Elcom is a Digital Experience & Digital Workplace Platform. Elcom enables organisations to deliver personalised experiences across their Digital Workplaces, Intranets, Websites, Portals, Mobile Web, Social, Learning Management and Online Marketing solutions.Elcom is our enterprise web content management system. It is developed and supported by our team of talented developers and technical professionals, as well as our global partner base. Over the past 20 years it has continuously been developed to assist organizations in meeting their growing technology and content management requirements. Elcom is the backbone of over 1,000 successful global site deployments and we are proud to call it our own.As the Customer Solutions Director at Elcom, I am responsible for managing the sales team, building, growing and maintaining our customer base. I have the opportunity to work with organisations to ensure they get the most out of using Elcom and that we can work together to deliver a web solution that meets their needs. This has enabled me to gain an understanding of a wide range of businesses and industries.Key Responsibilities:• Grow Elcom’s client base and revenue• Manage the sales team• Work with clients to maximise the value of their Digital Workplaces• Provide advice, consulting and guidance on Web CMS best practices for clients and their Elcom implementations• Work with clients to implement websites, intranets, portals, social, elearning and mobile sites• New Business Development• Present and demo Elcom• Product Specialist - support the team with Elcom presentation and demo's• Establish and maintain close relationships with Elcom partners• Work closely with digital and marketing agencies, IT integrators, software providers and consultants to add Elcom’s web solutions to their services and solution offerings• Assist Elcom Partners with presentations and demonstrations• Build marketing campaigns and assist in lead generation

Build and manage Elcom's Partner Program in North America.I work with Digital and Marketing Agencies, IT Integrators and software providers and Consultants to add Elcom web solutions to their services and solution offerings.Key Responsibilities:• Develop the strategy for the Elcom Partner Program• Build and manage the Elcom’s Partner Program• Grow Elcom’s presence in North America through the Partner channel• Establish and maintain close relationships with Elcom partners• Work closely with digital and marketing agencies, IT integrators, software providers and consultants to add Elcom’s web solutions to their services and solution offerings• Work directly with senior management and Elcom’s partners to ensure they gain the most benefit from the relationship• Assist Elcom Partners with presentations and demonstrations• Ensure Partners are kept up to date with the latest technology and developments at Elcom• Gain a deep understanding of a wide range of businesses and industries to further build Elcom’s brand in the market• Grow Elcom’s revenue through the channel• Build marketing campaigns and assist in lead generation for partners• Assist partners with the implementation of elcomCMS

Build and manage Elcom's Partner Program in Australia.Elcom Technology is Australia’s leading independently owned Content Management System (CMS) product company. Founded 14 years ago at the Australian Technology Park in Sydney, Elcom has customers in Australia, Singapore, South Africa, Canada and the USA. Elcom's software is used by medium to large organisations for their websites, portals, intranets, ecommerce and online training requirements. The elcomCMS has over 100 out-of-the-box modules providing organisations with the ability to manage their business online.A Microsoft Gold Partner in 2 competencies, Elcom is the only Australian .NET CMS vendor in the 2010, 2011 and 2012 Gartner Magic Quadrant for Web Content Management report.I work with Digital and Marketing Agencies, IT Integrators and software providers and Consultants to add Elcom web solutions to their services and solution offerings.Key Responsibilities:• Develop the strategy for the Elcom Partner Program• Build and manage the Elcom’s Partner Program• Grow Elcom’s presence in Australian and international market through the Partner channel• Establish and maintain close relationships with Elcom partners• Work closely with digital and marketing agencies, IT integrators, software providers and consultants to add Elcom’s web solutions to their services and solution offerings• Work directly with senior management and Elcom’s partners to ensure they gain the most benefit from the relationship• Assist Elcom Partners with presentations and demonstrations• Ensure Partners are kept up to date with the latest technology and developments at Elcom• Gain a deep understanding of a wide range of businesses and industries to further build Elcom’s brand in the market• Grow Elcom’s revenue through the channel• Build marketing campaigns and assist in lead generation for partners• Assist partners with the implementation of elcomCMS

Coordinate Marketing activities including writing and executing Marketing Strategies & Plans and developing Elcom's brand image and awareness.Key Responsibilities:• Develop, build and execute the marketing strategy and plan• Implement strategic and tactical marketing plans• Build Elcom’s brand awareness• Coordinate marketing activities• Create the digital marketing strategy• Manage online marketing• Manage Elcom events for clients, partners and prospects• Manage Elcom’s presence, stand and image at industry events, conferences and exhibitions• Manage the website, ensuring content is up to date, engaging and effectively communicates the company message and branding• Assisted with the Search Engine Optimisation (SEO) and Search Engine Marketing (SEM) campaigns• Assisted in generating leads for the sales team through the website and other marketing activities• Work closely with PR Agencies and the journalists and media to promote Elcom in the mainstream, business and IT media• Create advertising campaigns – digital and print• Create content and manage Elcom’s Email Marketing campaigns• Produce direct mail and marketing campaigns• Engage with customers and potential customers through social media• Ensure Elcom’s brand is effectively managed and communicated through social media channels• Generate copy and content for campaigns• Write marketing collateral and brochures• Attend industry events to promote Elcom and network in the industry

I founded Priceless Perfume, an online retail store with a business partner in November 2004. Priceless Perfume sold legitimate discounted perfumes, aftershaves and colognes to a national customer base. Priceless Perfume experienced rapid growth since it was established. Priceless Perfume took advantage of online e-commerce technology to provide discounted fragrances, enabling the business to pass on lower prices to customers. Its success can be put down to the interactive and user friendly website, value for money, and high level of customer service.Key Responsibilities:• Manage and develop the business including financial management and marketing strategies and solutions• Run day-to-day operations including collecting orders, products and shipping products to customers nationally• Figurehead of business• Build brand awareness• Develop customer base as well as a strong business network• Present business to other businessmen and students in a variety of forums which further enhanced my public speaking skills• Increase sales of business• Proactively address clients requirements• Sustain loyalty and trust by managing client requests• Developed personal and team vision and goals with the ability to monitor and evaluate performance and ensure targets are met• I also set up strategic alliances with suppliers and distributers for the distribution of our products via our online e-shop.• The role as director included marketing the business through a variety of mediums, creating working relationships with media as well as other business and marketing professionals.• As Director of Priceless Perfume, I was also responsible for managing employees that focused on the order distribution of our products.• Frequently attend events to further promote the business in our industry as well as network with like-minded individuals.

Founded and managed a web development business called XpressNet IT.The business developed websites for a wide range of clients including law firms, psychologists, social sporting clubs, furniture companies, and photographic shops. As the business grew and developed we grew the range of services we offered to include web & IT consulting and IT support.Key Responsibilities:• Direct business and manage the financial aspects of the business• Develop and lead the strategic path of the business• Manage and direct the businesses strategy and overall brand development objectives• Project Management (Web Design) – liaising with the client and the development team• Manage client portfolios and client-business relationships• Assisted the graphic design and web design team• Website scoping, design, development, and implementation for a wide range of clients.