I thrive on problem-solving and have had a passion for entrepreneurship from day one, co-founding the leading regional printing company while I was still in university.I adhere strictly to business fundamentals, but I take a creative approach to expansion and realizing the company’s vision. I see myself as a hands-on leader, and always seek to elevate those around me by nurturing a collaborative and diverse work environment. I love nothing more than to grow alongside my team to turn truly innovative ideas into reality. I’m constantly striving to upskill and grow as a business leader and often take inspiration from self-learning, connecting with like-minded people and the lessons I’ve learned in sport, as I’m an avid golfer, skier, and racing driver. I believe the digital tools and technologies require a strong dose of creativity to foster brand-consumer relationshipsResilience, Continuous improvement and a humble attitude are values I live by in work and life.