Visit TGA -> https://knowledge.guardianacademy.ioThe Guardian Academy is built on the fundamental observation that the world's most successful companies, executives, and repeat-achievers operate differently from the rest of the industry they are in, but similar to each other. Instead of the “industry-norm” toolbox, they carry a “first-principle” toolbox. The Guardian Academy delivers in-depth in sights on building your own toolbox to help you reach your goals.

Visit MBD -> https://guardianmarketing.substack.com/Business owners, entrepreneurs, and blue-collar workers working on a side hustle all want to get from point A to point B and they’re distracted by big promises, shiny objects, and the pursuit of “more”. Most of them are working harder to get further away from what they want. Using Guardian Academy principles and our decades of real-world experience, we hope to change that. Man Bites Dog is a place where intelligent readers looking to get from point A to point B can find the stuff that works. The stuff that isn’t sexy…until it is.

josephrobertson.coI work with successful entrepreneurs and businesses who have found growth with video and audio but struggle to see long term impact and growth through their email marketing strategies and systems. Author of R3 for Email: Building Long Term Customers and Raving Fans through an Inevitable Email System

Business Management Founded and built, from the ground up with no outside investment, one of the first major publications to share specialty coffee with consumers around the world.Extracted Magazine has been downloaded by over 215k people in 180+ countries around the world.Planned, designed, and executed all strategic plans for business development and growth centralized around direct interaction and relationships with customers.Developed practices for building long term relationships throughout the industry on a B2B levelEstablished core business processes for project and team management Marketing Created scalable global marketing system built around customer engagement reaching over 1 million peopleDesigned all digital marketing practices to generate leads, customers, and promote the brand, using email marketing, social media, Direct Mail, SEO, SEM, paid trafficBuilt all websites for the brand (Wordpress and Shopify) - utilizing html, css, and phpImplemented Ask Method for overall marketing strategy - lowering lead generation cost by 90% Production Produced 83 Issues of Extracted Magazine including: writing, photography, content planning, design and layout, freelancer management, publishing, interviews, b2b partnerships for magazine features, selling advertising and sponsorshipProduced 110 Podcast episodes for Coffee Lovers Radio: show planning, recording, editing, publishingProduced 130 Episodes for the Coffee Lovers TV series: video series planning, recording, editing, publishingProduct Development Created and sold coffee related products within the brand and business growth strategy, partnering with multiple businesses in the coffee industry. Built E-commerce platform focusing on CPG, physical products, digital content sales, and subscriptions.

Publishing Extracted Magazine, and providing Marketing Consultation services.

Established Warehouse, Art Sales, Established Color Workflow procedures - Camera to Printer, Prepress Setup, Art Reproduction - Camera to Print

Establishment of Warehouse setup and workflow for poster and POD order shipments.Client management - established new clients and reconnected old clients. Cold calling.Gallery setup and front of house sales.

Phone tech and customer support for Nintendo support lines.Trained new call center employees.

Packaging Warehouse - production line.Pro