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Josh is a technology entrepreneur and executive who has served in a variety of leadership roles at Snap Inc., which he joined in 2013 as the 28th employee and 3rd business hire. Most recently Josh served as Head of Product Strategy, News & Publishers, overseeing product development and product marketing for creator tools, driving cost savings and innovation on behalf of 700+ creators. Josh and his team launched Dynamic Stories, an auto-generative video product for web publishers, and Creator Commerce, bringing native shopping to creator videos on Snapchat.During his time at Snap, Josh helped shape the strategic, operational, creative and revenue strategies across every aspect of the media and creator business and spearheaded many of Snap’s most important initiatives including the launches of Snapchat Discover, Shows, Snap Kit, Story Studio, Creator Commerce and Dynamic Stories.Josh was part of the team that originated the concept and vision for Discover, an exclusive platform for media companies to bring made for mobile content to the Snapchat audience. Josh led Go to Market Strategy and Business Development, accountable for consumer & product marketing, comms, revenue strategy, and responsible for negotiating distribution deals with Fortune 500 media companies, bringing in $100M+ in revenue guarantees critical to Snap’s early Ads business. Today, Discover is one of the largest mobile content platforms in the world with more than 800 global partners reaching 100M+ daily users and driving Billions in annual revenues. Josh served as General Manager of International Content driving Snap’s expansion outside of the US, guiding market prioritization, new market development, hiring local partnerships teams and securing long term distribution agreements with global media companies and creators. Launched Discover in 7 new markets, driving 5X+ Revenues, 2X DAU, 2X Time Spent.Josh is an investor and advisor in 20+ companies across technology, media & CPG. Prior to Snap Josh received his BA from Stanford Universitykeywords :) leadership, general management, strategy, business development, contract negotiations, network in media and film industry, digital content, content distribution, international expansion, global content acquisition, partnerships, product management, high growth startups, data & analytics, user experience, generative content, advertising, commerce, apis, ugc, scaled partner management, revenue growth, P&L ownership, product vision, go-to-market, product marketing, revenue strategy, IP licensing, storytelling, hiring, venture capital
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Vice President, PartnershipsTollbitLos Angeles, Ca, Us
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Investor & AdvisorStarglow Media Oct 2022 - PresentStarglow is building the next generation of audio content for kids and families, dedicated to providing high-quality podcasts and audiobooks that are both entertaining and educational for families and kids of all ages.https://www.starglowmedia.com/
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InvestorDeck Point Capital Dec 2020 - PresentNew York, New York, UsEarly stage investments: Abstract, Almost Friday Media, Cann, Clayful, Gather, Haus, Heirloom, HVMN, Landline, Real Simple Labs, Rosaluna, Tome, With, Zitti & more -
Head Of Product Strategy, News & PublishersSnap Inc. Jul 2020 - Jan 2023Santa Monica, California, Us• Launched Dynamic Stories, a product to auto-generate video Stories from web articles. Closed and on-boarded 100+ partners, 3X partners content time spent and 90% reduction in partner costs• Launched “Creator Commerce” integrating Snapchat’s payment infrastructure into Discover to power native video shopping experience. Closed key 3rd party affiliate product partnerships to allow creators and partners to monetize commerce. Yielded $millions in GMV and generated valuable data to inform future product development.• Accountable for overall product roadmaps across key products, driving innovation and new partner revenues streams as well as lowering partner costs. Oversaw team of PMs and Engineers responsible for the tools Snapchat creators use to bring premium video content into the Snapchat app. Keywords: Product Management, Roadmaps, Data & Analytics, User Experience, Partnerships, Product Partnerships, Business Development, Cost Reduction, Generative Content, Content Strategy, Media, Advertising, Commerce, Negotiation, Data Analysis -
Sr. Manager, Content & Developer StrategySnap Inc. Mar 2018 - Jun 2020Santa Monica, California, Us• Oversaw reorganization of curated content product, pivoting from in house production to a partner-led model; increase revenue per employee by 2X• Led product marketing, go-to-market and partnerships for launch of “partnered curation” product, giving a select group of digital media partners the ability to curate Stories on Snap from publicly available UGC.• Accountable for the successful launch of Snapchat’s first developer tool, Story Kit. The Stories API allowed developers and publishers to access the 8B+ public stories posted by the Snapchat community. Negotiate 5+ private API access deals with data & analytics providers and closed 30+ creator & media company partnerships.• Successfully integrated Snapchat’s “Snap Map” product into news publication and broadcasts around the globe, covering some of the world’s most critical events. Highlights: WSJ, CNN, Canal+• Led Snap’s initial product partnerships and expansion efforts in India and APAC.• Developed operational strategy for restructuring of content Partner Management team for scale, transitioning from a functional organization to a horizontal partner management group supported by internal centers of excellence around data & insights and creative strategy.Keywords: Strategy, Product Partnerships, Content Partnerships, APIs, UGC, Community Content, Team Reorganization, Scaled Partner Management, Negotiation, Data Analysis
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Gm / Head Of International, DiscoverSnap Inc. Sep 2016 - Mar 2018Santa Monica, California, Us• Broad P&L responsibility for all aspects of the content business outside of the US, accountable for global business development, new market prioritization, market launches, local hiring, partner management, audience growth and overall financial performance.• Launched localized content in 8+ key markets including the UK, France, Norway, Germany, Australia, Netherlands, MENA region, and Mexico, bringing locally produced content to tens of millions of Snapchatters.• Scaled revenue growth from ~$0 to $30M+ within two years, while 2X Daily Active Users and 2X time spent outside of the United States.• Hired and managed a global team of business development leaders distributed across Dubai, London, and Los Angeles. Negotiate complex distribution and content licensing agreements with 25+ annual closings across multiple markets.• Developed a strategic framework for prioritizing geographic expansion, conducting comprehensive market research, financial forecasts, and data analysis to inform decision-making processes.Keywords: International Expansion, Distribution Partnerships, Content Partnerships, Media, Negotiate, General Manager, Management, Audience Growth, Revenue Growth, Ad Sales, PR, Market Launches, Project Management, P&L ownership, Data Analysis, Financial Forecasting, Budget, Business Development, Strategy, Executive.
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Business Development & Go-To-Market Strategy Lead, DiscoverSnap Inc. Nov 2013 - Aug 2016Santa Monica, California, Us• Originated concept and vision for Snapchat Discover; an exclusive platform for media companies to bring made for mobile content to the Snapchat audience. Today Discover reaches 100M+ DAU with made for mobile content from 700+ partners in 31 countries and drives more than $Bs+ in annual revenue• Led all business development, pitching and securing media partners. Led negotiations on all distribution contracts. Closed initial 12 partnerships with Fortune 500 media companies and expanded with 20+ annual deals, securing $100M+ in revenue guarantees in the first two years.• Developed revenue and monetization strategy for Discover, in collaboration with product design and ad product teams. Drove $Ms in first year revenues and became predominant Snap Ad product (Story Ads)• Shaped the overall go-to-market strategy including partnerships, product & consumer marketing, and comms• Accountable for partner management functions, hiring first audience development, partner operations, and partner management team members3rd business hire and 28th employee• Intimately involved in crafting the brand positioning and ad sales narrative for Snap’s marquee ad product, Snap Ads (full screen vertical video advertising).• Led licensing and distribution rights negotiations to launch of Live Stories, a curated User-Generated Content (UGC) product.• Cultivated early brand, agency, and talent relationships. Helped recruit early sales leadership positions.• Oversaw early-stage P&L and long-range forecasting before finance team developed.• Opened Snap’s first satellite office in NYC; scouted locations, hired team members, and developed culture.Keywords: Partnerships, Product Vision, Product Strategy, Go-to-Market, PR, Product Marketing, Business Development, Media, Revenue Strategy, Ad Sales, Sales, Distribution Partnerships, IP Licensing, Contracts, Negotiations, Partner Management, Audience Development, Content Development, Content Strategy, Culture, Storytelling, Hiring
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InvestorProvenance 2021 - 2021 -
InvestorSweet Nothings 2019 - 2019Early stage investment via leading Venture Scout program -
InvestorAir 2019 - 2019Brooklyn, Ny, UsSeed stage angel investor -
Development Intern - Fox 2000Fox Filmed Entertainment 2011 - 2011New York, Ny, UsSummer intern providing script coverage as well as casting research and recommendations to Creative Execs... occasionally creating elaborate scavenger hunts for the intern who worked on alternating days.
Josh Stone Skills
Josh Stone Education Details
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Stanford UniversityFilm And Media Studies + History
Frequently Asked Questions about Josh Stone
What company does Josh Stone work for?
Josh Stone works for Tollbit
What is Josh Stone's role at the current company?
Josh Stone's current role is Vice President, Partnerships.
What is Josh Stone's email address?
Josh Stone's email address is jo****@****hat.com
What is Josh Stone's direct phone number?
Josh Stone's direct phone number is +131026*****
What schools did Josh Stone attend?
Josh Stone attended Stanford University.
What skills is Josh Stone known for?
Josh Stone has skills like Business Development, Project Management, Entrepreneurship, Product Launch, Digital Media, Marketing, Social Media, Research, Powerpoint, Microsoft Office, Microsoft Excel, Public Speaking.
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