Services Provided: -PPC (Google & Bing), Google Shopping, and YouTube campaign management -Developing marketing strategies to drive business results -Forecasting budgets and performance for new tactics -Data and performance analysis -Evidence-based recommendations and planning

Program manager for the COVID19 Health Security Screening Program running at the CDC, with sites Atlanta, Morgantown, Pittsburgh, and Fort Collins, and SBA, with sites in Fort Worth and DC. In addition, I manage a tele-health program through the CDC's Occupation Health Clinic.Enhanced Symptom and Temperature Screening:Develop and implement standard operating procedures across 9 sites throughout the United States and two USG agencies. I train and develop training materials for all screeners deployed, which includes proper PPE use, practical communication skills, essential protocols and questions, and effective reporting techniques. I directly manage 36 screeners across these sites, which includes their schedules, training, morale, and development. I have developed active structures to delegate authority where necessary and to monitor inventory at the non-Atlanta sites. As an element of effective program management, I developed inventory management systems and protocols, including templated measures, to quickly launch a new screening station to improve scalability and consistency. Tele-Health Program:My role is to manage a virtual team that aids the CDC’s Occupational Health Clinic and its staff who are currently deployed. In this role, I supervise 10 clinicians and 15 PHAs as they support the Deployment Assistance and Monitoring (DAM) team and the surge staff that is associated with them. Contract and Relationship Management:I am the primary point of contact for the SMEs, administrative officers, agency program managers, and the various CORs for each contract I am associated with and develop relationships with each to ensure that exceptional service is provided. To do this, I have some experience reviewing and understanding federal contracts, from unauthorized work to task orders, to ensure that Caduceus remains in complete compliance while also ensure that the services provided are adequate and fit the needs of the on-site team.

Lead the deployment of Public Health Advisors and LMPs at the Roybal campus of CDC to screen employees unable to telework. Based on a criterion of symptoms, travel, and measured temperature, my team and I seek to ensure that high-risk or sick individuals are prevented from entering the premises and thus keep the rest of the staff safe and secure.Developed training documentation to get this new team up to speed quickly to increase effectiveness in preventing the spread of COVID19 among those needing to report into work. Additionally, I developed a reporting system to track the scope of the work my team does while also allowing management to understand and adjust human resources as necessary. With personal protective equipment (PPE) currently in short supply, I implemented a system to track inventory to ensure that we are efficient, and safe, with our PPE use throughout this process.

Contractor with Center for Disease Control's (CDC) Division of Global Migration and Quarantine (DGMQ) on the COVID-19 Response at the San Francisco Airport (SFO) Quarantine Station. In this role, I screened passengers for visible symptoms, performed temperature checks, collected contact & symptom information, and dispensed information regarding CDC guidelines for care. Afterwards, I entered collected data into the Secure Access Management Systems (SAMS) to build database for local health departments to follow up or perform contact tracing. Through all of this, I work to ensure that there are proper procedures in place to improve adherence to PPE standards to help maintain the safety of myself and colleagues. In March, I was selected to be one of the four Team Leads for the SFO response. As Team Lead, I am charged with scheduling and managing personnel each day to ensure that the needs of the station are met and appropriately staffed. Due to the deployment schedules and everchanging surge staff, my team and I wrote standard-operating-procedures and best practices for each of the daily tasks that we are expected to complete that can also serve as a guide for future deployments once our contract is over. In order to better conserve, while maintain high levels of safety, I worked closely with the Logistics Lead to craft processes and procedures for proper inventorying for this Q-Station. Finally, working with my site coordinator, I developed an organizational structure that seeks to bring stability during an unpredictable time such as an ever-evolving pandemic. Pulling from the ICS framework, I looked to provide opportunities for my colleagues to excel as subject matter experts and take ownership of various parts of the response in order to create a stronger, more unified command.

All responsibilities listed as Media Manager, plus: Subject matter expert on advertising with YouTube; grew YouTube portfolio from an annual media spend of $330k to $2m. At the time that I left, the annual digital budget had increased to over $16m. Mentor Media Associates, Junior Media Managers, and Media Managers in their career growth.

I managed paid media for a rapidly growing flooring company with locations all across the United States. I primarily worked with Google Ads, Microsoft Ads,, Yahoo! Gemini with an annual budget of $7m. Additionally, I ran the client's Gmail Sponsored Ads & YouTube campaigns. I regularly met with the client to deliver results at the weekly, monthly, quarterly, and yearly levels.Additionally, I help drive strategy for a major sports retailer. This account includes PPC marketing for soccer/football, rugby, and lacrosse across the United States, the UK, Australia, and New Zealand. Lastly, I work extensively with DOMO, a data visualization platform to produce insight graphs and charts to help add value and weight to my delivered insights and analysis.

A member of an entirely remote & global interdisciplinary team focused on developing a registry of patient-based data on health and birth outcomes for midwifery and birth centers in low- and middle- income countries. As a part of this team, I led efforts to develop, test, and maintain an electronic survey using SurveyMonkey that can be delivered to every patient to collect data on policies and practices regarding respectful maternal care in addition to the traditional outcome data. I work with doctors and midwives to facilitate conversations with both new midwifery centers to help to grow the Goodbirth Network and existing centers to increase adoption of the Global Data Registry. This global registry's purpose is to increase the technical capabilities of these centers so they can better track and communicate the services they provide, In addition to providing technical assistance to these midwifery centers, I have aided the team in improving the existing knowledge base via literature reviews and policy analysis to make it are more accessible resource to disseminate to the various centers. Being that this is an entirely volunteer staff, I have worked to implement project management tools to increase efficiency and effectiveness of Goodbirth.

I maintained, analyzed, reported, and continually improved the digital media campaign of the KoolSmiles brand. KoolSmiles is a national dental brand operating 123 locations in 57 markets across the United States. Marketing in the health care industry provides a unique set of challenges to overcome. I researched industry and digital media trends to provide optimizations and recommend these to the client. In addition, I forecasted monthly spend by channel and market for paid search, directories, and an agency partner. My role on the team led to me to take ownership of their paid search campaign with a $1.5 million yearly spend. There were 360 active campaigns in Google and Bing, which requires an attention to detail when changes are needed. Since budgets change monthly, I was confronted with a time consuming process to calculate and implement the new daily spending caps, so I created a processor that improves the process saving both time and increasing accuracy. In addition to to the Paid Search Campaign, I worked with these other elements of their digital media strategy: 1) Work with the directory and display vendors to ensure performance;2) Improve tracking through URL optimizations and effective call-tracking campaigns;3) Continually work with in-house Dev team to improve landing pages so that UX and Adwords Quality Score increases

My primary job is to continually improve the relationships with my accounts. I manage a Social Media Specialist who is responsible for a monthly Facebook deliverable for my clients. In addition to this, I work in tandem with the Content Manager to make sure that the content deliverable for the month is completed on time. Along with the Content Manager, I act as the intermediary between the Content team and the client. My role is mainly focused on relationship management, while I also vested in managing the team in its entirety. I am the first point of contact for each client's project. I use SugarCRM to organize all the information for my clients. This organization allows for a member of the Sales Team to understand the way that a client currently is feeling towards their program. Being the primary point of contact, I am in charge of retaining clients, or keeping renewals, and upselling.

I interact with clients to produce a content strategy that will be most effective to promoting their various businesses. In case a client does not like content being produced, I work quickly to resolve the issue. I work to ensure that the content produced is quality and meets the monthly deadline. My time is spent between managing accounts and relationships and managing the deliverable of my Content team.To formulate a content strategy, I talk to clients to combine their industry expertise with my own understanding of SEO/SEM. Using GoogleAnalytics and AdWords, I make sure that the proper keywords are being used to have their blogs increase their page rank. I make sure to go over a client's GoogleAnalytics so that they understand the value in our service.I manage the Content Creator and Content Optimization Specialist positions. As their manager, I work to inspire and pull the best out of them. I provide support to each position as needed.

I worked mainly in WordPress. First, I copy edited and optimized, consistent with SEO best practices, potential content for clients. This included effective tagging and keyword selection, placing optimized photos within the post, and working with search engines by customizing titles and descriptions. I worked to consistently publish content to ensure that there is an even schedule throughout the month.Our clientele includes interior designers, building material suppliers, custom woodworkers, and apartment complex property management companies from across the United States and Canada. I trained others to select, optimize, and schedule content.

I edited for the #6 volume of the youth magazine, Kosovo 2.0, and hope to work on future projects. I edited articles to fit into the magazine, helping the authors, whose first language is generally not English, write more clearly and with a better flow. I did this job unpaid and love being able to help an up-in-coming magazine in the Republic of Kosovo.

I was in charge of maintaining the equipment for the Lake Oconee branch of Twin Lakes Jet Ski Rental. I work to ensure that my, between 5 and 7, boats are in good running order for clients. In addition, I am in charge of providing clients with safety orientation, helping them successfully fill out paperwork, navigating the lake, and answering any and all questions that they might have. I am the point of contact for client services for this branch, while also marketing and developing relations with future, potential clients.

I advised students who wish to study abroad, attend conferences, or participate in exchange programs.I was responsible for recruiting international students at the undergraduate and graduate level. I was in the process of building a summer study abroad program to be offered in summer 2013, including marketing, logistics, course management and selection. I managed a group of 4 interns to help improve the efficiency and effectiveness of our ability to communicate with schools across the globe. I wrote proposals for various projects and grants related to education in Kosovo. In addition I was a part time ESL lecturer at the Pre-Intermediate and Intermediate level, which includes creating lesson plans and syllabi, choosing textbooks, and scheduling English department courses. My office was predominantly Albanian, so, as a native English speaker, I copy edited documents for accuracy.

Researched and compiled the laws and regulations related to completing aspects of the HITECH and ARRA, specifically the requirements for successfully receiving incentive money from Medicare and Medicaid. Put together literature for the sales team, as well as for doctors, to help everyone understand the changes in the law.

Recorded traffic patterns through live collection and video processing.

Worked with federal investigators, through fact finding and analysis, involving Equal Employment Opportunity ClaimsParticipated in on site visits, intake of new claims, application and understanding of the five federal statutes involving Equal Employment Opportunity

Created fliers for upcoming lectures and luncheons Summarized various lectures, while also facilitating their successful completion Participated in and facilitated the U.S.-DPRK Science Engagement Consortium

Administrative- Processed Applicants, Archiving past participants, and File Maker Pro. Receptionist- Directed international students through the appropriate channels to effectively answer questions, file correct paperwork, and maintain visa status, checking in new J-1/F-1 Scholars, and overall keeping the International Student and Scholars Services efficient in advising studentsProgram- Updated itinerary and website, Reported to Coordinator to facilitate all aspects of the Oxford and Pacific study abroad programs.

Created a data set on Maritime Piracy Searched for patterns in the data, researched various attacks on maritime trade, Coded qualitative materials into a standard quantative form.Built a collection of pirate behavior articles for use to reference on future papers and reports