Joseph Z. Ferry

Joseph Z. Ferry Email and Phone Number

Digital Marketing Director @ Life Science Outsourcing, Inc.
Joseph Z. Ferry's Location
Los Angeles Metropolitan Area, United States, United States
Joseph Z. Ferry's Contact Details
About Joseph Z. Ferry

Growth accelerator for some of the world's most recognizable Fortune 500 brands in the automotive, CPG, medical device, and pharmaceutical industries. Performance-driven leader who expertly applies innovative strategies, advanced analytics, customer insights, team training, agency collaboration and full funnel marketing technology stack enhancements to achieve optimal scale and efficiency.Skills: Digital Strategy · Digital Marketing · Growth Marketing · Performance Marketing · Web Analytics · Paid Media Advertising · Email Marketing · Marketing Automation · Paid Social Media · Google Ads · Google Analytics · Advertising Campaigns · Marketing Campaign Management · Marketing Analytics · Data-driven Marketing · Digital Trends · Business-to-Business (B2B) · Presentations · Medical Devices

Joseph Z. Ferry's Current Company Details
Life Science Outsourcing, Inc.

Life Science Outsourcing, Inc.

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Digital Marketing Director
Joseph Z. Ferry Work Experience Details
  • Life Science Outsourcing, Inc.
    Director, Digital Marketing
    Life Science Outsourcing, Inc. Jan 2024 - Present
    Brea, Ca, Us
    Developing and scaling a best-in-class B2B digital demand generation engine to attract, nurture, and convert high quality leads across a portfolio of divisions serving medical device manufacturers.
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  • Digital Flint
    Founder
    Digital Flint Jan 2023 - Jan 2024
    Maximized clients’ digital marketing performance through data-driven strategy and optimized channel execution including; Google Ads search/display/video optimization, LinkedIn B2B paid social advertising, generative AI-assisted video email marketing, landing page conversion rate optimization (CRO), analytics dashboards, and account-based marketing (ABM) implementation.- Lifted ABM target accounts’ engagement by 4.3x in less than 1 month.- Increased website new users (+122%), engagement rate (+17%) and engagement time (+49%) vs. previous period in exposed geographic targets.- Performed in-house marketing mix modeling (MMM) analysis to guide investment decisions.
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  • Ceribell │ Point-Of-Care Eeg
    Senior Director, Digital Marketing
    Ceribell │ Point-Of-Care Eeg May 2022 - Dec 2022
    Sunnyvale, California, Us
    Implemented account-based marketing (ABM) resulting in 2x sales stage advancement in less than 3 months. Outperformed US BioPharma new visitor advertising benchmarks (+338% paid search, +49% display advertising, +33% paid social) through hands-on team training, enhanced targeting, creative optimization, and continuous experimentation.
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  • Medtronic
    Global Director, Digital Marketing
    Medtronic Jul 2018 - May 2022
    Minneapolis, Mn, Us
    Led a high-performing team of fifteen digital, social, and marketing operations experts while implementing active portfolio management to scale growth globally.
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  • Medtronic
    Senior Manager, Digital Marketing
    Medtronic Jan 2014 - Jul 2018
    Minneapolis, Mn, Us
    Transformed the digital marketing function through commercial, organizational and operational enhancements that generated $10MM+ incremental annual revenue and 4:1 return on advertising spend (ROAS).
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  • Nestle Usa
    Program Manager, Digital
    Nestle Usa Apr 2009 - Jan 2014
    Vevey, Ch
    Managed a multi-brand Nestle platform designed to increase usage occasions that generated 1MM+ email opt-in leads (+23% growth).
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  • Nestle Usa
    Senior Manager, Digital Marketing
    Nestle Usa Feb 2007 - Apr 2009
    Vevey, Ch
    Revolutionized PowerBar's digital presence by redesigning the website, launching an ecommerce shop, adding customized online sports training and nutrition applications, and implementing innovative advertising techniques.
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Joseph Z. Ferry Skills

Digital Marketing Digital Strategy Interactive Marketing Online Advertising Web Analytics Email Marketing Sem Marketing Strategy Marketing Integrated Marketing Crm Seo Account Management Digital Media Mobile Marketing Social Media Content Strategy Market Planning Customer Insight Social Media Marketing Direct Marketing Media Planning Online Marketing Brand Management Relationship Marketing New Media Advertising Competitive Analysis Brand Development Marketing Research Website Development Marketing Management Customer Relationship Management Automotive Direct Mail Segmentation Market Research User Experience User Experience Design Medical Devices Diabetes Management

Joseph Z. Ferry Education Details

  • University Of Southern California
    University Of Southern California
    Marketing
  • Vanderbilt University
    Vanderbilt University
    Psychology

Frequently Asked Questions about Joseph Z. Ferry

What company does Joseph Z. Ferry work for?

Joseph Z. Ferry works for Life Science Outsourcing, Inc.

What is Joseph Z. Ferry's role at the current company?

Joseph Z. Ferry's current role is Digital Marketing Director.

What is Joseph Z. Ferry's email address?

Joseph Z. Ferry's email address is jo****@****nic.com

What is Joseph Z. Ferry's direct phone number?

Joseph Z. Ferry's direct phone number is +181832*****

What schools did Joseph Z. Ferry attend?

Joseph Z. Ferry attended University Of Southern California, Vanderbilt University.

What are some of Joseph Z. Ferry's interests?

Joseph Z. Ferry has interest in Children, Arts And Culture, Environment.

What skills is Joseph Z. Ferry known for?

Joseph Z. Ferry has skills like Digital Marketing, Digital Strategy, Interactive Marketing, Online Advertising, Web Analytics, Email Marketing, Sem, Marketing Strategy, Marketing, Integrated Marketing, Crm, Seo.

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