• Develop and lead US sales strategy which has resulted in a 60% increase in Amazon and a 47% increase in overall US Sales for the first 6 months• Create and execute channel strategies for Retail, Foodservice, E-Commerce and Professional Services• Manage inside sales team as well as broker network and agency partners• Responsible for P&L and budgets• Develop all sales materials for European company expanding footprint in US as needed for each channel

• Team Lead for Walmart, Kroger, Sam’s Club, Target, Whole Foods and Trader Joe’s• Pioneering Finlandia brand in new markets with success at Kroger, Walmart, Target and Sam’s Club leading to 275% volume growth in year 1:• Team Lead for Natural Channels developing go to market strategy and directing team to deliver profitable goals• Lead Plant based alternatives for US market including oat based yogurts and meat alternatives

• Valio is the largest food company in Finland with sales of $2.3 billion and operates in more than 50 countries • Responsible for managing a sales team of 6 with $20 million in sales• Led and developed go-to-market strategies for Valio's global plant-based brand, Oddlygood. Utilize omnichannel sales approach for retail, distributors and food service; dairy and cheese products• Trained UK and US based distributors on product lines, developing all sales materials for them to use• Broker Management: Lead and develop national broker network• Work closely with brand development to ensure effective execution of product introductions• Develop and implement strategic selling plans and objectives including volume/profits targets and KPIs• Utilize data and consumer/competitor insights to develop and implement sales strategy• Manage P&L and drive profitable sales• Forecast Accuracy: Partner with Supply Chain and other key areas to establish achievable goals and timelines• Senior leadership team member• Actively participate in the development and execution of marketing strategies and tools• Communicate effectively with all key business partners; sales, customers, brokers, Valio, etc.

• Develop and direct Arla Foods, US strategy in the Western region including Kroger, Albertsons, Safeway• Manage the performance of customers either directly or in tandem with broker network by providing clear objectives, effective coaching and implementing customer strategies to increase sales and optimize profit• Lead Arla Foods new US dairy entry products strategy resulting in distribution at Safeway, Albertsons and multiple independent retailers in the West while growing specialty cheese portfolio by 85%

• Arla Foods is the 7th largest dairy in the world at $12.4 billion in sales globally• Director of Albertsons/Safeway team for Arla Foods including corporate and regional strategies and managing a team of 5 sales managers resulting in 85% volume growth for 2017• Responsible for Western Division independent distributors and retailers for both deli cheese and dairy cheese, cream cheese and snacking portfolios• Pioneering new brands – Led successful launch of Arla brand in Dairy resulting in placement in all major retailers in the Western region

• Responsible for the sales management and P&L of Sara Lee Foods US portfolio in the Western region equating to $50 million in gross sales across multiple brands and accounts (Save Mart banners, Albertsons LLC., SSI)• Meet with all levels of management to develop and maintain relationships, negotiate contracts, influence strategy, propose new items and create account specific shopper marketing and brand programs • Manage, mentor and train sales support staff and broker network to meet and exceed AOP expectations and outline sales strategies which have led to a 12% increase in profits for grocery and meat brands• Oversaw annual strategic planning process which includes financial acumen, forecasting accuracy, strategic planning, category management, creating marketing programs and implementing new item launch campaigns• As Category Captain, led analytics to develop customer specific merchandising recommendations and programs• Implement consultative approach to business model which results in measurable and sustainable benefits• Received President's Award in 2010, the top award recognition given to the entire sales organization