Reinforced VC confidence and secured crucial funding by leading the technical product vision, design, and execution of core product lines, including an NFT minting mobile app and a Shopify app for integration with e-commerce platforms.Achieved a 20% increase in adoption and engagement by establishing and centralizing product management protocols, which improved product development workflows and provided clear direction for Design and Engineering teams.Orchestrated a change management strategy that reduced non-core responsibilities by reallocating product-related tasks from BI, BizDev, Design, and Marketing, thereby establishing robust product development capabilities.Promoted NFTs as a content delivery system by collaborating with brands such as Forbes Travel Guide, Natural Selection Tour, and AirBud, enhancing community engagement and adoption through active participation in product marketing functions.Executed executive collaboration and communications regarding product strategy and status, ensuring alignment and transparency across leadership levels

Achieved a 10% decrease in manufacturing time by leading the product vision of the core loan manufacturing platform website, streamlining the loan application and origination process to improve the quantity and velocity of loan generation.Boosted user engagement by 800% through a mobile app redesign that improved usability.Unified the experience across platforms by implementing key changes and updates to the app, aligning it with the desktop app and API integration.Significantly reduced documentation filing time through a borrower upload redesign.Ensured stakeholder collaboration and communication regarding product strategy and status for transparent alignment.

Reduced badge creation time from 20 minutes to 5 seconds for over 20,000 new Meta hires and contractors, improving operational efficiency and enhancing security with the development of an AI-integrated, one-click badge creation system.Designed a permission-managing product for on-campus access during COVID, consolidating processes across spreadsheets and messages into a single platform for requests, approvals, and data visualization.Migrated and modernized the security badge API product, enhancing monitoring, development efficiency, and support service level agreements (SLAs).Led a cross-functional team of full-stack engineers, data scientists, designers, and product managers to redesign physical security access products for internal employee use at Meta's campus.Managed executive stakeholder collaboration and communications to ensure alignment on product strategy and status updates.

Achieved an average of $10M per month in reduced support costs, 73% customer satisfaction (CSAT), and a 98% contact deflection rate by orchestrating the Nest Self-Service Support via support.nest.com, utilizing Salesforce CMS.Enhanced customer experience and decreased costs by implementing a customer-centric, product-led approach to development of new consumer-facing service apps.Created a comprehensive rubric to assess the quality of self-service support sites and informed product development and support strategies through extensive analytics, competitive analysis, and user behavior studies.Presented a future-focused roadmap to executive leadership aimed at scaling premium products while maintaining high-quality support, incorporating market data, customer feedback, and competitive analysis.

Secured $150 million in revenue by updating the payment platform and leading migration of checkout to in-house eCommerce platform.Enhanced the Walmart Photos eCommerce platform by developing detailed product requirements from customer feedback and managing vendor relationships to identify opportunities for expansion and improvement.

Improved marketing channel engagement by 25% through leading the redesign, consolidation, platform migration, and launch of Oracle Blogs.Led engineering teams to coordinate and refine all requirements, identifying new opportunities for product expansion and improvement.Communicated to executive teams the expectations, project roles, status updates, issue resolution.

Delivered UC Berkeley Extension eCommerce site and UC Berkeley Fall Program for Freshman marketing site.Provided Agile, UX design, and program management consulting for the Marketing team.Built and managed the design and development roadmap for leadership and education partner teams.

Dramatically reduced customer churn and recovered $300 million in lost revenue by leading the transformation and redesign of an anti-fraud mobile web application, impacting over 10 million global usersRedesigned key eCommerce risk and dispute management product flows on PayPal.com for buyers and sellers, enhancing user experience and operational efficiencyEnhanced customer self-resolution by 45%, resulting in fewer escalated calls to customer service and saving $500,000 in operational costs through strategic implementations

Designed and built the Solar Cost Estimator web app, increasing site traffic and qualified sales leads by 10% within a year.Integrated a third-party Ratings & Reviews app and built demand generation micro-sites, significantly increasing referrals and driving conversions from corporate partners.Improved candidate quality on the SunPower Careers site and facilitated engineering teams by integrating the ICIMS recruiting platform and streamlining development and delivery goals.

Increased client revenue by an average of 15% year-over-year with the Dynafood product, a customized, open-source digital marketing platform for SMB food manufacturers.Built a product management practice and led engineering and design teams to align with client marketing objectives.Developed foundational processes for gathering user insights, enhancing strategic marketing decision-making for clients.Owned all program management operations for the Dynafood platform, overseeing strategy and roadmap for mobile and desktop interfaces.