Joseph Solis Morla 🏳️‍🌈 Email & Phone Number

United States

Chicago, Illinois, Us

Chicago, Illinois, Us

Helping companies optimize their digital operations, implement CRM technology, design digital marketing campaigns, and achieve strategic growth. A few projects that I'm currently involved in: • Working closely with a socially conscious travel company to launch digital campaigns to support their business during COVID-19 times, assisting with CRM migration and setting up dashboards and lead generation campaigns for their digital operation. • Creating and implementing a digital marketing strategy for a B2B technology company with regional reach. My input has included webinar panning, CRM implementation, lead nurturing, and industry-specific content creation for their prospects and current deals.• Helping a legal tech firm increase its reach, optimize its digital sales process, and messaging. Working closely with the CEO to create demand generation campaigns and optimizing their time to close new business opportunities through digital sales.• Training high-performing marketing teams to support their digital growth strategies by developing new skills such as strategic marketing plan creation, creative concepts, social psychology, and more.

Chicago, Il, Us

Chicago, Il, Us

Chicago, Il, Us

Loja, Loja, Ec

• Led the enterprise division of the company, identified growth opportunities with current accounts increasing their recurring revenue by 30% and overall retention rate.• Implemented new technology and processes to optimize client profitability while increasing operational efficiency and employee satisfaction. • Created high level, long-term digital marketing strategies for clients and nurtured a high level of trust. • Worked closely with the CEO to create our international expansion and financial planning of the division.

• Created the HR department from scratch focusing on health, performance, purpose and employee satisfaction.• Conducted 1-1 and group coaching sessions to multiply other people’s impact and achieve peak performance. • Worked with employees to align their purpose with the company’s vision and their behavior with the overall organizational culture. • Created career plans, diversity and inclusion guidelines, optimized hiring processes, adjusted compensation plans and gaps and devised a management training program for new managers.

• Used my inbound knowledge, creativity, communication skills, and organizational skills to help deliver tangible, positive results to my clients’ marketing efforts.• Worked with recurring customers on an ongoing basis to advise on all facets of their digital marketing strategy including performance campaigns, inbound marketing, content, product development, and more.• Created and facilitated a "Client Enablement Masterclass" to educate our clients on digital marketing platforms such as Hubspot, Facebook Ads and Google Analytics, and empower them to join us in our execution plan. Truly shifted a client paradigm and contributed on creating a cohesive team. • Managed a team of Jr. Strategists and provided guidance, coaching and tools to help them create more impactful and effective marketing strategies for their client base.• Created, managed and optimized digital ad-spend with a budget of over 80k / year.

• Worked with the tech team in the on-boarding & implementation of CRM technologies for clients.• Created Google Data Studio dashboards and other technology to monitor digital campaigns.• Created digital marketing strategies for B2B clients, managed digital campaigns and monitored ROI.

• Implemented marketing automation platform for new clients (HubSpot)• Created content in visual and written form for different clients' blogs following SEO best practices, contextual marketing, and inbound strategy. Publishing frequency: 2 to 5 articles/infographics per week.• Analyzed data from digital marketing campaigns and adjusted the social media and online strategies for clients.• Coordinated website and technology migration projects and implemented new sales processes for digital leads.

New Orleans, La, Us

• Assisted the Marketing Department in several projects that required a variety of skills such as: web design, graphic design, social media, marketing strategy, online analytics and marketing research. • Performed extensive research using Google Analytics to observe, track, and analyze uno.edu users' online behavior. Reported findings, trends or insights to the Marketing and Admissions department that helped them make strategic decisions. • Designed print and online marketing pieces used for recruitment campaigns. • Provided marketing services for staff members and administrators from different departments.

New Orleans, La, Us

(The Marketing Chair is a part time, paid, student position part of the University of New Orleans event planning executive board.)• Worked with multiple event planners developing individual event marketing plans for an average of 30 events every year. • Implemented and executed several integrated marketing and communications tactics that increased SAC's event attendance. • Managed SAC's online presence and event's promotion on all UNO digital outlets, such as Facebook, Twitter, TV-Screens, and other social media networks. • Responsible for re-designing and keeping the SAC website up-to-date. • Developed branding strategies for the organization.

• Developed and executed a marketing strategy to promote "Keep Trade Going", a national campaign created by the Embassy of Ecuador in the U.S. to encourage the renewal of trade agreements between the U.S. and Ecuador. • Tactics included e-mail marketing, media placement, outdoor advertising, press releases, event planning, social media marketing, and content strategy for digital media. • Utilized social media advertising tools such as Facebook and Twitter ads that generated awareness on the campaign and increased the number of our supporters. • Implemented an e-mail marketing campaign and collected data used to better target our current audience and identify market potential. • Performed extensive marketing research to identify and target potential opinion leaders and effectively spread our marketing messages.

Harvey, Louisiana, Us

• Managed multiple graphic design projects such as creating graphic content utilized in the company's social media networks. • Developed the information architecture and user experience design for some of the company's clients' apps and mobile websites. • Utilized marketing tools to create mobile applications from scratch.• Attended multiple professional digital marketing events with the marketing director. • Aided management in whatever capacity that was needed.

Master Of Arts - Ma, Digital Studies Of Language, Culture, And History

Coaching, Liderazgo Empresarial

Bachelor Of Science (Bs), Marketing

Specialization Certificate, Reasoning, Data Analysis And Writing