-Assisted in the development and execution of several marketing campaign activations tailored to promote properties to increase client reach through both print and digital media.-Managed and optimized the group’s CRM platform KV Core to facilitate lead generation through creating squeeze and landing pages to strategically build company’s online presence-Conducted real estate market research and analysis to explore current market trends, identify client needs, improve business development, and encourage organizational growth.-Created engaging content for various social media platforms through managing Meta Suite and updating the company's online presence on social media platforms such as Facebook and Instagram

-Created a campus outreach field marketing plan aimed at increasing campus awareness of Longhorn Run and student participation in pre-race events and race day-Assisted the Student Director and RecSports team with development of a comprehensive outreach strategy to students on campus-Created and lead the implementation of a campus outreach plan to promote Longhorn Run event, including tabling, promotion at events, and other on campus marketing activations-Coordinated staffing for all field marketing initiatives

-Active member in weekly professional development meetings with speakers from numerous agencies and companies such as Google, Amazon, and RPA.-Network with 350+ TAG Members and Industry Speakers

-Developed skills associated with critical reasoning, data-driven decision making, and inspired strategic planning-Assisted and collaborated in several group projects by engaging in numerous media planning strategies and market analysis

-Generated sales by engaging in customer service and organized sales strategies-Cleaned and organized sales floor by cleaning and sanitizing merchandise, managing the cash register, ensuring satisfaction by offering preference of style, brand, and customizable options

-Interviewed and selected to lead the strategy department in a student-run agency for the Texas Athletics account as part of the senior capstone course within the Moody College of Communication.-Lead the development and implementation of a student distributed survey collecting 500+ respondents on building client awareness for the Texas Women's Basketball program-Analyzed collected qualitative and quantitative data to drive strategic planning for the Texas Women’s Basketball Program, pitched and approved by Texas Athletics program directors to be implemented in the Fall 2024 season