Josh Phillips Email & Phone Number

Knoxville, Tennessee, Us

As EVP Marketing I lead global marketing initiatives for a rapidly growing software company backed by PE giants Goldman Sachs Asset Management, Insight Partners, PSG and GSV. My role supports the entire Inhabit software ecosystem includes over 32 products in the PropTech, FinTech and InsurTech spaces. Together these products represent the most robust software ecosystem serving the Residential and Short-Term/Vacation Rental Markets. As the senior marketing leader I coordinate daily with division leadership and C-Suite leadership on key initiatives related to branding, lead generation, event management, internal and external communications.In addition to team building and department performance, areas of responsibility include: + B2B Marketing + Branding + Content Marketing + Crisis Communications + Email Marketing + Event Management + External Communications + Go To Market Planning + Internal Communications + Lead Generation + Marketing Automation + Paid Media + Product Marketing + Sales Enablement + Search Engine Optimization (SEO) + Social Media Management + Web Site Lifecycle Management

As Chief Marketing Officer for SouthEast Bank / Education Loan Finance, I was responsible for building a team and structure necessary to carry out the marketing mission of the bank and its subsidiaries in the areas of branding, digital, reputation management and lead generation. This experience was in the highly competitive financial service space and dealt regularly with the complexity of running a fully compliant marketing program in line with FDIC and other US Government regulatory standards.This included marketing for a network of physical branches focused on driving in person engagement and the rollout of additional online account acquisition, commercial business development and community relations activity. In addition to the primary bank marketing function, I led marketing of our fintech, online student loan refinance platform. This program competed nationally using a direct and channel sales approach.

Worked on a contract basis with B2B and B2C brands, providing strategic and tactical marketing advice in the areas of lead generation, branding, user experience and wholistic marketing efforts.

Nashville, Tennessee, Us

Managed and oversaw day-to-day operations of a mid-tier advertising and digital marketing firm for 10 years. Extensive portfolio of B2C and B2B brands, ranging from VC backed startups to Fortune 500 companies. Led development of client strategies, team growth and product development. Actively oversaw the design, development and communications departments in addition to customer and business operations leading the company to be listed 4 consecutive years on the Inc 5000 list of fastest growing private companies.I actively oversaw business expansion from single location, local advertising firm with 3 employees to significant growth to 4 locations across the US and over 65 employees doing meaningful work for exciting brands.Some successes included: + Digital transformation projects in the marketing automation, e-commerce and hosted event space + 24% improvement of landing page conversions in the SaaS space + 33% increase in credit card acquisitions, + Lead generation increases of 56% in a B2B customer + Various corporate rebrands and launches

Nashville, Tennessee, Us

Scaled local agency adding new digital and traditional services such as e-commerce development, mobile apps, marketing automation implementations and user experience design.

Nashville, Tennessee, Us

Founding member of the Pyxl brand and led the day to day growth of a small local firm as it transformed into a vibrant, rapidly growing brand focused on cutting edge marketing services with a customer first mentality.

Worked one-on-one with major brands to build and establish digital marketing strategies while implementing the tactics necessary to achieve goals and measure ROI. Responsible for day-to-day relationships and project management of activities including internal and external teams.Developed early stage digital marketing product portfolio.

Selbyville, De, Us

Was selected in a competitive grant process to conduct field research looking at the impacts of globalization and technology evolution on rural populations and family structures in China as part of a group of 6 researchers. This activity involved an extended stay in China followed by creation of a follow up research report.

Maryville, Tn, Us

Master Of Science - Ms Marketing, Marketing

Ba, International Business, Political Science

Bachelor Of Arts (B.A.), International Business