-Franchise Sales Funnel Development-B2C/B2B Meta & Google Ads Strategy

Data-driven growth minus the guessworkSpecializing in:-Franchise Sales Funnels-Tourism & Attraction Marketing-E-Commerce

Sold Business in October 2021 to @fliteboardAt Gold Coast Hydrofoil Tours we offer guided tours/lessons on the beautiful canals of the Gold Coast. We use the market-leading brand of Fliteboard to supply our eFoil’s. Don’t settle for anything less.Our instructor’s goal is to get you eFoiling on your first experience.Unlike kiteboarding,snowboarding, or skiing, the learning curve is far easier, with greater reward.

Increased revenue 60% year on year for 4 years, through online b2c and b2b channels taking the brand to the top 4 in its category for Australia.Slingshot Sports / Ride Engine Products (Kitesurfing, Wakeboarding, Foilboarding)Boosted online retail presence through an omnichannel digital marketing approach with Facebook Ads, Google Ads, Organic SEO, Email, SMS and in-person promotional events across the country. Instigated PR opportunities and appeared on major news networks to create hype around cutting edge products & events.Lead the migration of 2 high-performing Magento websites to Shopify, managed the Cin7 inventory software, and ensured seamless integrations with eBay & Amazon for product listings.Built strong relationships with key Australian retailers, organized national sales tours and annual dealer meetings, and developed an pre-order wholesale program with a tiered pricing structure to encourage & support retailers at all levels.Built & managed a team rider community reflecting company values that helped create marketing assets for use by our retailers and in our b2c marketing efforts.

• IKO (International Kiteboarding Organization) Qualified Level 1 • Taught over 350 students• Social Sporting Club Organization & Event Management• Documentation of Safe teaching practices