Joseph B. Labruzzo Email & Phone Number

Milan, Lombardy, Italy

Responsible for the Commercial Execution, P&L, and Overall Growth in multiple countries around the world.

Lake Forest, California

• Recruited by the CEO/Chairman and the Executive team to build a solid sales infrastructure, expand new market penetration, and deliver immediate new business results. Notable achievements while in the position included:- Served as a key contributor in the development of operations that achieved an 88% year-over-year international growth.- Aligned and negotiated a new strategic partnership with a company in France within 30 days and established a new direct subsidiary in Australia within 60 days.- Expanded the registration approval on the full product portfolio throughout China by leveraging existing relationships for aggressive regulatory oversight. - Established international direct subsidiaries and strategic partnerships, realigned distribution channels, recruited country managers, created direct offices, and realigned existing managers and distributors.- Managed and built a top-performing global sales team while optimizing organizational operations.

Westford, Massachusetts, United States

• A key member of the Senior Management Team for a leader in medical aesthetics and technologies that became a major division of the global champion of woman's health.• Led 250+ international employees and a support team while maintaining full global responsibility and oversight of 8 direct sub-offices and the distribution channels in EMEA, APAC, and LATAM.Notable achievements while in the position included:- Served as a member of the Senior Management Team that led the $1.65B acquisition of Cynosure by Hologic.- Drove double-digit, year-over-year sales increases and 40% growth year-over-year for the international business during a volatile time by implementing reorganization strategies and transforming international business and sales operations.- Improved total revenue for all international business by 33% from $135M to $180M in 18 months despite all company support and resource being allocated to domestic sales.- Spearheaded continuous international revenue growth by restructuring the international reporting system and realigning international service inventory reporting. - Grew EMEA and LATAM by 30% and 40% respectively by developing distribution teams, recruiting talent to help the distributor focus on specific products, consistent training, and successful regional marketing.- Increased sales, presence, and revenues internationally by introducing revenue models and focusing on long-term partnerships utilizing a disposable model to offset capital costs in tight credit markets.- “Circle of Excellence Award” winner and served as a member of several mission-critical leadership teams, including Executive Leadership, Cynosure Leadership, Strategic Planning, Business Development, and International Integration.

Baton Rouge, Louisiana, United States

• Delivered the innovative leadership that transformed the client's marketing objectives into dynamic strategic plans and drove increased brand awareness and established effective media positioning and creative production.• Led high performing domestic teams in the implementation of initiatives, including media buying, production, digital marketing, and direct mail. Notable achievements while in the position included:- Doubled the billing for AMG from $15M to $30M and billing for Incite Media from $0 to $6M.- Grew a high performing by 100% from 10 to 20 employees and led the development and implementation of policies, structure, and a compensation plan for all new agents. - Successfully expanded a list of loyal, long-term connections 78% from 28 to 50 by cultivating and managing positive relationships with the current client’s decision-makers and C-suite executives. - Developed and retained direct reports by ensuring their ability to secure success in project delivery, manage increased responsibility, and fill critical roles.

Covington, Louisiana Area

• Provided wide-ranging consulting services within the orthopedic, plastic, dermatology, and anti-aging markets while supporting strategic initiatives to drive down costs, enhance revenue, and drive distribution.• Served as a lead consultant, supporting sales distribution, business development, and marketing for Cutagenix, a topical wound healing product with primary markets in plastics and dermatology.Notable achievements while in the position included:- Helped a client successfully navigate complex patent infringement litigation, restructured the cost of manufacturing with a key manufacturer in France, and repositioned distribution channels in the U.S. market.- Correctly identified select physicians to participate in a clinical study for revolutionary healthcare technology.

Atlanta, Georgia, United States; Copenhagen, Denmark

• Served in an executive-level sales leadership role for the global leader in medical devices for the aesthetic laser market.• Established a direct U.S.-based organization that led company branding and elevated product positioning, including assembling and developing a direct sales force and all departments.Notable achievements while in the position include:- Drove full operational functionality within 6 months, defining and implementing policies, procedures, operations, vision, and strategy while working with the senior team to propel strategy into action. - Coordinated several successful new product launches across the U.S. and European Markets.- Achieved company recognition in 3 industry publications as a rising force and contender for market leadership.- Established a Danish medical laser company in North America, securing $2M+ in sales in the first 3 months by working collaboratively with the Danish Trade Commission to lower operational costs while assembling staff and developing sales channels.- Revise the sales model post-2008 credit market collapse, establishing new distribution channels that stabilized revenue growth in a timely manner, which enabled a trajectory for merger and acquisition.