Events Director
CurrentLead collaboration of cross-functional teams to create, plan, and establish effective processes to flawlessly execute large-scale station concerts, events, and community partnerships. Conduct weekly meetings with market VP to track progress and review P&L documents. Coordinated efforts with sales director to leverage a signature station event, delivering the cluster’s most successful revenue-generating sponsorship goal in its history for two consecutive years (“K 92.3 All Star Jam”, December 2021, September 2022, & September 2023, Addition Financial Arena). Preferred partner with City of Orlando on annual events with over 100K attendees each, including the Fiesta in the Park series and the Fireworks at the Fountain July 4th holiday celebration. Manage event budgets while consistently exceeding target profit margin. Spearheaded conversion to a digital system for sponsorship asset management and client contracts. Direct marketing team members on event logistics and expectations with a focus on stellar guest experience, client communications, and sponsorship asset fulfillment.