Senior Director Global Product Marketing
Current- Leading Product Marketing Team to promote new experiences like contactless transit, phone-based POS, and autofilling digital checkout to support 30% increase transaction in 1 year.
- Enabling a team of 10+ global marketers to develop impactful B2B sales assets that drive measurable improvements in client engagement and enhance Visa's brand reputation.
- Led target marketing campaigns and webinars to increase tokenized accounts from 1B to 4B in 4 years, contributing to 28% reduction in fraud and a 3% increase in approval rates.