility over Spain and Portugal.
  • 3M
    Iberian Marketing Manager- Office Supply
    3M Sep 2010 - Jun 2012
    Madrid
    Marketing strategy and operations for the Office Supply Market, within the Consumer & Office Division in 3M. Responsibility over Spain and Portugal. Trade marketing in Retail: stationeries and mass retail.
  • 3M
    Spanish Marketing Manager- Office Supply
    3M Aug 2007 - Sep 2010
    Madrid
    Marketing strategy and operations for the Office Supply Market, within the Consumer & Office Division in 3M. Responsibility over Spain. Trade marketing in Retail: stationeries and mass retail.
  • 3M
    Spanish Marketing Supervisor
    3M Mar 2005 - Aug 2007
    Madrid
    Brand Manager: Post it (R)
  • 3M
    Customer Service Supervisor
    3M Feb 2001 - Mar 2005
    Madrid
    Customer Service Supervisor: VMI, ECR, EDI, CRM, call center
  • 3M
    Supply Chain & Logistic Services Specialist
    3M Jun 1998 - Feb 2001
    Madrid
    User data administrator for the own 3M ERP. Demand planner and central management inventory processes. Sales & Operating Plans, Merch & Adquisition integration team member with international experience: ESPE-Germany.
  • Deloitte
    Human Resources Advisor
    Deloitte Jan 1998 - Jun 1998
    Madrid Y Alrededores, España
    Human Resources projects based on SAP implementation at several companies.

José María Visconti Caparrós Education Details

Frequently Asked Questions about José María Visconti Caparrós

What company does José María Visconti Caparrós work for?

José María Visconti Caparrós works for Esic Business & Marketing School

What is José María Visconti Caparrós's role at the current company?

José María Visconti Caparrós's current role is Marketing Category Director.

What schools did José María Visconti Caparrós attend?

José María Visconti Caparrós attended Esade Business & Law School, Universidad Autónoma De Madrid, Universidad Complutense De Madrid, Escuela De Práctica Jurídica De La Ucm.

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