Josh Butts Email & Phone Number

Austin, TX, US

Austin, TX

New York, New York, US

• Direct product and technology strategy for one of Ziff Davis's largest acquisitions, RetailMeNot, Inc. Cultivate global relationships with key vendors. Unify teams and technology stacks for headcount efficiency and.
• Created long-term technology strategy and doctrine focusing on platform stability and rapid feature deployment
• Initiated research and development on integrating generative AI and LLMs into RetailMeNot, resulting in increased user engagement
• Consolidated cloud deployment operations and contracts, achieving significant annualized operational savings
• Aligned team of engineers, product managers, and designers from multiple acquisitions into a cohesive structure
• Delivered enhanced audience targeting capabilities through key investments in analytics and customer data platform

New York, New York, US

• Designed and directed comprehensive overhaul of Ziff Davis's publishing platform, as well as a modular data and analytics platform, evolving into internal SaaS used by other businesses within company. Led unified.
• Architected new digital publishing platform replacing five legacy systems, resulting in material reduction in time-to-market for new features
• Scaled cloud infrastructure to absorb holiday seasonal traffic and television appearances
• Delivered full rebrand and modernized editorial workflow for flagship brands PCMag and Mashable, yielding increases in traffic and editorial velocity

New York, New York, US

• Directed technology strategy for publishing and e-commerce assets, including flagship Ziff Davis brands such as PCMag, Mashable, Offers.com and BlackFriday.com. Led founding branding and corporate culture initiatives.
• Architected the strategic development of an industry-leading monetization engine, processing over $300M in gross revenue and over $1B in partner revenue annually
• Created product purchase intent data leveraging first and third-party data signals
• Created internal as well as 3rd party content distribution APIs to extract multiple revenue streams from existing content

Austin, Texas, US

• Oversaw technology diligence and integration during Offers.com's acquisition by Ziff Davis, Inc. Directed technology acquisition of 4 strategic acquisitions by Ziff Davis. Assumed leadership of Ziff Davis's e-commerce.
• Integrated Offers.com's proprietary revenue attribution tracking and analytics software into Ziff Davis's e-commerce platforms
• Acquired and consolidated three Black Friday deal sites,
• Acquired and integrated Mashable’s patented social media virality detection technology

Austin, Texas, US

Pioneered development of first browser extension in coupons and deals industry. Transitioned company's infrastructure from data centers to cloud-based systems. Directed technology strategy and implementation during Offers.com's scale-up phase as head of technology. Secured $7M growth equity investment from Susquehanna Growth Equity (SGE).

Managed a small team of engineers building affiliate marketing websites including Subscription.com and Offers.com. Designed and implemented an internal tracking and analytics platform that gave us a multi-year competitive advantage in the ability to manage extremely large and granular advertising campaigns to gross profitability. Led the software.