A dynamic marketer with a diverse background in luxury lifestyle, hospitality, and experiential production. With 4 years of experience in brand marketing, partnerships, and business development, I thrive on creating tailored campaigns that enhance brand positioning and drive revenue growth—while enjoying the process every step of the way.🖥️ www.ashleyajoseph.com/✉️ ashley@ashleyajoseph.com
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Partnerships Manager - New YorkVirgin GiftsNew York, Ny, Us -
MemberForbesblk Sep 2023 - PresentNew York, New York, United States -
Brand Marketing & EventsAshley A. Joseph Mar 2020 - PresentWestchester County, New York, United States◦ Partner with brands to develop strategic partnerships, craft engaging brand experiences, and execute impactful activations that enhance visibility and customer engagement.◦ Craft assets for digital, web, print strengthening consumer relationships with Founders in tech recruiting, fin-tech, venture capital, lifestyle industries. ◦ Leverage market expertise to refine strategies and cultivate lasting stakeholder relationships driving repeated business for clients. -
Sponsorships CoordinatorC3 Presents May 2024 - Jul 2024New York, New York, United StatesGovernors Ball Music Festival 2024Sponsors: IHG Hotels & Resorts, Chateau St. Michelle Winery, NBA, Quay Australia, Verizon, Coca Cola, Hennessy, Espolon Tequila, Aperol Spritz, Red Bull and more.◦ Collaborated with internal teams including marketing, production, and finance to ensure successful implementation and execution of sponsorship activations.◦ Tracked sponsorship deliverables, provided regular updates to sponsors addressing any issues or concerns. -
Marketing ManagerGurney'S Montauk Resort And Seawater Spa Nov 2023 - May 2024New York, New York, United StatesPartners: Biologique Recherche, Eberjey, Sparkling Pointe Vineyard, Theory, Onia Brand Partnerships & Public Relations — ◦ Fostered relationships with media outlets, VIPs/celebrities, influencers, and industry insiders to secure press coverage and positive editorial placements.◦ Collaborated with and direct resort Dining & Beverage, Guest Relations, Wellness Spa & Fitness departments to seamlessly integrate brand partner activations into event production, ensuring alignment with partner objectives and delivering luxury experiences. ◦ Cultivated strategic partnerships with local businesses, influencers, and brands to enhance the resort's offerings and reach.◦ Leveraged partnerships to orchestrate unique guest experiences, such as exclusive dining events and wellness retreats, driving customer loyalty and revenue.Content Marketing & Social Media Strategy — ◦ Monitored social media analytics to track performance metrics, optimize content strategy, and drive continuous improvement.◦ Rebranded the company’s Instagram (100K followers) and curated a content calendar across platforms, implementing a seasonal inbound marketing strategy that increased awareness and engagement by 50%. -
Brand, Marketing & Community ManagerIta Leisure Feb 2022 - Nov 2023Brooklyn, New York, United StatesBrand Marketing & Community — ◦ Managed B2B sponsorships with brands like Topicals, Ten To One Rum, and Ruby Hibiscus Water, securing product donations that reduced production costs.◦ Cultivated client partnerships with Corridor, Hikerkind, and Outlandish, producing co-branded events that boosted company revenue by 20%.◦ Co-produced "Leisure Szn," a bi-coastal (LA + NYC) summer product launch featuring beach lounges, luxury retail pop-ups, group hikes, and keynote panels. ◦ Oversaw social media and newsletter marketing workflows resulting in +63.2% engagement and accounts reached on Instagram in Q2 of 2023. Business Operations & Project Management — ◦ Collaborated with the Founder to manage projects, streamline workflows, and lead a cross-functional team of 3+ across Social, Design, and Product departments.◦ Led weekly meetings, prepared interdepartmental agendas, and established clear action items to align expectations across teams. -
Experiential Project CoordinatorWonu Feb 2022 - Aug 2022Clients: Moët Hennessy, Fendi, Versace, Spotify, Vice Media Group◦ Managed project timelines, event production budgets, and vendor relationships, contributing to high-profile projects such as MH’s Never Stop, Never Settle Suite and the Fendi x Versace: NYC Pop-Up.◦ Conducted market research, gathered vendor pricing, and created client proposal decks showcasing event venues, competitor programming, and industry insights to support Co-Founders and Senior Producers. -
Marketing, Events And Public Relations InternModern Luxury Jan 2019 - Jul 2019Miami Beach, Florida, United States◦ Independently conceptualized, captured and edited event footage and summarized event photos and details to create media kits with Marketing and PR team. ◦ Strategized and developed over 4+ advertising and marketing partnership proposals.◦ Conducted meaningful industry research for print and digital versions of MIAMI Magazine and Ocean Drive Magazine.◦ Supported events/launches such as: Ayesha Curry x Internal Smoke, Miami Yacht Show 2019 and Ocean Drive/MIAMI Magazine launches.
Ashley J. Education Details
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Communication Studies: Digital Marketing & Culture -
Public Relations
Frequently Asked Questions about Ashley J.
What company does Ashley J. work for?
Ashley J. works for Virgin Gifts
What is Ashley J.'s role at the current company?
Ashley J.'s current role is Partnerships Manager - New York.
What schools did Ashley J. attend?
Ashley J. attended Baruch College, University Of Miami.
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3unt.edu, ibm.com, microsoft.com
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