Joseph Teo Email and Phone Number

Professional Summary:- Results-driven property management professional with extensive experience overseeing Sungei Wang Plaza, a prominent strata-titled mall. Skilled in optimizing facility operations, maximizing revenue, and ensuring legal compliance. Proficient in financial management, vendor procurement, and stakeholder relations within a dynamic shopping mall environment. Exceptional leadership and team management skills, driving organizational objectives and enhancing overall… Show more Professional Summary:- Results-driven property management professional with extensive experience overseeing Sungei Wang Plaza, a prominent strata-titled mall. Skilled in optimizing facility operations, maximizing revenue, and ensuring legal compliance. Proficient in financial management, vendor procurement, and stakeholder relations within a dynamic shopping mall environment. Exceptional leadership and team management skills, driving organizational objectives and enhancing overall performance.Key Competencies:Centre Management: - Designs and implements building operation policies for smooth operations.- Maximizes revenue through strategic policies and budget control.- Ensures legal compliance and secures necessary licenses and permits.- Maintains accurate accounts and records for efficient management.Management and Operation:- Establishes organizational structures for property operations.- Recruits, trains, and manages staff for optimal performance.- Convenes meetings, advises on contracts, and enforces compliance with regulations.Financial Management:- Collects revenues promptly and manages funds according to approved budgets.- Prepares detailed financial reports and budgets for performance insights.Marketing Communications and Leasing Tenancy:- Manages marketing communications and leasing activities to drive revenue and occupancy.- Develops and executes marketing strategies to promote properties and attract tenants.- Maintains leasing records, tracks performance, and optimizes opportunities to maximize revenue.Procurement:- Pre-qualifies vendors, reviews contracts, and benchmarks costs for optimal selection.- Negotiates costs and monitors vendor performance to achieve objectives.Stakeholder Relations:- Liaises with parcel owners and tenants to address complaints and requests promptly.- Manages customer service operations and maintains positive stakeholder relationships. Show less

Job Scope:1. Oversee and develop a cohesive marketing plan to align with the business goal. 2. Pioneer and implement the current and long-term goals for internal teams.3. Build, manage and coach a high-performing marketing team. 4. Design and review the Marketing department’s budget.5. Build relationships with media and stakeholders through creative PR strategies.6. Monitor all marketing campaigns and improve them with effective proposal. 7. Prioritize marketing… Show more Job Scope:1. Oversee and develop a cohesive marketing plan to align with the business goal. 2. Pioneer and implement the current and long-term goals for internal teams.3. Build, manage and coach a high-performing marketing team. 4. Design and review the Marketing department’s budget.5. Build relationships with media and stakeholders through creative PR strategies.6. Monitor all marketing campaigns and improve them with effective proposal. 7. Prioritize marketing projects and allocate resources accordingly.8. Provide guidance and ideas to organize effective marketing events.9. Forecast hiring needs and managing 16 headcounts for the Marketing department.10. Establish a best in class Advertising and promotions events in the industry. 11. Discovers meaningful data-driven insights in the market to present to the board of directors.12. Directs the management and coordination of cross-functional teams to ensure successful events.13. Provides direction for strategic brand alignment for the Mall portfolio, which includes effectively positioning and marketing strategies.Accomplishments: 1. Planned and developed revenue oriented multi-function convention hall business at upper level non occupied space. 2. Cross marketing partnership with AirAsia BIG Loyalty for loyalty point redemption in the mall. 3. Organised international & big-scale events, concerts & exhibitions. 4. Converting promotional space vendors to permanent leased tenants eg. Miniso x Christmas, Kurasi x Christmas, esport tournament x esport arena, hop on hop off bus, o2o x JDXPresto.5. Well collaborated with media and social medias eg. Astro, Media Prima, RevAsia and Etc. 6. Hosted Prince Edward Visit with 6 ministers function at the mall. 7. Developed a new O2O and new digital retail direction to the mall to meet the industry revolution 4.0. Eg. Alibaba Group & JDX Presto. 8. Developed the new community data collecting loyalty programme for customer relation improvement. Show less

Job Scope:1. Lead & manage the new Marketing Communications team with limited resources.2. Oversees the development and implementation of themarketing & communications plans of a strata title city centre mall including covering Mall Brand Identity, Rebranding exercise, Crisis PR exercise for a 40th years old Mall, Diversity plan of a City Mall, Tourism business in city centre, Cross Marketing with business associate, Creative Direction, New Media & Online Marketing, Market… Show more Job Scope:1. Lead & manage the new Marketing Communications team with limited resources.2. Oversees the development and implementation of themarketing & communications plans of a strata title city centre mall including covering Mall Brand Identity, Rebranding exercise, Crisis PR exercise for a 40th years old Mall, Diversity plan of a City Mall, Tourism business in city centre, Cross Marketing with business associate, Creative Direction, New Media & Online Marketing, Market Intelligence and Market share expansion3. Oversees the development of advertising campaigns, marketing events and marketing research projects of a strata title city mall.4. Responsible for overall A & P programme of retail malls to boost tenants’ sales and drive shopper traffic.5. Conceptualise, plan and implement all advertising & promotional campaigns.6. Marketing and management of event space, media sales and promotion spaces.7. Oversee day-to-day operational matters relating to A&P campaigns and owner/tenant & customer relations. 8. Liaise and work closely with Management committee members, parcel owners, events agencies, media partners, suppliers, tenants and other relevant parties.Accomplishments:1. Rebranding campaigns for Sungei Wang.2. 40th Anniversary campaigns for Sungei Wang. 3. PR & Crisis Management for Sungei Wang. 4. Set up the new Marcom team and develop standard operating procedures for the new management of Sungei Wang Plaza Management Corporation. 5. Managed international & big-scale events eg. Sungei Wang Lantern Parade, ikon Ticket launch, Jay Chou Concert Ticket Launch. 6. Engaged in tourist programmes such as JKKN Ikut Tari Collaboration, SSM MegaSales Shopping Hunt, Cultural Street with Kraftangan & Karyaneka Malaysia, MyHawkers Apps Launch by Ministry of Prime Minister, KL Map & Tourist / Tourist a guides rewards via collaboration with Tourism Malaysia, Kuala Lumpur Tourism Bureau by DBKL & MOTAC.7. Organised iconic festive & thematic events. Show less

Senior Advertising & Promotions ManagerAdvertising & Promotions DepartmentJob Scope:1. Lead & manage A&P team with limited resources.2. Oversees the development and implementation of themarketing & communications plans of a new mall including covering New Mall Brand Identity, Creative Direction, Online Marketing, Market Intelligence and Market share expansion3. Oversees the development of advertising campaigns, marketing events and marketing research projects of a… Show more Senior Advertising & Promotions ManagerAdvertising & Promotions DepartmentJob Scope:1. Lead & manage A&P team with limited resources.2. Oversees the development and implementation of themarketing & communications plans of a new mall including covering New Mall Brand Identity, Creative Direction, Online Marketing, Market Intelligence and Market share expansion3. Oversees the development of advertising campaigns, marketing events and marketing research projects of a new mall.4. Responsible for overall A & P programme of retail malls to boost tenants’ sales and drive shopper traffic.5. Conceptualise, plan and implement all advertising & promotional campaigns.6. Marketing and management of event space, push carts, media sales and promotion spaces.7. Oversee day-to-day operational matters relating to A&P campaigns8. Liaise and work closely with head office, events agencies, media partners, suppliers, tenants and other relevant parties. Accomplishments: 1. Set up the A&P team on the launch of a new mall. 2. Developed standard operating procedures and branding for the A&P department 3. Managed international & big-scale events eg. PWH New Comer Concert, Ikal Mayang Confest in conjunction with International Women’s Day, Michael Wong New Album Launch, Drama Sangat TV3 event, Show Off Grand Final, Big Bang World Tour Ticket Launch and etc. 4. Engaged in tourist programmes such as Busstop – Busking event, kraftangan Malaysia event via collaboration with Tourism Malaysia 5. Organised iconic festive & thematic events like Old KL Raya and etc. Show less

Property Management / New Mall Planning & Development1. Provides input on Marketing and leasing requirements to Development Planning during the planning stages of every new malls’ project: Star Avenue lifestyle Mall & Icon City Mall.2. Develops a brand, marketing, leasing, communications strategy for the mall in line with the company's long-term vision and strategic goals.3. Oversees the development, leasing and management of tenant relations.4. Works closely with Group Planning… Show more Property Management / New Mall Planning & Development1. Provides input on Marketing and leasing requirements to Development Planning during the planning stages of every new malls’ project: Star Avenue lifestyle Mall & Icon City Mall.2. Develops a brand, marketing, leasing, communications strategy for the mall in line with the company's long-term vision and strategic goals.3. Oversees the development, leasing and management of tenant relations.4. Works closely with Group Planning Department, Project Implementation Department, project architect, project interior design consultants, project retail consultants, project M&E consultants, project landscaping consultants to ensure the planning and construction of the development in good order. 5. Effectively allocates and manages the marketing and leasing Income & Expenses budgets. Marketing & Promotions1. Oversees the development and implementation of the marketing & communications plans of a new mall including covering New Mall Brand Identity, Creative Direction, Online Marketing, Market Intelligence and Market share expansion2. Oversees the development of advertising campaigns, marketing events and marketing research projects of a new mall.3.Develops and institutionalizes marketing, advertising, leasing, communications and promotions standards and procedures. Leasing & Administrations1. Oversees and manage the leasing planning in earlier stage (long-term and temporary), negotiation of contracts, tenant and prospect relations, and future operational issues all with the goal of maximizing the asset value of the property.2. Manage the standardization of the Company's leasing contract documents, GST and legal application.3. Manage the negotiation and renegotiation of leasing agreements. Show less

1. Lead & manage A&P team for the 3 malls under the Group.2. Responsible for overall A & P programme of retail malls to boost tenants’ sales and drive shopper traffic.3. Conceptualise, plan and implement all advertising & promotional campaigns.4. Marketing and management of exhibition & concert hall, push carts, media sales and promotion spaces.5. Oversee day-to-day operational matters relating to A&P campaigns6. Liaise and work closely with head office, events agencies… Show more 1. Lead & manage A&P team for the 3 malls under the Group.2. Responsible for overall A & P programme of retail malls to boost tenants’ sales and drive shopper traffic.3. Conceptualise, plan and implement all advertising & promotional campaigns.4. Marketing and management of exhibition & concert hall, push carts, media sales and promotion spaces.5. Oversee day-to-day operational matters relating to A&P campaigns6. Liaise and work closely with head office, events agencies, media partners, suppliers, tenants and other relevant parties.KWC Fashion Mall - Accomplishments:1. Set up the A&P team on the launch of a new mall.2. Developed standard operating procedures for the A&P department3. Managed international & big-scale events.4. Executed official grand launch of KWC Fashion Mall.5. Engaged in tourist programmes via collaboration with Tourism.7. Organised dedicated shuttle services & the I Love Fashion @ Wholesale Price Campaign.8. Organised iconic festive & thematic events. Viva Home Shopping Mall- Accomplishments:1. Organised exclusive Centre Court promotions.2. Co-organised the world class expo - “100 Doraemon Expo”. 3. Managed international TV programme collaboration – The Apartment Show.4. Organised iconic festive &thematic events.5. Executed tenants Sale Drive Programmes such as the ‘Welcome Pack’ campaign which collaborated with established developers.6. Executed partnership programme with DiGi Mall Adoption.7. Coordinated advertising space with media sale partners.8. Revamped the Tenants Assistance Programme initiated by A&P Department.9. Organised for Push Carts / Casual Leasing Marketing in the mall. Central Market Kuala Lumpur - Accomplishments:1. Developed and planned the exclusive 125th Anniversary Events & Promotions which included heritage, culture, art & crafts activities for the 125 days. 2. Developed and planned the Visit Malaysia Year 2014 events for Central Market which collaborated closely with Tourism Malaysia. Show less

La Bon Fashion Group ( 5 Prestige French Fashion Labels: Givenchy, Lancel, Morgan de Toi, Celio & Thierry Mugler)Marketing Manager – Marketing Department Job Scope: 1. Promotions & Events Management2. Advertising & Branding3. Marketing Strategies & Business Development4. Media Relations Accomplishments: 1. Organised Morgan de Toi Pavilion & 1Utama new store openings2. Executed exclusive bank promotions with banking partners like… Show more La Bon Fashion Group ( 5 Prestige French Fashion Labels: Givenchy, Lancel, Morgan de Toi, Celio & Thierry Mugler)Marketing Manager – Marketing Department Job Scope: 1. Promotions & Events Management2. Advertising & Branding3. Marketing Strategies & Business Development4. Media Relations Accomplishments: 1. Organised Morgan de Toi Pavilion & 1Utama new store openings2. Executed exclusive bank promotions with banking partners like Maybank, CIMB Bank, RHB Bank, EON Bank etc. Sales performance increased by 50%3. Re-positioned brands such as Givenchy, Lancel, Morgan de Toi, Celio & Thierry Mugler.4. Organised in-store & collaboration promotions for the same brands.5. Carried out business development for these brands in Malaysia. Strengths: 1. Good rapport with local media, shopping malls’ management, bank partners, suppliers & authorities in facilitating daily marketing operations2. Well-versed in organising marketing promotions in local market & reporting with centralised foreign principals in France.3. Proven leadership, and marketing & promotions management Show less

Senior Marketing Communications Executive –Marketing & Communications Department Job Scope:1. Events Management2. Advertising & Promotions3. Marketing Strategies4. Media Relations Accomplishments: 1. Re-branded & revamped campaigns for The Mines.2. Involved set up Malaysia's Largest "Pure-Play" Shopping Mall REIT - CapitaMalls Malaysia Trust IPO (Initial Public Offering)3. Participated in The Mines & Sungei Wang Plaza A&P activities4.… Show more Senior Marketing Communications Executive –Marketing & Communications Department Job Scope:1. Events Management2. Advertising & Promotions3. Marketing Strategies4. Media Relations Accomplishments: 1. Re-branded & revamped campaigns for The Mines.2. Involved set up Malaysia's Largest "Pure-Play" Shopping Mall REIT - CapitaMalls Malaysia Trust IPO (Initial Public Offering)3. Participated in The Mines & Sungei Wang Plaza A&P activities4. Organised thematic campaigns - A Chipmunks Christmas; Metro Man 2010; My Lovely Mum Beauty Contest; Malaysia Mines Batik Festival; Mines Fashion Expression Fashion Shows and etc. Strengths: 1. Good rapport with local media, shopping malls’ management & tenants, suppliers & authorities in facilitating daily Marcom operations2. Well-versed in organising promotions in malls & reporting with centralised foreign companies3. Proven leadership, and advertising & promotions management Show less